Category Archives: Sexual Market Value

The Pareto Principle

Pareto

An interesting side discussion was started in what proved to be a very popular post thread for The War Brides of Europe, and rather than let it disappear beneath a thousand-plus comments I thought I’d pick up on an old post I’ve had in my drafts for a while now.

One of the foundational ideas of Red Pill awareness from the earliest PUA years has been the 80/20 concept – 80% of women want to have sex and / or pair off with the top 20% of men. This has been a fast and loosely defined in terms of subjective sexual market value (SMV) between men and women and the ratio of disparity between those valuations.

In intersexual terms, this 80/20 rule finds its roots in the economic theory known as the Pareto Principle: “80% of your sales come from 20% of your clients.” While I’m not sure the principle is directly translatable, it mirror the general rule of Hypergamy and women’s innate drive to optimize their sexual strategy with who they perceive as the top tier 20% (Alphas) men are fucking the 80% lion’s share of women. Many a despondent Beta picks up on the principle and uses this to justify his failures to connect with women.

I’m of the opinion that the 80/20 rule is often abused to justify men’s failures or successes with women (more often failure), however the fundamental notion is both observable and easily verifiable in-field as well as statistically. It is however important to keep in mind that the 80/20 rule as it applies to Hypergamy is often bastardized in its inverse. The presumption goes that if 80% of women want to have sex with the top 20% of men it should necessarily mean that the top 20% of men are fucking 80% of women. Many a despondent Beta picking up on this dynamic will use this assumption to disqualify himself from Game or give up in futility. More on this later.

As a point of reference, it’s important to remember that Hypergamy doesn’t seek its own level with regard to SMV comparisons. Rather, Hypergamy is always seeking a socio-sexual pairing that is a ‘better than’ exchange for a woman’s own, realistically comparative, SMV. And as I’ve mentioned previously, Hypergamy is always pragmatic about establishing that ‘better than’ SMV exchange with men’s.

While the Red Pill’s expanded definition of Hypergamy encompasses far more than just ‘marrying up‘, the 80/20 sexual selection process is simple enough that even Aunt Giggles in her heyday could illustrate it:

hypergamy-in-a-pic

As you might guess the fundaments of basic Hypergamy are easy to understand, so the tendency is to oversimplify the complexities that really define Hypergamy and how the 80/20 basics play out. And lastly, it’s important to bear in mind the dual nature of women’s Hypergamous filtering, impulses and attendant emotional investments – the 80/20 dynamic applies to both the Alpha Fucks and Beta Bucks aspects of Hypergamy, however the characteristics that would optimize the former tend to come at the expense of the latter (and vice versa).

All that said, the 80/20 principle is fairly simple; a majority of women across the broadest SMV spectrum (80%) will always want for a ‘better than’ pairing (both sexual and provisional) than their own comparative SMV.

If the underlying mechanics of Hypergamy-inspired desire were only about a 1 or 2 step difference in SMV the distribution ratio wouldn’t be 80/20. As sophomoric as it is the above graph is relatively accurate: an SMV 3 woman is desirous of an SMV 8 or above man as representative of a Hypergamously optimal pairing (sex and/or provisioning).

For the 80/20 rule to hold true we’re looking at a comparative difference of 5 steps in SMV. Now, granted, this is on the extreme end of the spectrum, and it should also be noted that SMV is also a question of context and based on a woman’s ‘filtering’ perception of a man’s SMV being legitimate. However, this doesn’t alter the ‘better than’ merited pragmatism of Hypergamy.

Whether or not a woman is actually capable of this optimization isn’t relative to understanding the principle. Indeed, with the expansion of instant communication, social emphasis of women’s empowerment and esteem, and the influence social media exercises over the female ego, an SMV 3 woman of today might likely believe she is in fact deserving of a man 5 steps above her own (a good example). But for purposes of understanding how the Pareto principle applies to intersexual dynamics we must focus on the latent purposes for it to exist.

Common Errors

The easiest (or most convenient) mistake to make about this dynamic is to presume that the consolidation of Hypergamy (locking down a man 5 to 1 steps higher in SMV in monogamy) defines the 80/20 rule. Remember, this principle is about desire and women’s expected (entitled?) satisfaction of it, not the actual consolidation (LTR) of that Hypergamous ideal.

In the prior thread the conversation centered on the mistaken idea that the Pareto Principle is not universal or is only observed in some systems, but not in human sexuality. To which I’d argue that in no other system is this principle more evident than intersexual dynamics – and not just among humans but countless other species. It’s unflattering to the disguise in which the Feminine Imperative would put it in, but, whether realizable or not, the 80/20 rule practically defines female desire.

The second mistake it to presume the inverse: that 20% of men actually get 80% of women. Usually this gets trotted out as an equal-for-equal argument that presumes, again, that desire should necessarily translate into consolidation. Betas and lower SMV men do get laid and pair off with women for any number of reasons, but the principle isn’t about who’s actually fucking who. Rather, it’s about who has more access to sexually available women based on their SMV valuation. Nice Guys may finish last, but they do finish eventually – whether they finish ‘well’ is a thought for another post.

A third common mistake, made mostly by women, presumes the goal-state outcome of intersexual dynamics should be to arrive at a monogamous state. This is the consolidation of a female sexual strategy, and because we live in a feminine-primary social order, that committed, monogamous end to women’s sexual strategy is perceived as the socially “correct” goal. At no point is men’s imperative interests (sexual or life-rewarding) a priority, if it’s considered at all, in the Hypergamous equation. In the absence (or disregard) of men’s conflicting interests the Feminine Imperative substitutes what best fits its own interests as the socially ‘appropriate’ goals for men. Then it qualifies ‘manhood’ according to its proxy interests for men, so that any man not measuring up to them are not considered truly ‘men’ by its definition.

Women’s innate Hypergamous nature ensures a distributive model for desire that aligns with the Pareto Principle – even if the overall result of women settling for less than optimal Hypergamy appears to contradict it. Again, it’s important to remember that women’s Hypergamous desires are often not reflected by the outcome of those desires.

Want is not have

The concept that a woman’s Hypergamous imperative wouldn’t be a mutual goal between the sexes is an alien thought to most women.  Much in the same way that men idealistically want to believe women mutually share their concept of love for love’s sake (and free from the conditions of their Burden of Performance), women are mistaken in believing men’s sexual strategy is synonymous with the female strategy and shares a mutual end. By way of feminine solipsism and a social order that only considers women’s imperatives as legitimate, collective feminine social consciousness rarely gives men’s imperatives an afterthought – and then only when they become problematic to the Feminine Imperative.

Women subconsciously reinforce the feminine-correct goal state of LTR monogamy by a continuous, autonomous, expectation of its fulfillment – even when that fulfillment creates cognitive dissonance with their short term vs. long term sexual strategy. It’s part of women’s Hypergamous firmware to do so because it ensures (or tries to) their subconscious need for parental investment and long term security / provisioning.

What women necessarily must disregard is that their own sexual strategy choices are determined by the want to pair with a mate who exceeds her own SMV. Thus, the Pareto principle applies.

In Open Hypergamy I made mention that there is a social transitioning taking place among women where revealing the uglier side of Hypergamy is becoming more acceptable. The degree of comfort with which women have in revealing the machinations of Hypergamy is proportional to their capacity to play the 80/20 game well enough to consolidate on a 20th percentile man (or his closest approximation). For women still uncomfortable with openly embracing the uglier side of Hypergamy concealing the truth about the 80/20 becomes a practical priority. You will find in the future that many of the conflicts you read between Strong Independent Women® of differing social or moral perspectives will be based in their degree of comfort in openly relating the machinations of Hypergamy.

Women for whom keeping the 80/20 rule concealed from men’s popular consciousness (women with less capacity to compete intrasexually) can ill afford to have men aware of their own SMV and how it affects their long term sexual strategy. High value Red Pill aware men have the leisure to exploit Hypergamy and low value Red Pill men aware of their Hypergamous role risk denying women of the resources to provision them in the long term.

The Male Side of the Principle

Way back in the Peak Hypergamy post Hollenhund got me thinking about how the Hypergamous  aspect of the Pareto Principle can become men’s primary source of frustration and apathy:

I have to COMPLETELY OVERCOME all my handicaps to the point where I am BETTER than 80% of men at least.

I have to have my shit together better than the vast majority of men. I’m having a hard enough time just getting to be AVERAGE, but what I need to do in order to have any kind of sex life and get ANY of my sexual needs met AT ALL is be better than the vast majority of guys out there.

So, in other words, you’ll end up killing yourself anyway, but you’ll do it the slow way, by making sure you’ll end up an exhausted wretch with an ulcer, high blood pressure and similar health problems? Because that’s what you’re basically saying there.

I tend to think of how men confront the challenge of their performance burden is a parallel to their understanding of the 80/20 rule. On some level of consciousness men either possess some evolved instinct for it, or they develop some learned understanding of their own role in relation to how the 80/20 dynamic applies to them.

I think much of what frustrates men about assessing their own SMV in a Blue Pill mindset comes from an instinctual understanding of the 80/20 rule and reconciling it with what they’re being socialized to believe women ought to evaluate them for. Before any Game, before any Red Pill awareness, men’s first deductive impression is to classify themselves into SMV respective “leagues“, and women who would or wouldn’t be sexually accessible according to those leagues.

Ironically, even men’s Blue Pill league evaluations fail to account for women’s 1-5 SMV step over evaluation of their own SMV. The equalist agenda teaches men that their leagues should be based on a like-for-like parallel, when Hypergamy really demands men’s SMV be well above that of women.

This of course gets distorted once men begin to become Red Pill aware and over-exaggerate the abstract concept of Alpha and how it applies to themselves. In a way they fall victim to believing they must become an Alpha parody in order to measure up to women’s apex fallacy impression of a top 20% man.

Needless to say Red Pill awareness and applied Game will reveal the truth about the 80/20 rule. Initially it seems like a horribly unjust set of conditions for an ‘average’ man, but the rule is still based on the fundamental biological and psychological underpinnings of Hypergamy, and therefore open to exploits for a Red Pill aware man.

Quality Assurances

Web

In the above example (h/t Young Patriarch) we can see the comparison between a naturalistic, Hypergamous socio-sexual order contrasted with an idealized socio-sexual structure. The Sexual Freedom model mirrors the 80/20 rule, while the Regulated model is representative of an idealized structure designed with the intent to evenly justify pairings according to a distributive monogamy.

