Are Men Adapting to the New Sexual Marketplace?

I revisited the topic of Men Going Their Own Way (MGTOW) last Saturday on Rule Zero. I don’t like rehashing old debates I’ve learned will ultimately go nowhere. You simply wont reach most people who don’t want to be reached. Once they’ve had some experiential lessons in life, reinforced it with the tribalistic need to affirm the beliefs derived from that experience and then invest their egos in them it becomes kind of pointless. I’m not saying just give up on people, far from it, but do understand what you’re up against. This is why I say unplugging men from the Matrix is dirty work, and a lot like triage. Know what’s worth expending energy for.

Most men, and nearly all women, don’t form a belief set based on multiple, independently funded, peer reviewed studies or statistical analyses. We go with experience first and then modify it from there.

I did a bit of preparation for this talk. My schedule last Saturday only permitted me an hour so I wanted to be succinct and throw out at least something new to the conversation. There’s a lot of tribalism in the Manosphere today and it’s no surprise that MGTOW as a tribe in growing – but likely not for the reasons most MGTOW would be willing to admit. MGTOW is becoming atomized and commercialized in the same manner as I predicted the Red Pill would (and has) last year.

What that means is MGTOW is rapidly becoming the same commercial vehicle for grifters that the Red Pill was just a year and a half ago. Life Coaches, Relationship Experts, Fitness Gurus, even Christian men’s ministry pastors are all looking online to find out ‘where have all the men gone?’ When men were found in the Red Pill this is where the grifters would coalesce. Thus, you had every ‘brand-of-me’ self-improvement hack calling himself “red pill”. A few of them still do. A few of them read verbatim from my book(s) and plagiarize it as their own. But more now I see these same grifters referring to themselves as MGTOW without realizing (or even caring) what it really means to men.

MGTOW is the new ‘brand’ that lifestyle ‘coaches’ are adding to their twitter profiles and YouTube channel About pages. They see the potential for growth by association. Even if they get owned in their comments and feeds, adding the tag MGTOW will draw clicks. A few of these ‘coaches’ had a familiarity with the tribe and decided to finally commit in the hopes that it would boost views, others are former ‘power-of-positivity‘ life-coaches who slide into MGTOW because the definition of what makes a man “go his own way” is so loose now that it can align with virtually anything the guy had written about before his new affiliation.

It’s a real short step from “Make yourself your Mental Point of Origin” to “Make yourself #1 in your life” and then to “Go your own way.” I’ve had at least four “dating experts” (one female) claim Mental Point of Origin was their own idea in their subscriber emails as recently as August. Grifters used the Red Pill and are now using MGTOW to legitimize their brands today. In 2015 the MRAs decided to appropriate the Red Pill as their own brand to name a feminist’s “journey of self-discovery” movie The Red Pill. This appropriation is continuing with MGTOW now.

As I said on the Red Man Group back in May, the Red Pill is going to have a real PR problem in the coming year. Everything I predicted in my State of the Manosphere address a year ago has come to pass and I predict it will only intensify in the 2020 election cycle. The Gender War needs a convenient, easy-to-hate villain to point to in order to reinforce the Future is Female narrative.

Very soon MGTOW will have the same PR problem. And once the next Eliot Rodger or Alex Minasian incident occurs you’ll see these grifters scatter from MGTOW like roaches when the lights come on. When there are dead women on the sidewalk somewhere, and the MSM is using terms like ‘MGTOW’, ‘Incel’ and ‘radicalization’ that is when all the ‘tribes’ of the Manosphere will throw each other under the bus. That’s when you’ll know who was ‘playing MGTOW’ for likes.

Adaptation

One thing this re-debate of MGTOW has made me reconsider is whether men are adapting to the new realities of the sexual marketplace or just looking to make their necessities a virtue. At its simplest MGTOW is men refusing to make women the measure of their lives, and then molding their lives to their own plan. This pairs nicely with virtually every pet ideology and ‘positivity’ grift in the ‘sphere today. Even Tradcons will agree with MGTOW if it means “Be the best man you can be“. It agrees with Mental Point of Origin. It agrees with Roissy – “You shall make your mission, not your woman, your priority.” It agrees with “Women should only ever be a complement to a man’s life, never the focus of it.

