Before I launch into this proper, let me define a few terms in the fashion that I interpret them. With the popularity of Roissy’s blog and a few notable others, there’s been a new push with regards to using the terms Alpha and Beta (and sometimes Omega) when describing certain classifications of males in modern culture. Allow me to go on record as viewing these ideas as mindsets whereas terms such as AFC or DJ are really states of being. For instance, an Alpha can still be an AFC (called a ‘paper alpha’) with regards to women. A Beta male can still be as wealthy and astute in status as his conditions and fortune have placed him in (often by circumstance). Some states necessitate certain mindsets – a positive masculine state requires an Alpha mindset as a requirement – others do not. Also, don’t make the mistake of associating success (personal and career) with an Alpha mindset. There are plenty of Alphas on hotchickswithdouchebags.com, however that doesn’t necessarily make them well rounded individuals. I tend to think of the ideas Alpha and Beta as subconscious energies or attitudes that manifest themselves in our thoughts, beliefs and actions.
Alright now, with this in mind I’d like to propose the idea of Beta Game. Since we’re using the Alpha and Beta terminology here, it’s important to grasp where it comes from. Anyone with even a cursory understanding about animal social hierarchies knows the principal of Alpha and Beta individuals within a social collective. Alphas tend to be the males who exhibit the best genetic characteristics and behavioral skills that put them at the top of the potential breeding pool. In fact Betas are rarely mentioned as such in scientific studies; the Beta term, in PUA lingo is really something of a novelty. Relating these terms to human social interactions, while at times a subjective stretch, isn’t to hard to find parallels in. We can see the similarity, and the applications in long term and short term breeding methodologies that mirror our own.
Like any other Beta animal, alternate methodologies had to be developed in order to facilitate human breeding under the harsh conditions of Alpha competition. In essence, and as found in the wild, Beta males have developed (evolved?) methods which attempt to ‘poach’ potential females from an Alpha’s harem, or at least in this case his perceived, potential harem.
Beta male game focuses primarily on identifying and assimilating themselves to be more like the women they hope to connect with, but it goes further than this. The methodology dictates that the Beta be perceived as being unique (or at least set apart) from the more “common” Alpha males whom his desired women naturally prefer. This is the beginning of the “not-like-other-guys” mental schema he hopes to evoke in his idealized woman.
Due to his inability to compete with an Alpha competitor in the physical, he must fight a psychological battle on his own terms. This involves convincing his target that her best parental investment should be with him (as per her stated requirements) as he more closely embodies her long term prerequisites. The Beta likens himself to her (and women in general) in an effort to maximize his compatibility and familiarity with her and the feminine.
This identification process is then further reinforced through the feminine social conventions he subscribes to. Feminine society (both beta men and women) rewards him for more closely assimilating its ideal – be more like an archetypal woman; sensitive, empathic, emotional, security-seeking, etc.. And not only this, but take de facto feminine offense when presented with anything to the contrary of a female-positive perspective. Lift women up, become less so they become more, and in reciprocation she’s more apt to breed with the Beta.
That’s the principle, not necessarily the reality. In some ways it’s a Cap’n Save a Ho mentality written on a grand scale. The fallacy in this of course is that like should attract like. They fail to understand that opposites attract, and most women don’t want to marry other women, least of all a carbon copy of herself.
When presented with a competitor of superior status, both sex’s innate, subconscious reaction is to disqualify that competitor from breeding in as expedient a method as possible. For animals this usually involves some kind of courtship performance or outright competitive hostility. And while the same could be said for human beings, our natural social impulse requires we take a bit more tact. “Look at that girl, she must be a slut to wear / act like that”, or “Yeah, he’s pretty good looking, but guys like that are usually fags” are an example of the standard social weapons people use to disqualify their respective sex. Disqualify the competitor on the most base level – question their sexuality. Literally cast doubt on competitor’s sexual fitness to breed with potential mates.
While most men (Alpha or Beta) will make similar attempts to disqualify, the Beta’s methodology ties back into his need for feminine identification in his disqualifying a competitor. Essentially he relies on feminine ways of disqualification by drawing upon his likeness to the women he hopes to emulate (thus furthering potential attraction as he thinks). The competitor may not be gay, but he must be cast as inferior to himself due to his competitor’s inability (or lessened ability) to identify and empathize with his desired female.
With Alpha competitors, the field has already been plowed for him by feminine social conventions, all he need do is plant the seeds. The fact that the Alpha tends to embody the masculine opposite of what he’s embraced also feeds this drive. Women aren’t attracted to the macho tough guy, they want a man who’s kind and thoughtful; a good listener. So the natural recourse is to amplify this disparity – he’s a 1950′s neanderthal throwback, he’s “bitter”, he’s a misogynist, he’s a child in a man’s body with a fragile ego only interested in fucking women and moving on. He’s unlike anything on women’s collective stated list of prerequisites for an acceptable male. He must be ridiculed – as all women ridicule – for his selfish hyper-masculinity.
Furthermore, the Beta needs to make the Alpha seem common, while making himself seem unique. In order to effectively AMOG an Alpha, the Beta has to show his empathy for the feminine, and she must appreciate it or it’s been all for nothing (which it usually is). Not only is this an ego preservation mechanism, but it’s also perceived as a tool for achieving the desired sexual reciprocation / appreciation he desires.
All of this really just scratches the surface of how Beat game has evolved. I’m sure there’ll be more input as to different methods that Betas use to facilitate breeding – sexual fetishes / preferences come to mind. I will add though that all of these methods come back to a common root; the need to breed under the duress of competition. Most of what I’ve gone into here, and primarily the feminine identity association, become ego-invested and internalized over the course of a lifetime. It gets to the point that under the auspices of relative anonymity (like the internet) that the Beta will still cling to his mental model, even in the face of very rational, empirical evidence to the contrary, for no other reason than that a woman, a potential mate with whom he could identify, might read his post and may become attracted to him. The Game is never dropped for him, even in light of proving his errors. Beta game is like the boy who decides to play on the girls team when a boys vs. girls kick ball game is started. He thinks it will endear himself to them, when all it really does is make him another girlfriend to giggle with.
Everyone has a Game in some respect. We don’t live in a vacuum, our ideas about seduction (in whatever form) is influenced and / or learned externally. The validity of that Game may be more or less effective, but at some point a man is going to adapt to a methodology of seduction as per his conditions and environment warrant. Even mPUAs still need to adapt their Game for differing environments – different clubs, types of women, socio-economic levels, countries, etc. – there needs to be adaptation and improvisation. The same applies for Betas, but the disparity is that the Beta tends to think of a one size fits all approach. For all the complaints of worry about the Game community turning into scripted ‘social robots’, it’s actually the Beta who adopts a far more embedded script and is less likely to variate from it. Betas tend to stick with what worked for them, what was reinforced for them, in the past.