As I mentioned earlier, men have an instinctual understanding about how the 80/20 Pareto Principle applies to women’s Hypergamy. And while Game is a modern contingency for it I would argue that the cross-culture concept of a monogamous marriage between men and women was a broader contingency designed not just to counter women’s Pareto-centered sexual strategy, but to ensure a greater majority of (lesser SMV) men had the opportunity to pass on their genetic heritage.

I could point out that the Regulated model above is very representative of an egalitarian model for monogamy based again on the like-for-like presumption, but Hypergamy being what it naturally is will always confound that ideal. However, I have to also point out that the Regulated ideal has always been a convenient selling tool to keep both men and women ignorant of the uglier, visceral nature of the Hypergamous sexual marketplace.

Marriage as a social adaptation serves (or served) as a negotiated buffer against Hypergamy, but it also serves as a perceived buffer against men’s Burden of Performance that would otherwise necessitate the constant super-achievement that Hollenhund describes above. As a social dynamic marriage was a Beta breeding insurance policy that conveniently enough took root about the time human beings began to adopt a largely agrarian lifestyle.

Today equalism and the fantasy of an idealized, mutually beneficial monogamy based on the Old Set of Books is little more than a contingent workaround for the 80/20 rule reality. As this idealism decays and is replaced by either Red Pill awareness or men learning the harsh realities of modern marriage liability the more we will see a shift away from the Regulated model in favor of a now openly Hypergamous model.

Recently NY Mag had yet another feminist triumphalism article in the same vein as the Atlantic’s End of Men article (apparently 6 years is the period in which the femosphere believes popular awareness of its bullshit memes end). However there was this one salient point that illustrates this shift in monogamy:

In 2009, the proportion of American women who were married dropped below 50 percent. In other words, for the first time in American history, single women (including those who were never married, widowed, divorced, or separated) outnumbered married women. Perhaps even more strikingly, the number of adults younger than 34 who had never married was up to 46 percent, rising 12 percentage points in less than a decade. For women under 30, the likelihood of being married has become astonishingly small: Today, only around 20 percent of Americans are wed by age 29, compared to the nearly 60 percent in 1960.

In the old order of monogamy the mutually beneficial exchange centered on quality assurances, either via polygamy (sexual assurances) or monogamy (provisonal assurances) in a Beta context. These assurances, having been more or less compensated for by men’s willing or unwilling assistance via social and legislative means, are no longer an incentive for women to marry or commit to a long term monogamy, and this is evidenced in almost a decade of statistics that show this decline.

A Wife for Every Beta

In Christian Dread I made mention of Nick Krausers’ appearance on London Real. For a bit more elaboration on this principle cue the video to 5:00 and watch until about 8:33.

A wife for every Beta is the old order negotiated social contract function of committed monogamy. In a state of nature where 80% of men can never be assured of a genetic legacy, most men have no incentive to participate in an organized society. What the Regulated model of sexuality does (albeit inefficiently) is gives Beta males the incentive to cooperate in larger society by establishing monogamy as the predominant social order. And then, as Krauser mentions these societies tend to outperform those based on a Hypergamous, naturalistic socio-sexual structure.

As mentioned this arrangement was based on an exchange of long term security for women for assurances of sexual access and ultimately a genetic legacy. Essentially it was a negotiated compromise of the desire for the Alpha Fucks aspect of Hypergamy for the assurances of a long term Beta Bucks aspect of Hypergamy. By today’s socio-sexual standard this old order arrangement is supplanted with the relatively assured guarantee of satisfying both aspects of Hypergamy at different phases of a woman’s maturity in life. Thus we see the Epiphany Phase, Alpha Widowhood and every variety of schema I outline in Preventive Medicine.

The new, post-sexual revolution order is a model ostensibly based on ‘sexual freedom’, but what this really represents is a return to that naturalistic sexual order based on pre-agrarian, evolutionarily incentivized Hypergamy. We revert back to an open acceptance of the 80/20 realities that, if we’re honest, always informed even a Regulated socio-sexual model of monogamy.

In the new era of Open Hypergamy, women’s only necessitated compromise of her sexual strategy depends on her exaggerated self-impression of her SMV measured against her capacity to lock down an optimal male. This also explains the endless push to create self-confident, self-important ‘independent’ women. Women’s naturalistic predilection for the 80/20 Pareto Principle of sexual selection virtually assures their long term isolation – thus the need for a self-created impression of women’s self-sufficiency.


Ovulation & Dread

ovulation_dread

I had an interesting study brought to my attention recently (ht/ Robert Burriss) and I thought I’d get back to a nuts and bolts post with something useful I found in it.

Women Selectively Guard Their Desirable Mates From Ovulating Women.

As you might expect, much of the findings in this study reinforce many Red Pill principles founded in evo-psych, but there are a few new angles to consider here. Before I start to riff on this study, bear in mind that the concept of female mate guarding behavior centers on what the researchers define as ‘desirable mates’ to women. This subjective assessment of desirability will play into all this analysis.

For women, forming close, cooperative relationships with other women at once poses important opportunities and possible threats-including mate retention. To maximize the benefits and minimize the costs of same-sex social relationships, we propose that women’s mate guarding is functionally flexible and that women are sensitive to both interpersonal and contextual cues indicating whether other women might be likely and effective mate poachers. Here, we assess one such cue: other women’s fertility. Because ovulating (i.e., high-fertility) women are both more attractive to men and also more attracted to (desirable) men, ovulating women may be perceived to pose heightened threats to other women’s romantic relationships. Across 4 experiments, partnered women were exposed to photographs of other women taken during either their ovulatory or nonovulatory menstrual-cycle phases, and consistently reported intentions to socially avoid ovulating (but not nonovulating) women-but only when their own partners were highly desirable. Exposure to ovulating women also increased women’s sexual desires for their (highly desirable) partners. These findings suggest that women can be sensitive to subtle cues of other women’s fertility and respond (e.g., via social exclusion, enhanced sexual attention to own mate) in ways that may facilitate their mate retention goals while not thwarting their affiliative goals.

Right from the start here we have two Red Pill foundations confirmed; the influence that perceptual SMV plays in women’s sense of passive Dread and the fundamental influence that menstruation dictates to sexual arousal and concurrent motivations for sex appeal during women’s ovulation phase.

I’ve previously gone into the dynamics that play out between men and women with regard to perceived SMV of a partner versus the other partner’s self-perception of their own SMV and how this determines secure vs. insecure attachment. This post was more of an outline of results of SMV imbalance rather that the motivations for the characteristics of those personal attachments. This study illustrates these underlying motivators very well.

Anyone who’s heard my Man in Demand talk on Hypergamy understands the (menstrual cycle) biological root for women’s personal and sociological behavior, and this study provides yet another confirmation of it. I’ve also written in the past about men’s propensity for mate guarding and the behavioral cues women, both subtly and not so subtly, display that prompts them to mate guarding. However, I’ve yet to explore women’s mate guarding behaviors.

I’m bringing up the SMV ratios and Mate Guarding posts here because it’s important to bear in mind the subjectivity that perceived SMV plays in regard to motivating mate guarding. Depending on that balance (or imbalance) one partner will be more motivated to mate guard than the other. Which of course then brings us back to the Cardinal Rule of Relationships. Mate guarding impulse is contextual to the comparative value of both individuals and the value of others in their social environment (potential sexual competitors).

Thus, it is a significant challenge for women when other women attempt to poach their partners. For instance, over 50% of women admit to attempting to poach another woman’s partner, and over 80% of men admit to having been the object of another woman’s poaching—with about half of men admitting to “going along” with the poaching attempt (e.g., Schmitt et al., 2004; Schmitt & Buss, 2001). Women have good reason, then, to mate guard.

I’m going to encourage readers to take the time to, at the very least, read the introduction, premise and results of this comprehensive study. Naturally there will be incredulous women who will insist that men tend to overestimate the displayed sexual interests of women towards them. This is a common social convention that serves a very specific purpose for women; plausible deniability.

If the common group-think is that men are egotistical, think they’re “all that” and stupidly believe they’re seeing sexual cues from women because “that’s just how men are”, then we have a pre-established condition in which women can believably deny interest. Thus, should a man not find a woman attractive, or opt for another, this then serves as a rejection buffer as well as a precondition for her own rejection of a man should he make an approach and not be found attractive.

The Schmitt & Buss studies account for this, but even if they didn’t there would still need to be a functional reason for women’s mate guarding behavior. That reason puts the lie to the social convention of women presuming men aren’t as perceptive of their sexual cues as they’d like to believe.

[…] whereas men have at times physically isolated and sequestered their female

partners to restrict other men’s access to them (e.g., in harems), women may analogously socially isolate their partners from potential poachers—keeping them apart so as to preclude potentially costly competition for their romantic partners.

The usefulness of this strategy depends on women being able to identify those who might be likely and effective mate poachers, and then excluding them (but not others) from their social circles. If a woman indiscriminately distances herself and her partner from potential poachers (i.e., all other women), she is assured of his fidelity but at the cost of eliminating her access to the numerous benefits of female–female friendships.

Spoiler alert: The study confirms that women will covertly exclude themselves and their lover’s company from women who A.) outclass them in comparative SMV (hotter women than they perceive themselves to be) and B.) happen to be in the proliferative phase of ovulation.

This indicates that not only are women subconsciously (if not consciously) aware of intrasexual rivals ovulatory states – as evidenced by dress, ornamentation, vocal intonation, scent, sexual proceptivity, etc. – but they are aware enough to orchestrate covert methods to protect their sexual investments in a ‘high value’ male while ensuring future intrasexual friendships.

That may seem like an overly scientific way of saying women watch out for other women slutting it up, but the subcommunications of ovulation are so subtle that women’s subconscious, peripheral awareness of those cues evolved for a sensitivity that goes beyond the obvious slut. That’s how important retaining a better-than-self SMV optimal mating choice is to women in an evolutionary scope. That sensitivity is part of women’s psychological firmware.

[…]In addition, if a woman were to consistently and indiscriminately exclude other women from her own and, by extension, her partner’s social circle, she might gain a reputation for being non-communal and non-nurturing, and thus, for being an undesirable friend. This might not only thwart her ability to form future friendships with other women, but might also lead her partner to perceive her as highly difficult, uncooperative, controlling, and non-trusting.

Thus, on one hand, the costs of indiscriminately avoiding other women are high because women reap important benefits from making new same-sex friends, On the other hand, women can and do mate poach with frequency, and those women deeply embedded in one’s social circle may have increased access, motivation, and ability to poach successfully.