If that was all there was to MGTOW it would simply be Red Pill. What “MGTOW” life-coach grifters don’t realize is that MGOTW is a derivative of the Red Pill. I’ve always argued that once a guy becomes Red Pill aware he cannot help but live in some different fashion. Even the guys who go into complete denial can’t unsee the truths of intersexual dynamics. It’s what you actually do with that new awareness that sets apart Red Pill praxeology from MGTOW in practice. There’s more to MGTOW than just refusing to make women the measure of a man’s life – it’s also deciding what actually is deference to women. And that’s where it becomes highly subjective.

In my last post I outlined how women were upset there weren’t enough ‘eligible‘ men to marry in the current (westernized) sexual marketplace (SMP) today. Of course the two most common responses were either:

  • Women are the victims of the SMP they created. Women’s solipsistic, socially enabled entitlements to an ‘economically attractive’ man (a man who exceeds her own productivity by 58%) only proves the point that women’s social media bloated egos have made them unrealistic tyrants. Now their beliefs and actions have come home to roost.
  • This is proof-positive that MGTOW is working! Finally women are waking up to the realities of their beliefs and actions. If enough guys abandon the SMP altogether then women will be forced to come back to reality and choose men based on other criteria than ‘economic attractiveness’.

One point I struggled to make on last week’s show was that I wondered if MGTOW believed that, from an evolved perspective, men and women are better together than they are apart. Unfortunately, I didn’t have time to pursue that question in depth; do MGTOW largely believe that, if social circumstances were different, men and women evolved to be complements to the other and the best social outcome would be for the sexes to be together rather than segregated?

For the last 60 years feminism has effectively driven a wedge between men and women. The Gender War of today exists because of a systematic segregation between men and women (don’t @me with the cultural marxism/’evil juice’ shit for the moment). Honestly, I’m sick of reading about how negative it is to merely point out the realities of this ‘gender cold war’ by Success Porn grifters, but is not MGTOW an adaptation to this segregation? Is not MGTOW an exacerbation of this segregation. When I read mantras like ‘Dogs, Dudes and Dolls’ it sounds an awful lot like ‘Cats, Girlfriends and Vibrators’.

Is MGTOW an adaptation to the conditions in a sexual marketplace that was (and still is) contrived by feminism/gynocentrism?

The following quote is from a long time commenter and friend Deti. This was from a larger discussion that began here if you want to get some context. Sorry guys, I just don’t have the space to repost the whole thread, but I don’t want this to get lost. Hopefully, it will inspire further discussion in this post’s comments:

I read Novaseeker as saying in his comments on this post, that women have adapted within this particular milieu. In other words, women noted the changes and have adapted to them. It helps that the changes were geared to them and prepared with them in mind. But women have adapted, and men have not.

About 100 years ago, it was all geared toward men and the sexual and marriage marketplaces were prepared with men in mind. They were prepared to advantage men and disadvantage women. Women responded to and lived within that milieu in a number of ways.

Using soft power, manipulation, deceit, subterfuge, behind the scenes machinations. Most women were more or less OK with marrying an OK guy, having OK sex, and living an OK life.

Of course, sometimes women cheated on the downlow. Sometimes women cuckolded husbands. I mean real actual traditional definition of cuckolding, which is a married woman getting pregnant by an Alpha and passing the child(ren) off as the Beta Husband’s. There’s no way to know how often that happened, but it wasn’t really rare – Maybe anywhere from 5 to 20% of children then weren’t fathered by their bio-moms’ husbands. In rare cases, not marrying and becoming spinsters, living as bohemians or as “favorite cousins” or “favorite aunts” with male relatives, working as teachers or seamstresses or some other job, and being live in nanny/maid. In rare cases, divorcing and living off family money or a husband’s alimony money. Living as widows and not remarrying.

The point is that women learned how to adapt. There are a lot of reasons for that, but they did adapt.

The main responses men have used today to adapt to changing circumstances have been:

  1. Game/PUA/Seduction – Use the changes to men’s advantage and go for easy sex and the bachelor lifestyle.
  2. MRA – Fighting the changes to advocate for either equalizing the laws or rolling them back to a return to Marriage 1.0 and pre-sexual revolution status.
  3. MGTOW – Check out of the new system, refuse to support or participate in it, and eschew relationships with women to varying degrees.

About, oh, 20 years in, I think we can safely say that option 2) is dead in the water and has been for some time. About the only real reforms here are that divorce and family laws are slowly, very, very slowly, moving toward 50/50 residential custody and away from alimony (except in the case of longer term marriages with breadwinner spouse/dependent nonemployed wife). Unless you have been married more than 20 years and support a housewife, you probably will not be paying alimony except for temporarily. Thats about the entire sum and substance of how “equal” it’s going to get between men and women.

That leaves 1) Game; and (3) MGTOW.

It’s hard to tell what will come out of this. I think we can say:

• Marriage 1.0 is dead and we are never going back to it for at least 2 more generations. If you think you’re going to have a “traditional marriage” where you don’t have to do much to maintain it or you can let up on your attractiveness levels, think again. Because that is not going to happen. If you’re going to marry a woman, you need to improve your attractiveness, marry a woman who is not financially dependent on you, and cultivate your own life separate and apart from her. You need a contingency plan in the event the marriage goes south. And with all that, you need to consider whether you want to risk bringing kids into the mix. You absolutely need a prenuptial agreement, even if it gets judicially torn up or modified later.

The bottom line is, people are still marrying, it’s just that it’s all being pushed out later and later, and people are staying single longer and spending less time married. Many women are meeting the men they eventually marry in their early to mid 20s, and then marrying in their late 20s and early 30s. That’s a paradigm that’s increasing in frequency; this idea of long term dating and engagements lasting 2 to 5 years while both the man and woman establish their careers.

If you want long term relationships you should consider marriage alternatives like living together, or being exclusive while living apart. You absolutely must avoid at all costs these polyamory/polygyny situations, and open marriages. You absolutely must avoid women who want to continue AF’ing it even after they marry. That must be an absolute no go, not an option, ever.

• Men have to improve and increase their sexual attractiveness to create, maintain, and sustain relationships with women. You can’t let up here. That’s IF you want relationships with women.

• More and more men will go pure MGTOW and will severely minimize if not eliminate their relationships with women. For a growing number of men, this option is going to be the best one, because (a) they did the work and still couldn’t attract women; or (b) they don’t want to do the work and it’s easier to stay as is than to try.

For most men, avoiding women entirely, except for paying hookers, is a no go. The thirst is that strong. The male sex drive is that potent. Most men want to have some contact with women, even if it’s just random hookups now and again. And the only way to do that is to make yourself as sexually attractive as possible. That just is so. Women are the ones who pick sex partners, and they have no problem with sharing attractive men with other women. So if you want sex partners, you have to make yourself sexually attractive. And you have to know male and female sexual nature, so that you know what you’re getting into, you know what you’re seeing, you know what women are doing, and you know what women really mean when they talk.

For men, improving one’s own attractiveness increases one’s power in the market. It increases his ability to control some of the selection process. It gives him an abundance mentality. It gives him the power to walk away from situations that disadvantage him. It gives him the ability to tell women “no” and to reject women who cannot or will not give him what he wants and needs.

On the other hand, going your own way can also increase your power in the market. It maximizes your control over your own life. It sharply reduces your responsibilities to others, and increases your opportunities. It frees up your resources to expend the way you want. Sharp reductions in responsibility means a sharp reduction in the needed resources for day to day living, meaning you can work less and increase your leisure time.

I think that more and more men will go pure MGTOW, which is essentially “make the best of a tough situation, be single, and don’t have a family. At least that’s better than getting divorce raped and it’s less work than going to the gym, getting in shape, and eating clean. This way I can eat what I want and work 30 hours a week, and live by myself in my apartment”. It’s kind of similar to women 100 years ago, where the path of least resistance was for Bertha BigGirl, Martha Dumptruck, and Plain Jane to “find a decent, OK man to support me, and probably have at least 3 of his kids. At least it’s better than living with Mom until she dies, and then having to live with my brother and his wife, and taking care of their kids.” And similar to the spinster, the MGTOW will be low status, or at least perceived as low status. But for the spinster and the MGTOW, their lifestyles will be at least better than whatever else they could have gotten.

Guys, Nova is absolutely correct in that men by and large are not adapting.

I think that what’s going on is that many men are saying “want to stay the same, don’t want to do a lot of work, but I still want women to be attracted to me and to be able to date a lot and eventually get married and have a family like (a) mom and dad had when I was growing up; or (b) like I didn’t get to have growing up.” Well, you can’t have that, at least not without working for it. If you want something you’re going to have to work for it. If you want women and sex, you’re going to have to make yourself attractive to women. And the way you’re going to do that, the only way to do that, is to stand out. And the way you stand out is by improving every area of your life – your job, your body, your finances, your lifestyle, your hobbies, your social acumen, and everything else that involves you going through your life.