There’s a few things to unpack here before we can make this information Red Pill / Game applicable. The most important metric that female mate guarding indicates is her genuine assessment of a man’s SMV and how valuable his participation and investment in their LTR (or even STR sexual value) is to her.

I’ve seen this mate guarding play out in my own relationships before, both as a Red Pill husband who happens to work with beautiful women in the liquor industry and prior to my Red Pill awareness of it in my libertine 20s. Back then it was easy to pass off as ‘bitches be crazy’ when a girlfriend or a short term sex partner “just got jealous”. But in hindsight the timing of those fits of jealousy seemed a bit to regular.

I’m going to suggest that developing an awareness of a woman’s bouts of jealousy or her subtle timing in wanting to spend time alone with you, or her being more sexually proceptive (she wants to fuck more) with you at times you may think odd. These are Alpha or Beta TellsA woman’s preoccupation with guarding you from other women is a prime indicator of your SMV worth to her. It stands to reason that only ‘desirable’ men deserve the effort of her mate guarding.

This is an important Red Pill sensitivity to have as it also allows you to determine a woman’s unspoken understanding of where she and you stand in relative SMV comparison. As I was saying in the introduction here, that ‘desirability’, that SMV ratio, that Alpha impression that makes you worth mate guarding is subjective to what a woman’s self-perceived SMV is in respect to your own. When we interact with women in the long term it’s very easy for men to lose sight of this balance and think that their frumpy wife is the best they can do. There is a definitive psychological game that women of low SMV will play with men they know are of higher value – they will continually devalue that man as a form of mate guarding.

That devaluation may take the form of browbeating, nagging or accusing him of being attracted to other women in an effort to get her higher value LTR man to self-limit his being poached by endlessly qualifying himself to his low SMV wife/girlfriend. It’s far easier, and far lower an investment of resources if a low SMV woman can convince her higher SMV man to mate guard himself.

Just as an aside here, there may be a few readers who’ll think women will rationally consider that their long term provisioning is virtually assured in a feminine-primary social order. Alimony, child support or pro-female government will assure her and her offspring a baseline of security, so why mate guard any man?

The answer of course is that women’s psychological firm ware didn’t evolve to acknowledge these considerations. Once again T-Rex doesn’t want to be fed, he wants to hunt. So even with the logical consideration that provisioning is assured women’s limbic (particularly on an Alpha Fucks short term breeding assurance) still wants those environmental and behavioral cues that indicate they have that security.

Passive Dread

So with all of this to digest how do we put this knowledge of women’s limbic desire for ensuring a mate’s exclusive sex and provisioning to use for us?

The obvious answer is in the title of this post – developing that awareness of your SMV worth to a woman is a good starting point from which you can subtly employ a passive form of Dread.

I’ve gotten a lot of grief for just my acknowledging Dread, much less using it beneficially for both a man and whatever woman he chooses (long or short term). It’s always about how horribly manipulative it is, or it’s just an unsustainable game of brinksmanship between a couple that destroys trust. But what these (usually female) critics never recognize is that Dread is already an integral part of every relationship by order of degree.

The fact that both male and female mate guarding behaviors are evidential facts of both sex’s hindbrain function should be proof enough that Dread, the concern of loss of investment, and the subconscious, comparative evaluation of SMV is something that’s always an operative. It’s inherent to our conditions as evolved human beings.

My advice in this instance is for men to become sensitive to the indicators of that ovulatory mate guarding dread and use that insecurity to promote a better, genuine desire in that woman. Suggesting this will seem counterintuitive to a Blue Pill mindset. The conditioned response will be to allay that woman’s fears (the ones she’s subconsciously aware of but will hate you for making her acknowledge) and provide her with comfort and familiarity.

But comfort and familiarity are anti-seductive and kill the genuine desire, the genuine need to fuck you in order to keep you and show her appreciation for your higher SMV. Why does a woman compete for what she is constantly comfortably assured she already has?

The trick to employing soft or passive dread is making yourself sensitive to the opportunities to use it and then gently provoke it in as covert and indirect a way as possible. One of the better ideas the early PUAs had was mastering the art of the Neg, or the backhanded compliment. The idea was to casually knock a woman’s self-image down to a manageable degree in order to get her to qualify herself the the PUA. Passive dread operates on a similar principle.

You need to see the opportunities for its use, and women’s propensity for mate guarding men they find ‘desirable’ is a reasonably predictable opportunity. See those chances for other women’s casual flirtations with you, look for those unsolicited opportunities for easy social proof, and don’t dissuade your woman’s initial mate guarding response. Casually push back on the mate guarding impulse, don’t jump to the reassurances of your undying love and interest.

See that opportunity for what it is – a chance to restate whose Frame she’s chosen to be a part of. She wants to merit your value. Take that effort away from her and you become valueless to her.


Ladders & Snakes

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All men are created equal. What you do from there is up to you.

Law 7: Get Others to Do the Work for You, but always take the credit

Use the wisdom, knowledge, and legwork of other people to further your own cause. Not only will such assistance save you valuable time and energy, it will give you an aura of efficiency and speed. In the end your helpers will be forgotten and you will be remembered. Never do yourself what others can do for you.

When I was first introduced the the 48 Laws of Power the seventh was the one I had the most trouble accepting. I should really say I have trouble ’employing’ this law, because I’ve spent my entire life as an artist in some capacity and I’m very particular about the integrity and character of what it is I create. Obviously we have rights management and plagiarism laws to ensure against the more blatant ‘stealing’ of ideas, but a lot of what accounts for taking unwarranted credit occurs in more nuanced social situations.

It’s usually in these social circumstances that the average person makes use of Law 7. It’s hardly a law at all considering how naturally humans will use it. In a purely ethical sense it’s kind of a no-brainer; don’t assume credit that you’re undeserving of, but bending the perceptions of what we base our estimates on is where the real art comes in.

On a personal level, my investment in what I create and how that creation is received is what matters most to me. I understand the want for a quick reward, but I’m more concerned with a cheap imitation of what I’ve created debasing the quality and effort it took to create it. For instance, I’ve spent the better part of my career creating products and brands for people with a lot of money who really had no real investment in what it was I was making for them. All they wanted was a “product” that they could promote and sell.

Naturally the quality and integrity of that brand or product had to be something they could get behind (the horse must at least look like it could win), but not be held too personally accountable should that product end up being less than ideal. That’s a nice way of saying most salesmen I’ve known love a widget if it’s something that sells, but they’re never really on the hook for if it sucks – that accountability rests with the creator.

While we were dining after the Man in Demand conference we had discussion about exactly this dynamic. I make an effort to keep my business endeavors as businesslike as possible, but there are brands and things I create that I will personally invest myself into. I have to be very careful of this because it took me a long time (and more than a few failed attempts) to develop the discernment to know what’s worth putting myself into. However, it is especially satisfying for me to travel to another country and see one of my bottles in the duty-free stores at the airport and then be at a bar & grill somewhere on vacation and see one on the backbar.

I explained to the guys that what I create (and own) are not “products” to me. I dislike that term in that sense. I understand the utility of that word to salesmen; product is an easy unit of measure, but to the person creating that thing it’s a measure of the quality of their idea. To refer to that creation as a product impersonalizes that creation and allows the seller to remain at arms distance should the creation be wildly popular or a horrible failure.

That pride of ownership or the abandoning of it is a convenience for someone only invested in promoting that thing, but on some level it is never really theirs with the same responsibility as the one who created it. So ultimately the noncommittal position of selling, promoting, endorsing, etc. becomes an arrangement of convenience since the creator’s idea is where the ‘product’s’ strengths lie – and also where the real accreditation should too.

I’ve occasionally been accused by the ignorant on Twitter of being dependent on The Rational Male for my revenue. Most of my regular readers know what I do for a living and understand why that’s silly, but I don’t think it’s any real secret that what I write here and in the books is something very personal to me. The Rational Male has always been something I’ve invested myself in for obvious reasons, but I’ve always resisted turning it into a brand per se. There wont be any TRM T-Shirts coming in the foreseeable future.

I’m proud to be responsible for what I do here and I will never be beholden to making what I create into a ‘product’ for others to sell. One of the best things about being in the position I am is being anti-fragile enough to write what I believe is important while still keeping myself solvent on what I do apart from it. This allows me a much greater freedom than needing to write something to stay solvent.

Bargain Debasement

You’ll have to forgive my intro here, but it got me to thinking about a larger point I had in mind about how and why a man invests himself in various endeavors in life. I’ve worked hard to get to a point in life where I can say my personal successes (and failures) are my own and not the result of others’ funding or some fortunate dispensation, but rather based on the strength of ideas and responsibly owning them as the creator. Yet another reason I have a problem with Law 7; for as much as you may gain by employing it you rarely develop the insights that failing of your own accord teaches you. Experience teaches harsh, but it teaches best.

I think one of the reasons men find the popularized, feminist, social convention of ‘male privilege‘ so disingenuous is because we want to be appreciated for the sacrifices and perseverance needed to even have what looks like a meager, hand-out, kind of privilege. An atmosphere of default privilege debases what men have honestly invested themselves in. I’ve always held that women fundamentally lack the capacity to appreciate the sacrifices men make to facilitate their feminine-primary reality, but that’s not to discount men’s want to still be appreciated for them.

Whether that’s manifested in financial wealth, personal freedom, status or earned wisdom there’s a fundamental want for an appreciation that is rarely ever forthcoming. One reason I believe many men have a self-fulfilling definition of what it is to be Alpha is because they feel they’ve earned that identification through hard work and playing by a set of rules everyone else should, but get frustrated when their efforts go unappreciated, if not outright exploited. Again, Law 7. It’s galling to see others rewarded for exploiting what you think should be appreciated.

There’s a subset of MGTOW reader/writers who question every man’s motive for doing what it is he does thinking that appeasing women is at the root of every effort. Nothing is a genuinely inspired passion if the end result is women’s affectations. I covered this in Crisis of Motive, but what exactly is a genuine motive in that sense? If the byproduct result of my genuine interests is having sex with gorgeous women and/or a beautiful wife and a couple of well adjusted kids should that then discredit my unique talents and interests in what I do?

What if, after all a man does, he seeks an appreciation that will only rarely be unsolicited on his part? It’s one thing to command respect; it’s quite another to demand it.

Institutionalized Success

In this sense I think what is most egregious about the present state of marriage is that, for the greater part, all of the personal equity a man invests in himself over the course of his lifetime is only a divorce settlement away from being halved for him (if not more so). A man’s personal equity (not to be confused with relational equity) is only one false rape allegation away from ruin. This is the institutionalization of Law 7: that a woman can largely and legally get a man to do all the work and then take (at least half) the credit from his own success – or at least that’s the social expectation.

Granted, a woman can also be on the hook for her lack of character judgement should she pair with a man who becomes a burden to her. There are rare instances when a woman may find herself financially beholden to a bad choice in marriage, but then it’s a situation of that man’s genuine achievements in life and usually an inability to take his burden of performance and make the most of it. For the most part, the role of support falls to the man in societal expectations; women and feminized men are the ones supported.

In fact, it’s a point of shame for men to be supported in such a fashion. Whether that’s warranted of not, it is men who are expected to make more of themselves than what they started with. A needed provisioning from women only puts his achievements’ validity in question. Like it or not, men should avoid the perception of themselves not pulling their own weight.

Doing More

A while back I was asked why the Burden of Performance should be called a “burden” at all. Should it not be a “challenge” or a “opportunity”? All optimist semantics aside, it is uniquely men whose character is judged on what he started with and what he made of himself.

I’m sure equalist critics will want to cast women into the same performance role, but in a uniquely male sense, it is men who are expected to make more of themselves. To be a ‘man’ is to produce in excess of what you consume – thus having the potential to support a family, an extended family, ensure security, give back to his community and/or reinvest that excess in greater endeavors or passions. While it may be part of the Feminine Imperative’s media campaign to popularize the character of the Strong Independent Woman® there is still room for women to expect the best out of a man while being provided for herself. In other words women have both the option to strive for independence while also retaining the option to be provided for by her husband or an LTR. And failing either of these, they retain an institutional right to Law 7.

Men must be independent resource providers, they must make more of themselves than what they began with, independent of dispensations or special privilege. There is no safety net, no other socially acceptable option to be provided for and still retain his being definitively a ‘man’. One of the hesitations I have with endorsing the Red Pill idea of going ‘Monk Mode’ is less about the isolation and more about the motivation men need to find within themselves to better themselves.

We look down on men who are dependent on women. Whether that’s financially, emotionally or physically, there is no option for dependence. One of the primary complaints professional, educated, independent women bemoan is their inability to pair off with a man of ‘like’ (or above) status. They’ll make euphemisms to characterize the men who would be their ‘equals’ who wont date them, but what they fail to acknowledge is the fundamental, root level truth of men’s burden of performance. For all the high-minded hopes of equalism, women’s Hypergamy still wants to filter for both sexual and provider acceptability in men.

Back in 2012 I based a post on Creative Intelligence from a study about how improvisational skills and creativity factored into a woman’s Hypergamous considerations. I wont quote it in length here, but suffice it to say that there is a measurable difference in how women perceive men with a trained or innate ability to improvise in, and overcome, times of adversity. As might be expected a man with a proven capacity to produce more than he consumes – especially when he’s had to come back from failure or misfortune – tends to be a more attractive mate choice that the man who chances into his own affluence.

Bear in mind that attraction and arousal are different sides of the Hypergamy coin (AF/BB), but many cross-cultural studies suggest that a capacity for creative, innovative, adaptive intelligence has been an evolutionarily selected-for socio-sexual trait in men – much less so in women. That’s important for the MGTOW critic to remember, it’s not as simple as a feminine-primary social order dictating men being slaves to their burden of performance. Just as gender is primarily biological, and not a social construct, neither is women’s evolved, Hypergamous sexual filtering.

Filters

Now, with the evolutionary basis of attraction in mind, it’s also important to consider that in our evolutionary past women evolved to take calculated risks in optimizing their Hypergamous sexual selectivity. The utility such Red Pill concepts as social proof, dread, Game, amused mastery, etc. are evidenced because they work with (or sometimes against) this Filter.

From The Curse of Potential:

Hypergamy wants a pre-made Man. If you look at my now infamous comparative SMP curve, one thing you’ll notice is the peak SMV span between the sexes.

Good looking, professionally accomplished, socially matured, has Game, confidence, status, decisive and Just Gets It when it comes to women. Look at any of the commonalities of terms you see in any ‘would like to meet’ portion of a woman’s online dating profile and you’ll begin to understand that hypergamy wants optimization and it wants it now. Because a woman’s capacity to attract her hypergamous ideal decays with every passing year, her urgency demands immediacy with a Man embodying as close to that ideal as possible in the now.

Hypergamy takes a big risk in betting on a man’s future potential to become (or get close to being) her hypergamous ideal, so the preference leans toward seeking out the man who is more made than the next.

The problem with this scenario as you might guess is that women’s SMV depreciates as men’s appreciates — or at least should appreciate. As I outlined above, the same hypergamy that constantly tests and doubts the fitness of a man in seeking its security also limits his potential to consistently satisfy it.

As I’ve mentioned in many prior posts, Hypergamy demands assurances. In fact so paramount is that need for Hypergamous certainty that women have evolved peripheral awareness to be sensitive to psychological and socio-sexual cues that confirm a man’s Hypergamous acceptability to her. Furthermore, so important is this need of assurance that in a society founded on feminine social primacy, the Feminine Imperative will legislate legal institutions to prevent men from misrepresenting themselves as a more optimal Hypergamous choice – as well as legislate penalties that insure women against both Hypergamous fraud and less than optimal mating choices.

As you might guess, the development and evolution of Game is one such psycho-social contingency men refine and use to workaround this Hypergamous filtering; and one that the imperative is still making efforts to restrict. However this doesn’t discount the way men have, in the past, built themselves up based on both social expectations, but also genuine interests and passions. Naturally, if a man is the genuine article and as a byproduct attracts women as a result of it, that might be preferable to ‘faking it till you’re making it’ – but if that’s the route you go be sure that you do in fact ‘make it’ because it’s what you feel passionate about.

Warnings

The primary reason I wrote Preventive Medicine was to help men avoid having women’s institutionalization of Law 7 ruin their long term personal efforts and achievements. Many critics want to lock horns with me as to when a man’s Peak SMV generally occurs in life. That’s fine, but whether or not you agree with my accuracy in this regard the fact remains that it takes much more concentrated, long term effort to reach that peak than women’s fast-burn peak SMV. I don’t just mean this in terms of his professional status, but also his maturity, his acquired wisdom, his judgement of others’ character, the lessons learn from the bruises of his failures and near misses.

All of this requires an investment in oneself that simply the having of resources handed to you will never satisfy. That personal investment in oneself, as it should, amounts to a lot of internalized equity – an equity that will never be appreciated by women whose Hypergamy is looking for a pre-made man. Hypergamy doesn’t care about the effort and perseverance required to achieve the status you (should) enjoy at your SMV peak.

I’ll be the first to admit that when it comes to short term sexual selection, the most wanton sex I had was at the time in my life when I was the poorest. As an underemployed semi-rockstar I used hit it with the best of them, and from a purely sexual perspective, it’s true, criminal and Alpha cads will still fuck 80% of women. But there’s more to the worth of a man than just his notch count. Sexual experience constitutes a very important measure of that, but a man should want more for himself as a man, as a father, as leader, as a creator, even as a cad.

Life experience and the benefits that a man should draw from it are personally valuable. In fact, men feel the equity of these efforts are so valuable that men will commit suicide at 5 times the rate of women; and in particular between the ages of 45-49. Why do you suppose that is? What assurances of long term security does the common man have for himself? What is he faced with when the plan he sets forth for himself in his life is destroyed in one precarious instance?

Once again, using the male deductive logic, it may seem a better option for him to hit the reset button than to be faced with having his life’s equity, his largest investment, his creation, stolen from him. This is a graphic illustration of men’s Burden of Performance, a burden women simply don’t face.


That was then

wait_for_me

Rollo Tomassi confession time: There was a time when I was in my late teens to right before I was 21 when I would’ve easily married one of my first LTR girlfriends. My Beta conditioned state of mind was such then that I would’ve launched headlong into what would surely have been a tragic marriage based on Blue Pill naiveté and changing the course of my life.

I made a special effort to cover the commonalities of this period in what I called the Break Phase in my second book and from the Preventive Medicine series of posts. It’s a dangerous time for young men feminized and conditioned to put women’s imperatives, ambitions and support above their own. This eagerness to please and put off his own future ambitions (the ones he allows himself to entertain) is the result of an acculturation process that prioritizes identification with the feminine and sacrificial supportiveness of any woman’s ambition he may be paired with during these ages.

Often this is the first time in his life he has the real opportunity to prove his dedication to a girlfriend by arranging his life around her goals – goals that are based on her own acculturation of female empowerment and entitlement. Sometimes this drive comes from a young man wanting to out-support the performance his father dismally failed at with his victimized mother, but mostly it comes from a thorough Blue Pill conditioning that assures him the old set of books are the rule set women can be expected to follow.

This is the crux of it; he is at his most eager to please while she is just coming into realizing what her sexual market value peak can leverage for her. Don’t assume that this leveraging is strictly based on securing things for herself, but rather what her impulses are leading her to. The time at which young men are their most ready to be “the perfect boyfriend / husband” is usually when young women want monogamy the least. Young men’s Blue Pill idealism is generally unblemished by having it betrayed at this point.

When I was passing through this time I was ready to suspend, postpone or simply abandon the ambitions I wanted for myself then just for the prospect of securing a girlfriend, wife, LTR, stable and lively source of sex and intimacy.

How could I not? I’d been conditioned my whole life up to that point to believe in the Disney fairytale that had me believe if I could just do more for a woman, be more like a woman, be sensitive to her feelings, and do everything in my very limited power to help her achieve her dreams she would appreciate the effort and the sacrifice and reciprocate with her own genuine love, sex and devotion to me.

Naturally the Blue Pill had convinced me that men and women shared a mutual concept of love and that my burden of performance was only based on how well I could help a woman rise above the horrible injustices that my poisoned gender had ruthlessly perpetrated on womankind in the centuries before I was born.

I’m thankful I was spared from the worst consequences of that delusion. I know too many men today who did just what I would’ve then. Most are on their 2nd or 3rd marriage, with kids from the first or second and still wondering how it went so wrong for them. They all either forced that fantasy to happen for themselves or paired with a girl who simply hadn’t come to understand her SMV during that period before she said “I do.” Almost to the man, these men’s wives went through what I describe in Making Up for Missing Out.