The funny thing is that when a man stops caring so much about it, forgets about women, and sets about improving his life, he starts attracting women.

That’s the current state of things, I think.

I don’t disagree that we’re presently at a turning point in intersexual relations. After the advent of unilaterally female controlled birth control and the Sexual Revolution that followed the upheaval in how men and women come together and relate was inevitable. Now that we’re 50 odd years past that point we’re figuring out how reproduction, love, marriage, and something as simple as boy-meets-girl is going to look for future generations. The internet and a social media acculturation on a global scale has seen to it that it will likely never look like it did under the old social contract. There’s a theory that post-agrarian societies experienced a similar shift in intersexual dynamics in our ancestral past. Socially enforced monogamy was the obvious intersexual shift.

Right now we’re seeing a similar shift in intersexual relations. Is it simply better for men and women to live segregated lives? I don’t believe so, but it seems like a larger cultural narrative believes it’s time for both men and women to go their own ways. Until one side concedes, fuck any notion of evolved complementarity is the narrative I guess.

I do disagree with Deti in that I think men are adapting. They always have. It’s that the adaptation is counter to what we might hope is the natural order between men and women.

Heirs of the Blank Slate

“Yeah, well, not all women are like that. Men do it too and they’re even worse!”

“People are people. Everyone is different, you can’t predict human behavior because we all have freewill.”

“What’s good for the goose is good for the gander.”

“Everyone is born equal.”

“If women are hypergamous, men must be too.”

“Double standards are so unfair.”

The legacy of the Blank Slate has been one of the most pivotal influences on understanding intersexual dynamics for over the last century. In the time I’ve been writing I’ve covered egalitarianism’s influence on Blue Pill conditioning on at least 5 occasions. In all of these essays I’ve made the case that what we consider the Blue Pill, and the perceptions it instills in us, is firmly rooted in a preconception that an egalitarian state between the sexes is not only possible, but eminently desirable. In fact, I would argue that the presumption that an egalitarian state between men and women is ideal is the foundational premise of a Blue Pill social order.

Since I began writing on these topics one thing I’ve experienced that underpins people’s understanding of intersexual dynamics is an established belief that men and women are functional equals – or ideally they ought to be – who exist in a state of disequilibrium. This equalism (my term) is akin to a religious belief, albeit one most people are unaware they believe in. I first encountered this belief when I was in college. Around the same time I discovered that among the most rational of my fellow students and professors in behavioral psychology, most clung to the soulmate myth, I also noticed that most of them held to the hope of an “equal partnership” with whomever their ‘soulmate‘ turned out to be. Here I had some very empirical minds who would write thesis papers on human nature according to what we knew about evo-psych, evo-bio, anthropology and sociology, yet they would revert to the Blank Slate hope that ‘people are people‘ and we’d evolved past our innate natures when it came to finding their ‘One‘.

The idea that humans have ‘evolved beyond’ our animal natures is the lynchpin in the modern belief of the Blank Slate.

What we know as the Blank Slate, as a concept, evolved from the Enlightenment era idea of Tabula Rasa. Originally it was Aristotle who came coined the term, then it passed through the Stoics, then other notable minds of antiquity, but the root of what it has become today began in the Enlightenment era with John Locke.

On paper it’s a very ennobling idea. All people are born with the same intellectual (and later spiritual) potential; we’re all the same except for what society, environment and circumstance writes on the slate that is our intellect and personality. The object of this essay isn’t to give you a history lesson, but if you’re really interested in the development of how we got to our default, equalist, concept of the Blank Slate I’ll refer you to Steven Pinker’s great book The Blank Slate.

From the time of the Enlightenment the concept of the Blank Slate has been embedded into our core cultural beliefs about human nature. It dovetails very nicely into the concept of freewill and it also satisfies the of hopefulness human beings need to combat the determinism that might lead to nihilism. It’s exactly this human need for hope that makes the Blank Slate so appealing. People who hold a belief in the Blank Slate take it for granted to the point it becomes an ego-investment, and internalized thoroughly, it becomes the subconscious point from which people begin when it comes to understanding human nature. So, challenging the validity of whether human’s have innate, evolved, aspects of their natures – and their influences having a bearing on our decisions – borders on attacking their religion or who they are as a person.