It’s not to say that I didn’t take the sting of rejection during that time, but I’m glad to have been rejected in light of so many men’s experiences for making their Blue Pill dreams come true.

Wait For Me

It’s ironic that the time at which young men are most eager to put on the yoke of what the Blue Pill has conditioned them for is the same time women want it the least. As I mentioned in Dream Killers:

The truth however is that the longer you remain uncommitted, the more opportunities will be available to you. It’s been stated by wiser Men than I that women are dream-killers – and while I agree with this, I’d say this is due more to the man involved, and their own complicity and apathy, than some grand scheme of women.

[…]Women are dream killers. Not because they have an agenda to be so, but because men will all too willingly sacrifice their ambitions for a steady supply of pussy and the responsibilities that women attach to this.

I recently read a forum post from a young man who was lamenting his ‘friend zone’ state with a girl. I had to laugh because I’d heard his ONEitis girl’s exact same words, verbatim, when I was about 19 or 20. She said to him,

“You’re such a great guy, but I’m not ready for a relationship right now. How about this, if neither of us is married when we’re 30 we’ll get married, ok?”

Hearing this negotiation now at 47 I have to laugh sardonically; it’s the same ‘deal’ I’d been offered at 20. At 47 I can see the machinations behind it – “Hey Beta chump, I like your dedication to the Disneyland narrative, and you’ll make for a dutiful and lucrative supporter once I’m 30 and done with the Alphas I really want to fuck while I’m in my prime, so how about you and I get married once I’m ready to finally ‘get it right with the right guy who was there all along’ okay?”

In other words, wait for me and be my Plan B guy just in case, ok?

What makes this unfunny is that at 20, young men want to believe the best of women. They want to believe she really thinks he’s so special she wont be able to not marry him and fulfill his Beta programming at 30,…so long as he’s patient. He wants to believe her earnestness because to do otherwise would be to judge her, and that, he’s been taught, is the worst thing a man can do no matter what choices she makes. What makes it unfunny is he actually considers it as a viable option for his life.

What also makes it unfunny is that on some level of consciousness this negotiation, this very long game, is something a woman pre-plans in her head. She knows at 20 years old that she’ll need her Beta-in-waiting. It’s not serendipity that she’ll find a Beta ready to out-support and out-forgive the other guys of her “crazy mixed up past” or her “journey of self-discovery”, no, she has it planned a decade before. It may not be a conscious acknowledgement at the time, but the expectation is there long before she comes into her SMV peak and the years just before her Epiphany Phase.

Beta Idealists and the Endgame

But at the time, young men want to believe it. There’s a certain satisfaction in the prospect that the ‘happily ever after’ will be fulfilled in the future. Of course during that time it’s vital a man disabuse himself of that fantasy, become Red Pill aware and see the ‘deal‘ for what it really is – an insult to him.

For my part that came from not wanting to wait around and learning how to get laid like I wanted to. That period of my life had some great moments as well as some pit of misery ones, but I learned, I grew; and had that girl actually been unmarried at 30 instead of a divorced single mother of two when I got there, I still wouldn’t have married her.

It’s an insult to a man’s masculine nature because it presumes he’d in any way be an attractive choice for his steadfastness. Any guy who’d even entertain the insult only confirms his Beta, optionless and destitute status to a woman who’s already planning to follow the dictates of her Hypergamy. He’s the sure thing, and his Blue Pill conditioning would convince him that his burden of performance is predicated on his perseverance, when in fact it just verifies him as a guy who Just Doesn’t Get It.

Again from Dream Killers:

I tend to promote the idea that Men should be sexually and emotionally non-exclusive until age 30, but this is a minimal suggestion. I think 35 may even serve better for Men. The importance being that as a Man ages and matures in his career, his ambitions and passions, his personality, his ability to better judge character, his overall understanding of behavior and motivations, etc. he becomes more valuable to the most desirable women and therefore enjoys better opportunity in this respect. Women’s sexual value decreases as they age and it’s at this point the balance tips into the maturing Man’s favor. It’s the Men who realize this early and understand that bettering themselves in the now will pay off better in the future while still enjoying (and learning from) the opportunities that come from being non-exclusive and non-commital make him a Man that women will compete for in the long term.

One of the first things I have to explain to a young guy about the Red Pill is that what he believes is so vitally important to him in the now will be rendered meaningless in only a few years. I can only try to explain to him how his idealism about holding together his now long distance relationship with his high school girlfriend will change and decay, but at this age and with his Blue Pill conditioning it’s very hard to communicate.

The Break Phase is an all or nothing prospect when it comes to helping a young man unplug himself. Unfortunately it usually takes the trauma of a breakup (made all the worse due to his investment in a Blue Pill fantasy) and confronting the reality his girlfriend is experiencing in college and her coming into her peak SMV years.

What he lacks is the insight and experience to fully grasp his situation. One reason the Sandbergian plan for Hypergamy reaches its limit around a woman’s Epiphany Phase is because it’s at this critical point that a man can more or less be expected to be a better judge of a woman’s character – or at least that’s the anxiety that the Wall engenders in women.

This point also coincides with a woman’s SMV decaying, whilst his is on the ascent to being realized. There’s a lot riding for her on a man remaining ignorant of the Game that’s been played for the past decade. Ironically it’s this same ignorance, the one she needs him to retain for so long, that makes him unattractive and ultimately unsuitable as long term prospect she can be aroused by or respect.

Thus we see the infancy of this anxiety in her earlier years when she asks her “perfect boyfriend” to wait for her until she’s ready for him to serve her necessity. She plans ahead with the ending in mind.

 


Our Sisters’ Keeper

sister's_keeper

“Men are to blame for women’s behavior. The Feminine Imperative only has as much power as men have allowed it to have. Hypergamy (open or otherwise) wouldn’t be the unrestrained social juggernaut it’s become without men’s complicity or accomplice.”

This quote is a go-to rationalization I read a lot from women just coming to terms with their first taste of the Red Pill. Unfortunately it’s also become a common refrain among certain sets in the manosphere; this rationale is usually particular to the moral absolutist strains of the manosphere.

When I read it from women it’s kind of ironic considering it usually comes from women who share in the same moral absolutism, who were “so different when they were in college”, but they’ve had their Epiphany and “got right with God.” They often cling to the Strong Independent® identity for themselves, but turn over a rock and show them the visceral, observable, ugly truth of unfettered Hypergamy and then, then it’s men’s partial or total responsibility for fostering women’s conditions.

It becomes men’s fault for not having the fortitude and presence of mind to correct them when they needed it – never mind the lifetime of Blue Pill conditioning that taught them judging women made them misogynistic assholes. I understand axiom that men and women get the men and women they deserve, but I wanted to explore this blame game dynamic a bit more.

From Validation Hunting & The Jenny Bahn Epiphany:

The Feminine Imperative relies on memes and conventions which shift the ownership of women’s personal liabilities for their sexual strategy to men.

When men are blamed for the negative consequences of women’s sexual strategy it helps to blunt the painful truths that Jenny Bahn is (to her credit) honestly confronting in her article at 30 years old and the SMV balance shifts towards enabling men’s capacity to effect their own sexual strategy.

As I was writing the Adaptations series it occurred to me that men on the ends of both the Alpha and Beta spectrum adapt their own sexual strategies in accord with the sexual marketplace and how that environment dictates the approach to what seems the most efficient.

As I stated in the last post, Hypergamy is nothing if not pragmatic, and efficient. However, men’s adapting to the “market” dictates of Hypergamy has to be equally efficient if that guy is to fulfill his own sexual imperative. Pragmatism doesn’t have time for how things should be. You make the best play with what’s in front of you.

Just to illustrate, for about 25 years or so, popular culture strongly pointed men towards a sexual strategy that could be defined as Beta Game. Play nice, respect a woman by default, be supportive of her self-image and ambitions to the sacrifice of your own, don’t judge her and do your utmost to identify with the feminine, was the call to action that, deductively, should make a man more attractive to a woman.

Furthermore, the intrasexual combat amongst men for sexual qualification was (at least ostensibly) focused on out-supporting, out-sympathizing, out-emoting and out-identifying with the feminine more so than other men. To set oneself apart from “other guys” the seemingly most strategic tact was to accept what women said they wanted from men. To pragmatically effect this men gladly joined the chorus of ridiculing conventional masculinity; denouncing and resisting the very element that would in fact have set them apart from the nebulous “other guys“.

So while this is an illustration of men’s deductive pragmatism in their adapting to the SMP, it’s also an illustration of how that adaptation can work against men’s best interests. Between the 80s, 90s and into the early 2000s this adaptation involved men following women’s lead to systematically turn conventional, positive masculinity into ridiculous or gay-associations of “macho-ness”. Later, defining the very idea of masculinity would progress from ambiguousness to women being the sole authority of what masculinity should mean to a man.

Women and Moral Agency

For as long as I’ve read and commented on Christo-Manosphere blogs a common thread has cropped up again and again; the debate as to whether women have the same moral agency or the same accountability for it as men. I’ve always found it fascinating because for all my dealing in cold harsh observable facts I’ve never paused to consider that women might have some excusable reason for their ethically challenged behavior. In my own estimate Hypergamy isn’t inherently bad or good – it just depends on whether you find yourself on the sharp end of it.

My point here isn’t to reheat that debate, but rather to see how it feeds into the rationale that men are in some way responsible for what contemporary women have become, and how they’ll progress if men don’t assume some responsibility for women’s behaviors.

Hypergamy is pragmatic, but it’s also inherently duplicitous. It’s unjust and unforgivable to a guy who doesn’t measure up to his burden of performance. When you consider the War Brides dynamic it’s downright reprehensible, but we have to also consider the pragmatism in that dynamic. From a male perspective we want to apply masculine concepts of honor and justice to women’s action – and in the past there was a high price to pay for infractions of it – but are we presuming our concept of justice is one that’s universally common to that of women?

Much in the same way we were Blue Pill conditioned to presume that our idealistic concept of love was mutually shared by women I would propose that men’s concepts of justice, honor, and (from an intrasexual perspective) respect are dissimilar from those of women.

For women, whatever actions serve Hypergamy are justifiable actions.

All that needs to be sorted out is reconciling those action with the concept of justice held by men. In the intersexual arena, what best serves men’s imperatives is justice. Up until the sexual revolution the balance between the sexes’ concepts of justice was mitigated by mutual compromise – each had something to lose and something to gain by considering the other sex’s imperatives.

For roughly the past 70 years this balance between the two concepts has listed heavily to the feminine. Our age has been defined by women’s unilateral and ubiquitous control of Hypergamy, and as such it is women’s sexual imperatives that is biologically and sociologically setting the course for future generations.

Along with that unprecedented control comes the prioritizing of women’s concept of justice above that of men’s. We can see this evidenced in every law, social convention or social justice movement that entitles women to rights and privileges that free them of any accountability for the negative consequence their Hypergamously based behavior would hold them to in a concept of justice that men would have.

I would also argue that women’s inherent solipsism reinforces this separation of concepts of justice between the sexes.

Rivelino had a good take on this on Twitter:

1 The woman is always the victim

2 Nothing is her fault

3 She is not responsible for her actions

4 A man is to blame

To which I’ll add a 5th: Any fault is always a ‘strength’.

The problem I see in assigning the blame of women’s behavior to men’s lack of control is that, presently, men have no real control nor does men’s concept of justice align with that of women. There’s a manosphere idiom that says women are the gatekeepers of sex while men are the gatekeepers of commitment. I’m not sure I completely agree with that.

That’s not to be defeatist, or an endorsement of a MGTOW course of action, but it is to say that if a man has neither the sex appeal to be a short term sexual prospect nor the provisioning appeal to be a long term investment, women feel entirely justified in acting in the best interests of Hypergamy and controlling his capacity for commitment as well.

And yes, that’s pretty fucked up if you, again, find yourself on the sharp end of it. Men’s adapting to the intersexual conditions set by women isn’t some deterministic prospect, but the idea that the mass majority of men would be responsible for the state women find themselves in is ludicrous. There will always be men willing to accept the sexual dictates of women because it serves their breeding imperatives. It’s good for him personally and it’s good for the species.

There will never be some global Lysistrata where men organize in solidarity, promising not to fuck another woman until they comply with demands that would place the Masculine Imperative above that of the feminine’s. Our own biology guarantees it.

Personal Responsibility

On a final note here, whenever I delve into the ethical implications of Red Pill awareness I invariably run into the personal responsibility equation. I do my best to make as coldly rational an observation of dynamics I see and allow my readers to make their own judgements. However, those observation are never intended to excuse the behaviors men and women find themselves prone to acting out.

There is always a want on the part of either sex to see their concept of justice enacted on those who would act against it. Thus you get honor killing in the Muslim world, and you have men’s access to the DNA testing of children they suspect aren’t their own denied in the “best interest of the child.”

So are men to blame for the conditions they find their women in? Are we our sisters’ keepers, hamstrung by our own culpability to actually help them be better women? Or do they bear the responsibility to conform to our perspective of justice and police the worst impulses of a Hypergamy most are only peripherally aware of?

 


Hats Off to the Bull

open_hypergamy_cartoon

CH maxim: The feminist goal is removing all constraints on female sexuality while maximally restricting male sexuality

The following is a story from the Red Pill subredd:

My all too true story goes like this: years ago in my divorce my wife basically stopped having sex with me. The lack of sex was in line with her seemingly having a problem with anything I did (be it how I dressed, how I told jokes, and more). …Note: sex was once every two months or so if that.

I tried to talk to her about how it seemed we just weren’t getting along that well. She said we were getting along just fine. The only problem was me. Per my wife I had UNREALISTIC EXPECTATIONS about married life after 15 years of being together and with kids running around. Her work demands also helped make sex a low priority for her. She was too tired in the evening. The kids were up in the morning. The weekends were needed to catch up on house stuff and spend time with the kids. Vacations were also “kid” time. The twist she put on it was DIDN’T I LOVE THE KIDS?

Another problem I had (per my wife) was that was I was TOO SENSITIVE. My “whining” about the lack of sex and closeness was proof of this.

[Game note: If I were to consider another Iron Rule of Tomassi it would be this: Never complain, whine, negotiate, or otherwise attempt to appeal to a woman’s reason by explaining your need for sex, intimacy or “closeness”. Nothing demonstrates lower value and reconfirms a woman’s Beta perception of you than openly complaining, or explaining, about your sexless status.

This is not exclusively for married men. Rank Beta men will often make these “dryspell appeals” to female friends who then talk to their other friends and pass on your DLV impression to them.]

Unfortunately, I bought her story line and internalized it. I self-censored, essentially stopping my complaining about no sex and just accepted it. I was less accepting of her poor day-to-day treatment of me but even on that point I tried not to complain too much (not wanting to come across as “whiny”).

And I was pro-active about trying to make our marriage better. I tried my best to be positive about things. I even kept a diary to keep myself honest. I did more chores around the house. I more and more let her have things her way. And I was already in quite good physical shape. I made myself even more so.

And the end result of all this? Turns out my wife had been having secret affairs for years. She was having sex 4 or 5 times a week with her lovers (lunch time, quickies after work in a park, the beach locker, the driveway at night, etc.) Her story line on “my problems” had mostly just been bullshit to keep me at bay so she could continue her secret affairs. As she told me at the tail end of our divorce in a moment of candor, the “forbidden fruit” of extramarital sex was “very exciting”. Her longest term lover (3 years) had just been a play thing and only ended when he asked her to marry him (not realizing he was also being “cheated” on with another lover my wife had).

Next up is TRM reader Razorwire who came strong with this comment from the Adaptations II thread:

[…] I’d say by now the societal and personal risks are negligible for pretty much any decision made by women. So these days, the delay of the beta-bucks model is extended to encompass a starter marriage or having children. The cuckold window is wide open.

I’ve seen this in fellow genXers who actually married young (by todays standards) but of course those men turned out to be jerks or were too irresponsible or selfish (all of the things that got her wet) so they divorced and she quickly locked down the beta-bux who was likely her “friend” back in college or some “nice” co-worker she met in her three-year career with the insurance company.

I went to one such wedding a couple of summers ago. Now that they have a kid and she’s realized the full potential of the AF/BB transition, she can’t (or doesn’t bother to) hide her disdain for his niceness and general lack of alpha behavior. He’s a dead man walking.

On that note, I caught a trailer of an upcoming Will Ferrell film: “Daddy’s Home.” Frames it up nicely.

While I’m sure they will have some hollywood make-believe ending in which the biological dad realizes his loss, has to confront manhood (as defined by the FI), and is jealous/admiring of the stepdad for his honorable provisioning of the kids, the interesting part of the trailer was how it focused on the two “dads” competing for the love and attention of the kids. I’m sure it is funny, but also telling.

Not only is the Sandberg stepdad supposed to be a just-in-time dad to fulfill the equalist needs of the post-wall (and in this case – post reproduction) wife, but he is also expected to pedestalize and perform for the offspring of the cad in order to earn (and keep) his place as the settle-down guy in the eyes of the wife. He must keep winning his way through the consolation bracket for a wife who has not just achieved the AF/BB transition, but has done so after capturing the genetics of the Alpha. He doesn’t even “get” the beta bucks prize of breeding.

The dwindling societal pressure to honor marital commitments and minimal shame of divorce has allowed the delay of beta bucks to blow past birth control in terms of prevention into what is now birth control in terms of actualizing female preference for the AF offspring – with rapidly decreasing risk/impact on her ability to secure the Beta Bux stepdad or post-baby-daddy husband (because now marriage means something to her.)

With, of course, big daddy gov’t as a stand in. But I’d reckon that the attractive single moms are not struggling at all to parlay into BB.

Because they aren’t his kids the stepdad’s burden of performance includes purchasing/exchanging resources for the children’s love which is one more condition he must continually meet in order to maintain her conditional love. Talk about a fleeting proposition.

Peruse any online dating site and you will see the teaser advertising for this coming from all single moms. It’s really just “must love dogs” on crack but often with more bait n switch mechanisms.

Meanwhile the perpetual competition (between you and him) merely deepens the resource pool for her to leverage into her lifestyle and security.

One man is operating under the threatpoint of divorce, the other under the legal extortive aspects of the post-divorce financial fatherhood model. Both must pay to play. Both are subject to her approval, her terms – backed by the social and legal structure. As such, neither are actually fathers, but just offshoots of motherhood channeled through provisioning and conditional exchanges.

I’d say even with the extensive provisioning (the kids in this flick have it all), the kids are still getting the shit end of it. Two marginalized dads is still less than one Father, one marriage. They are just being indoctrinated into the consumerist, fem-centric, self-indulgent model of modern marriage.

A mom who goes full AF/BB with kids in tow may get sold as the heroines journey, but it still strikes me as deeply selfish.

We had an interesting discussion in this thread about modern cuckoldry and the rise of it becoming ‘fetishized’ for men as some new form of ‘alternative’ lifestyle. I’ll get into the grisly biological nuts and bolts of this later, but before I do the practical reasonings for a societally acceptable cuckoldry need to be highlighted.

I chose Razorwire’s comment and the story above to illustrate a fundamental Red Pill truth – Hypergamy is nothing if not pragmatic.

In a larger respect, a woman optimizing Hypergamy follows a predictable schedule, but as Razorwire points out, on a psychological level it also builds fail-safe contingencies into that schedule. Root level, largely subconscious, survival/parental investment insecurities and long term insurances against them drives this pragmatism. Thus we see operative social conventions carefully prepared to excuse and absolve women’s duplicitous behaviors in both a social and personal scope.

What benefits a female sexual strategy is forgivable and prudent in a fem-centric social order no matter what the personal consequences are. Women’s default victimhood status is their strongest insurance against those consequences while what benefits men’s sexual strategy is characterized as selfish, juvenile or criminal. These characterizations, and the social conventions that are an extension of them, are part of the pragmatism of Hypergamy.

When you look at the time line I presented in the Preventative Medicine book and series, and you get to the stages just before and just after a woman’s Epiphany Phase – the phase at which a woman’s subconscious understanding that her SMV decline has begun in earnest – you begin to see a bigger picture; a meta overview of the necessity of keeping Blue Pill men ignorant of their long term role in that strategy.

While women increasingly embrace Open Hypergamy and become increasingly more confident of their capacity to satisfy both sides of it (AF/BB) due to a presumed expectation for men to also openly support it, there comes less expectation to try to optimize Hypergamy with only one man.