From a Red Pill perspective, proposing that men and women are different physically and mentally, and that we’re subject to evolved influences as a result of these differences, is also sacrilege. The Blank Slate ideal is what defines every aspect of what Blue Pill conditioning would have men and women believe about intersexual relations and gender ‘equality’. In fact, as James Damore found firsthand, the Village forbids even the discussion of questioning the Blank Slate. The religion of the Blank Slate is also the state-approved religion, and this has implications in social realms that go well beyond intersexual dynamics.

With the rise of feminism and a feminine-primary social order, social adherence to the Blank Slate ideal became vital to the survival of feminism’s power base. Once the modern research and understanding of human beings’ evolved nature became unignorable the social institutions founded on the Blank Slate were challenged. Today, Red Pill awareness in men is one of those challenges.

A Blue Pill, equalist, mindset doesn’t coexist well with empirical evidence that shows men and women are more different than alike on fundamental levels. Today’s Blank Slate is, as Dr. Pinker describes, a ‘modern denial of human nature‘. The Blank Slate belief set is codependent on Social Constructionism. The idea is that we are all just empty vessels that a nebulous ‘society’ builds through media, culture, school, religion, family, etc. And while all of these outside influences certainly mold us, by necessity the Blank Slate ignores the import of our mental ‘firmware‘ – the innate proclivities that come standard in males and females.

The Human System

I use the term “evolved mental firmware” a lot in my writing. I look at it like this; we have the hardware that is our biological reality, a firmware that is our in-born, evolved proclivities (and the psychological aspects of how men and women’s hardware affects it) and the software that accounts for the social programming we learn from our environments and circumstances. From the perspective of my theory on perceptive processes (Instinct, Emotion & Reason) our firmware influences all three of these processes.

Blank Slate equalism would condition us to believe that our biology (hardware) is insignificant, our firmware is non-existent or inconsequential, and our programming (social learning) is the only thing that makes us what we are. If this sounds like progressivist boilerplate you’re not too far off. Modern concepts of social justice use exactly this social constructionism to justify their positions on a great many issues – and especially gender issues.

However, it’s a mistake to think the Blank Slate is a religion only for leftists and feminists. Equalism is the starting point for the beliefs of many well-meaning Blue Pill conservatives too. Feminism depends on egalitarian ideals setting the intersexual ‘Frame‘ for selling its ideology.

“If only men would cooperate and help smash the Patriarchy we could live in an ideal state of egalitarian equalism.”

The cover story of a ‘push for equality’ all depends on the Blank Slate notion that men and women are functional equals and all this inequality is the result of social doctrines (and plenty of evil men). If it’s all about social constructionism then all that’s needed is to change everyones’ programming and thus an idealized gender neutral world ought to be possible.

Male feminists, Mens Rights Activists and Masculinity Apologist organizations all have this in common – they buy into the Blank Slate and the feminist lie that gender equality is an achievable goal based on it. Most of them don’t realize they’re carrying feminist water in their egalitarian beliefs. They just believe in the hope of an “equal partnership” in their marriages and ignore or demonize the influence our evolved firmware exerts in themselves and their wives. So even when they accept intersexual differences and the influence of our firmware, the next defense of the Blank Slate is moralism.

Moralism for Rationalists

The Blank Slate is a lie, but it’s a lie that’s pregnant with hope. Men and women are different; and our differences are too significant to ignore. But even when the Blank Slate is effectively challenged and our evolved natures are acknowledged, the next rationale is that, if we’re only moral enough, intelligent enough, or “evolved” enough, we ought to ideally be able to effect the ideals of the Blank Slate above our base natures. The appeal to rising or evolving above the influences of our evolved natures is always the path of the moralist and the intellectual. Shouldn’t we strive for Equality? Would an equal state between the sexes not be a good thing? If we were good enough, and exercising our powerful freewill, men and women should be able to be more equitable, right?

The question isn’t whether we can overcome our evolved natures – we do this all the time actually – but whether we should strive for the egalitarian ideal. In the most egalitarian societies on the planet human being still opt for “traditional” (conventional) gender roles. Given the freedom to believe in a Blank Slate ideal and choose their roles in an egalitarian social order (or its best approximation) men and women still prefer the roles we’re supposed to believe are so constraining for us. The roles we’re supposed to believe are foisted on us by social constructionism.