The Future of Hypergamy is Cuckoldry

The following quote came from a fantastic essay one of Heartiste’s readers, Chris, submitted regarding the recent gay marriage ruling:

I don’t know many men who would sign up to an institution where the partners are expected/morally obliged to be emotionally faithful but not sexually faithful. It is much easier for women to get casual sex than men, so any man signing himself up to that deal would be signing himself up for cuckoldry and cuckoldry is the absolute worst thing that can happen to a man pursuing a long-term mating strategy, (and it is the evolved moral norms surrounding the long-term mating strategy which marriage as a cultural institution is/was developed around/for.)

Of course, if people became more knowledgeable about evo-bio/evo-psych and instead started calling marriage essentially what it is, the social-codification of the long-term mating strategy in humans, then this concern wouldn’t really matter. (No worrying about importing norms anti-thetical to the reproductive interests of one party in the relationship and subsequently which disincentivizes the pursuit of the strategy from that party as its definition is strictly evo-bio/evo-psych.)

In The Myth of the Good Guy I put forth the idea that while women would ideally like to have both the Alpha Fucks and Beta Bucks aspects of Hypergamy satisfied by the same man, women today don’t even have the expectation that this is in anyway possible, much less is it preferable to them anymore. The expectation becomes one of the Sandberg plan; expect to bang the bad boys, the Alphas and the thrill providers while your SMV is high, and expect a good, persistent and reliable ‘Dad’ to be ready to forgive and forget all that before you’re 30.

What Chris digs into in that essay isn’t so much about gays being married, but rather the fundamental restructuring of the nature of marriage. Religious issues only serve as a convenient distraction, the nuts and bolts of it is that this edict fundamentally restructures the legal aspects of male/female marriage. When this restructuring questions and impedes the access to long-term resource provisioning for divorced women (initiators of 70+% of divorces), that’s when you’ll see a truly misandric inequality in hetero vs. homosexual marriage arrangements. Men will still need to be forced into indenturement and forced to cooperate with a binding commitment to Hypergamy in the face of alternative marriages not based on monogamy.

Indeed, what man would sign up for that arrangement? Particularly in an era when women (not the Red Pill) blatantly lay bare the duplicity of their sexual strategies.

Limiting Dick

Around the time I was writing the second book I’d gotten into a Twitter debate with several feminists on a hashtag called #askmenanything or something to that effect. The pretense was of course to “ask men” all the insipid meme questions and answer them for men with feminist boilerplate. Once the Red Pill forums and manosphere proper got involved the tag quickly switched footing and feminists lost interest.

It was during one of these exchanges that I’d quoted Heartiste’s maxim from the start of this post to a particular feminist; Feminism’s end goal is removing all constraints on female sexuality while maximally restricting male sexuality.

Her response was an incredulous, “So you think all feminism is about is limiting dick?!”

It was of course the type of simple dismissive I’ve come to expect from the fem-powerment generation, but it sums up the dynamic pretty well. It’s always been my take that feminism in all of its waves has always been another social arm of the Feminine Imperative; which has always been an imperative driven by the best interests of optimizing women’s Hypergamous choices.

So yes, feminism is in fact about ‘limiting dick’ by socially, legislatively, personally and psychologically facilitating the selecting out and opting in on what best serves a woman’s short term and long term sexual strategy needs – throughout her entire life, not just around her Epiphany Phase. She needs the Alpha bull for his raw sexuality, dominance and confidence, and she needs the Beta comfort, investment and reliability that her bull is unwilling or unable to give her.

In this new age of proactive and reactive cuckoldry, men are expected to put up and shut up with playing the role of one or the other. In our thread conversation about cuckold fetishes the idea was put out that there’s some sick or deviant mindset in which a man gets off on watching his wife get pounded by another man. Keep in mind the possibility that the rise in popularity of cuckold porn may be an extension of this new paradigm.

The cuckold fetish narrative follows the same Hypergamous script as any other “alternative lifestyle”. As I mentioned in the Adaptation series, even within the ostensibly Free Love paradigm the same Hypergamous imperative was played out. In cuckold porn there is always an Alpha bull, a ‘superior’ sexual competitor that fucks that man’s wife; an inferior Beta sexual partner is never the tingle generating center of that fantasy. Thus that husband plays his expected passive, supportive role within that “fantasy” and thus is that wife’s dualistic Alpha Fucks sexual strategy completed.

That’s the messy nuts and bolts of it, but it’s all too easy to get caught up in the sensation of our blood boiling in righteous indignation than to see the larger perspective. This too is a part of the pragmatism of Hypergamy.

Cuckoldry is not simply about who got to breed with a woman before or after she settled into a committed monogamy; it’s about the consistent impulse to optimize Hypergamy. It is cuckoldry for a man to assume the parental investment responsibilities of another man that a woman previously bred with. It can be proactive or it can be reactive, but the purpose it serves is the same.

Few people really grasp how outrageous it is for a man to take part in his own cuckoldry. We call those men heroes for playing savior to a woman who made “bad choices” and invests himself in a child he didn’t father, but even this association has become yet another expectation of the dutiful Beta’s role. A conditioned White Knight disposition makes him feel good about it, but it’s a woman’s strategy that comes to completion, not his own. A bull was in his bed long before him.


You Never Forget Your First

first

I thought this was an interesting comment from CaveClown from a few posts ago. Needless to say the commentariat has increased in the last 6 months and I wanted to air this out rather than have it buried five pages deep:

Rollo, question if you have time.
After unsuccessfully searching the archives, and having read your new book, i wonder if you have a post that further explains:

1. Why a “good girl” would skip the party years.
2. Why that good girl would become an early consolidator, and settle for a beta provider.

I understand that the “good girl” persona is just an attempt at seduction through differentiating herself from the “sluts”

I also understand that the “promise” of dropping the good girl act ‘for him’ is what snags the beta. The promise of her “sexual best” and all. (which is why women that do ride the carousel go “born again” later, no?)

At first glance, it seems like a solid strategy for hypergamy. If she can sell herself as virtuous, pure, and virginal, then she should have higher SMV.

Then why settle for a beta?

I’m trying to reconcile the “good girl” persona, and the manosphere trope about marrying a virgin. Seems a lot of men think that “if I could just find a virgin” things would be ok for them. (which is just a variation of blue pill/soul mate stuff)

 

I detailed a bit of the first question in Making Up For Missing Out and Good Girls Do. It’s important to make the distinction between a ‘good girl’ in that she’s nominally following the old-set-of-books traditional social contract, and the Good Girl strategy I went into in the latter post.

Bear in mind, no woman actually “skips” the Party Years. She may participate to greater or lesser degree in the opportunities those years open up to her, but she’s still keenly aware of those opportunities and realizes the window for them closes as her beauty and fertility fade. She sees her girlfriends, maybe sisters, indulge those opportunities, or she may live them vicariously through media that panders to them, but regardless, she’s feeling the pull of knowing she could potentially realize them.

One of my best friends married his first wife very early – him 21, and her 19. The guy was very Alpha (military), but had the White Knight script firmly coded into him courtesy of his Blue Pill conditioning. He did everything by the old set of books and knew he wanted to marry her after they’d been together for about eight months. He wasn’t her first lay, but she didn’t have more than 1 previous boyfriend, so while not a virgin she hadn’t been on the proverbial carousel for long at all.

They had three kids, early and out of the gate right after they married. She ‘played house’ well enough all through her 20’s while her sisters and girlfriends had their Party Years and urged her to come along for their GNOs. Once their youngest was old enough to be self-sufficient she started joining them. By the time she was 33 the marriage was over because she’d decided to follow the making up for missing out dynamic. She ended up cheating on him and then doing her version of the Wild Oats Project.

Virgin Brides Alpha Widows

There’s a wishful contingent of guys in the ‘sphere who think finding a young virgin bride before the world’s corrupted her pure soul is (or at least should be) a tenable goal. I understand the want and logic behind that, but even with a virgin bride there is no insulation from the sexual marketplace or the realities women experience as they mature.

By all measure this guy’s wife was as close to that ideal as was practical. He’s also one of more than a dozen men I’ve known who’s “good Christian wives” detonated their marriages in a similar fashion. Generally all went along with the divorce-porn fantasies after their dutiful husbands had become boring Betas in their esteem.

2. Why [would] that good girl would become an early consolidator, and settle for a beta provider.

Religious conviction, LSE (low self esteem), definitely cultural or economic motivations, a fear of men in general leading to security issues. You also have to consider the likelihood that the guy she settles on early is possibly the most Alpha guy she’s ever experienced.

Of the 40+ women I’ve had in my sexual past, two were virgins. Both of these women sought me out on Face Book 15-20 years after we’d went our separate ways. They are definitely not the same girls I knew back then, but I think this is an interesting illustration of a larger dynamic. Then and now, both of these girls surprised me with their attachment to me – I think that’s part of a bond you make with a woman when you’re her first.

It’s the “never forget your first” dynamic. There’s a presumption that any guy a “good girl” grants access to her pussy must be a top tier man to qualify for it. This is an ingrained psychological schema for women with the self perception of being a “good girl”.

So she consolidates on what she perceives was Alpha for her at 18. That perception is markedly different from what she’ll perceive as Alpha at 29, right as she enters her Epiphany Phase. If you read back through the Preventive Medicine series (or the book), I specifically outline a phase on women maturation timeline called the Break Phase. This is generally around the late teens (17-19) and I noted it in particular because it’s a moment in a young man’s life when his Blue Pill idealism is most commonly first tested.

The flip side of the Break Phase for women is the “never forget your first” dynamic conflicting with the opportunities her rapidly approaching peak SMV phase present to her. There may be an emotional investment on her part with a man she up to that point esteemed as the most Alpha man she was likely to ever pair with.

The Jig is Up

The danger inherent in these arrangements is that both young men and women make life-altering  decisions based on their adolescent social skill set – not what will be their (hopefully) matured adult social skill set based on their experiences and acculturation. Thus you have the common situation my now-divorced friend experienced. I say common because one of the most frequent situations I get asked advice about from divorced men in their mid 30’s to early 40’s is how to initiate Game and wisely use their new Red Pill awareness after having been married since 23 or so.

For the most part they’re still confused how the woman who’d found them so Alpha at that age could toss off all of the relational equity he’d thought he’d earned with her and leave him for the ‘douchebags’ she’d always claimed to hate. What they don’t (or didn’t) realize is the root level resentment they’re experiencing with a woman they may have been married to for 15 years. That resentment stems from coming to terms with their Hypergamous filtering having been ‘fooled’ all those years ago; and the crush loss of not having been able to capitalize on the opportunities of those years.

It’s not that she’d settled for what she thought was a Beta in her early twenties, it’s that he was what she thought was Alpha then, but learned later that he wasn’t. This is the risk inherent to Hypergamy – that a woman might miss out on more optimal sexual selection choices while still in her peak SMV phase and able to choose from the broadest pool.

It’s almost a reversal of women who follow the Sandberg plan of Hypergamy and make disclaimers of how different they are now from how they used to be in college. The sentiment is still the same, but the roles are reversed – she’s different now from how she used to be because she (thinks) she has a better grasp of what is Alpha now and he ain’t it.

If there’s a silver lining to this it’s that this post-marriage Epiphany Phase generally happens earlier in a man’s life. If he’s made a lot of his potential up to then, and the divorce wasn’t too devastating, he’s in a far better position as far as life stage is concerned than the Beta guy a woman settles for at 29 after her Party Years. That fellow gets the Beta boot in his 50s and it’s a tall order to recover and have a Red Pill awakening.


Obesity Culture

Protein_World

In the almost 4 years I’ve had The Rational Male up and running I have neither monetized nor commercialized the blog. I began with the explicit intent of making everything I do accessible and in the past year and a half since the first book published I’ve turned down at least seven different (lucrative) requests to put ads or promos on the blog.

I’m happy to say I’ll still never monetize this blog, but if I were to offer ad space my first spot would be reserved for Protein World. I can’t vouch for the quality of their products beyond what I know in general of protein supplements from years of bodybuilding, but that’s not the point. The point is that these guys had the balls not only to stick to their guns, but to double down when social justice warriors and body fat acceptance “activists” took it upon themselves to systematically vandalize their most recent ad campaign.

Protein_World_2 Protein_World_1

I’ve made my living in brand development for over 20 years now, these guys deserve some respect. Granted, at this point they have no option but to go on offense, but in today’s fem-centric social order this is an anomaly.

I’m drawing attention to this selective vandalism to illustrate a larger point; in a feminine-primary, feminine-dominant social order any reminder of how that order might be challenged (especially on a visceral level) must be met with a selectively sexist countermeasure.

You see, what Protein World’s campaign does is remind less than physically ideal women that despite all social efforts to convince them otherwise, men still evaluate a woman’s sexual market value based on her physical appeal. No amount ‘personal acceptance’ or clinging to internal worth and validation will change the sexual response men evolved to optimize over a hundred thousand years.

I covered this briefly when I explained the misconceptions of Robin Korth in Separating Values:

Conflating Values

One of the major problems women have, and more than even some Red Pill men have, is the conflation of sexual market value with their intrinsic personal value as a human being.

It needs to be emphasized that while personal value is influential in sexual market value, SMV is distinct from your value as a human being. I’m stressing this because, in the age Disney Princess empowerment, this conflation of the two has become a go-to social convention; and not just for women.

What Korth suffers from is presuming her personal value is her sexual market value.

It’s disruptive to her self-perceptions and ego-investments when that presumption is challenged by a man who doesn’t want to fuck her for reasons based on the intrinsic value she believes she’s entitled to by virtue of maturity and imaginings of self-sufficiency. Just as women aren’t aroused by men’s own self-concepts of virtuousness and aspirations of higher purpose, men aren’t aroused by whatever ephemeral self-perceptions a woman may have.

[…]

Feminist ‘equalism’ is always shocked that evolved human biology and its feral predispositions won’t cooperate with it, but such is the frustration with any social order or ideology which fails to account for the realities of human being’s natural states and biological imperatives. There is a conceived, higher-order expectation that, through freewill, conviction or some other learned, reasoned means, people will rise above the influence of their base nature and comply with what they believe will make for an idealized existence.

What egalitarian equalisim, struggles against is basic human instinct, nature and impulse.

This refusal of understanding base motivations is at the heart of these “activists” outrage. Feminized egalitarian equalism fosters the idea that men and women are essentially equal beings with different genitalia and a co-equal capacity for rational agency. Under those auspices men and women should be able to bypass their inherent, evolved, sexual prompts and make the conscious rational effort to focus their arousal and attraction on the more intrinsic personal worth of the opposite sex.

In the egalitarian plan Hypergamy should be as self-consciously sublimated for women as men’s should be for repressing any expression of being sexually aroused by a woman for anything other than her intrinsic personal worth. Any man with a baseline awareness of female behavior knows how effective this plan is.

But that’s not to stop women from simultaneously being offended by visceral expressions of men’s sexual ideals while holding a double standard for their own physically ideal men.

Protein_World_3

You see Protein World applies an equal standard across their ad campaigns, and the message, when paired like so, is one of encouraging a physical ideal for both sexes. To my knowledge there was no initial outrage over the male version of the ad on the right. There was no outcry or messages scrawled on these ads stating “Contrary to popular opinion, men’s bodies do not need to be changed for the beach or anywhere else.”

It’s easy to get caught up in the indignation of yet one more female double standard, so lets back up for a moment and examine why this is.

The most common refrain you’ll hear from Blue Pill trained men and less than physically ideal women is that men have a predilection to sexually objectify women, to see them as objects rather than their esoteric notion of “human beings”. What they fail to understand is that this objectification is exactly what the male brain evolved for.

Objectification Your Honor

In our tribal beginnings men’s sexual response, his very reproductive survival, depended on his capacity for sexual immediacy. While women may require foreplay and pre-coital stimulation, men had to be ready to fuck and go at a moment’s notice. Survival, mate poaching, even the uncertainty of women’s ovulatory/estrus phase of her menstrual cycle, all these factors and more predicated a need for instant sexual reflexiveness for men.

That reflexiveness required a capacity for a man to see a woman, evaluate her sexual/fertility value to him (the boner test) and take action accordingly. About two years ago on another forum, I’d gotten involved in a discussion regarding this sexual evaluation reflex and how women were literally dumbfounded that men would “size up” a woman sexually within the space of a few short seconds. Even men who were only peripherally aware of women outside of their visual focus would make SMV assessments of those women.

In order for this assessment to take place the mental construct of perceiving women as objects was a necessary evolutionary step. The simple truth is that it’s part of men’s neurological firmware to see women’s bodies as objects. It’s a well studied fact that when men see an arousing woman’s semi-nude body it triggers the same area of our brains associated with tool use. Sexual objectification is a survival feature for men, not a bug.

On a limbic level women understand this aspect of male nature. In a very visceral way women know that men put a primary value on their bodies and sexual availability. Ads like this only remind women of, and highlight the fact, that despite all of its concentrated social effort the Feminine Imperative simply cannot undo thousands of years of men evolving that physical objectification – and successfully reproducing as a result of it.

Generation Hypergamy

In a social order that follows the dictates of female sexual strategy it’s unsurprising that women would seek to eliminate that aspect of the male sexual response. Only by controlling that response can women completely enforce Hypergamy as the predominant socio-sexual strategy. These ads offend that desire for control. They remind a woman that her Hypergamous sexual selectivity is (at least presumptively) still mitigated by men being aroused by their physicality, objectifying them and desiring them for reproduction.

Women’s innate solipsism prevents them from ever truly attaining the egalitarian equalist fantasy they ride in order to consolidate that control. Women’s hindbrains want a better-than deal with regards to Hypergamy. Hypergamy doesn’t seek its own level, it wants, it expects a better than deserved exchange for its investment with a man, and it desperately wants assurances that its getting it.

Thus, on a Hypergamous social scale we see that Protein World’s male focused ad gets no such vandalism. The message is clear – It is Men who must perform, Men who need to change themselves, optimize themselves and strive for the highest physical ideal to be granted female sexual approval. Women should be accepted, respected and expected to inspire genuine desire irrespective of men’s physical ideals.

In 2011 I wrote Women’s Physical Standards and I think it bears quoting here:

This may come as a shock to the “men have impossibly high beauty standards” gnashing of feminist teeth, but it is in fact women who have a much higher standard for an idealized male physique. For all the endless kvetching from women about men wanting “living barbie dolls”, it’s men who’ve historically displayed much broader interests in female body habitus than women ever have.

You see, men will very readily cater their physical sexual “preferences” in accordance with what has proven sexually successful for them in past experiences. In other words, men tend to return to the same watering hole they found to be plentiful in the past. These preferences of convenience manifest themselves as ‘fetishes’ for men. And you don’t even need all that extensive research to prove this.  All one need do is search the vast variety of porn available catering to the physical attributes that men will fetishize. Big boobs, small boobs, big ass, small ass, every hair color of the rainbow, shaved snatch, hairy snatch, teen girls to MILFs and older, tan, pale, ultra-thin to the ubiquitous BBWs (Big Beautiful women). Ladies, name the physical attribute(s), and there’s a fan-group just waiting to bang you. Rule 34 was never more provable than in men’s willingness to fuck damn near any physical demographic of women – just ask the female midgets catering to that fetish of porn.

On the other hand, from a purely physical perspective, it’s women’s idealized masculine form that hasn’t changed in millennia. While there may have been a rubenesque period when men loved the fatties of the 1600′s, no such era ever existed for women’s physical preferences. The classic broad chest, wide shoulders, six-pack abs and squared jaws of greco-roman athleticism are still the idealized male form that has graced EVERY romance novel cover in existence. I’m still waiting for someone to post me a link for a dating site that caters exclusively to women’s fetish of BBMs – average to good looking, fit women specifically looking overweight men. Executive Introductions caters to women seeking affluent, influential men, but women just looking for overweight men, that site doesn’t exist.

On more than a few occasions I’ve made the connection that what we see in a feminine-primary societal order is really a reflection of the female sexual strategy writ large. When we see a culture of obesity, a culture of body fat acceptance and a culture that presumes a natural evolved order of innate differences between the sexes should be trumped by self-impressions of female personal worth, we’re viewing a society beholden to the insecurities inherent in women’s Hypergamy.

A feminized, feminist, ordered social structure is one founded on ensuring the most undeserving women, by virtue of being women, are entitled to, and assured of, the best Hypergamous options by conscripting and conditioning men to comply with Hypergamy’s dictates.

End Note

It’s been brought to my attention that Roosh will be appearing on the Dr. Oz show tomorrow.

I’ll admit I’m a bit apprehensive of this “interview” as it smacks of red meat for Dr. Oz’s largely overweight viewing demographic (not to mention his obese wife). That said, this interview came at a good time since it should give readers a first hand look at exactly the rationales and social conventions I illustrated in today’s post. Keep this material fresh in your mind while you watch.


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