I would argue that much of the gender conflicts we experience today are the result of force-fitting men and women into an egalitarian ideal with the expectation that our evolved (or designed) proclivities are ‘unnatural’ creations of a nebulous society. We’re told that gender is not binary and it’s really a social construct, yet we still need hormone therapy to alter the biochemistry of children to help them ‘transition’ to another binary gender.

I find it kind of ironic that a mindset, a social force and a belief system that would otherwise call for a natural balanced harmony in life is the most disharmonious with respect to a natural evolved order among men and women. The conclusion I come to then is that promulgating the Blank Slate social religion is more about power dynamics than a real push for an equalist harmony.

In 2019, after decades of advancements in the cognitive sciences, neurological study, anthropology, sociology, etc. we can lay the Blank Slate to rest, but so much of our social and intersexual understanding of human nature (or even the denial of it) is dependent on it being an ideal to strive for.

When I make an unflattering observation of women’s nature the first response from conditioned men and women is to firing back with some equal-but opposite-reaction. Our natural, human inclination is to look for symmetry and balance in things. The default belief is to think that what’s good for the goose is good for the gander, or to distract from the observation by making value judgements.

Well, men do it too, only worse.

Deal with the plank in your own eye before you pluck the mote from mine.

If it’s true for one, there’s an opposite truth for another.

The reflexive need for a symmetrical balance – even when there is none – is a human default. ‘Men and women are different’ is a radical statement in this era, not the least of which because it contradicts the Blank Slate religion that persists in spite of itself. When people ask me whether I believe men and women are equals and I answer ‘no’, they look as if I pulled the wings from a butterfly. I believe men and women are complements to each other and we’re better together than apart, but we are not equals. We are different, with differing motives and strategies that are part of who we are. We could achieve a far more harmonious social state by accepting and embracing these differences.

The Wrong Girl

“You just married the wrong girl mate.”

“You must be attracting the wrong kind of women.”


“Not all women are like that, you need to go places where the quality women are.”

“Those girls are just damaged.”

Fortune cookie, non-comital internet “wisdom” like this abounds on Twitter and in the self-improvement sphere today.

I read a lot of these rationales from women and male allies whenever a guy makes a general, empirical, but unflattering, point about the nature of women. Even casual observations or questions about this nature are met with subjective answers that put the blame of asking back on the guy. There must be something wrong with you for even making mention of it.

As I mentioned in my last post, there’s a kind of ‘talking past’ one another when it comes to believers vs. empiricists. Notice that all of these common dismissals are based on value judgements. The nature of the conversation between these mindsets begins in the misunderstanding that both are focusing on a mutual goal.

People resort to denial when recognizing that the truth would destroy something they hold dear. In the case of a cheating partner, denial lets you avoid acknowledging evidence of your own humiliation. Short of catching a spouse in bed with your best friend, evidence of infidelity is usually ambiguous. It’s motivated skepticism. You’re more skeptical of things you don’t want to believe and demand a higher level of proof.

Denial is unconscious, or it wouldn’t work: if you know you’re closing your eyes to the truth, some part of you knows what the truth is and denial can’t perform its protective function.

One thing we all struggle to protect is a positive self-image. The more important the aspect of your self-image that’s challenged by the truth, the more likely you are to go into a state of denial. If you have a strong sense of self-worth and competence your self-image can take hits but remain largely intact; if you’re beset by self-doubt (a hallmark of self-righteous Beta thinking), however, any acknowledgment of failure can be devastating and any admission of error painful to the point of being unthinkable. Self-justification and denial arise from the dissonance between believing you’re competent, and making a mistake, which clashes with that image.

Solution: deny the mistake.

Denial, July 11, 2012

The ideology of personal responsibility is the Swiss army knife of subjectivist rationalization. “Extreme Ownership” is a lot like the “just be yourself” non-response people will give you when they don’t know what to tell you about your lack of Game. It sounds like wisdom, but it’s really based on the presumption of knowing a guy must always find fault in himself before any other consideration. Guys rarely struggle with overconfidence, but tell him the solution to his problems lies in him self-deprecating more and that he can get behind.

In this subjectivism there are no outside variables. There is no intentional maliciousness from others, or extenuating circumstances, only how you react to them and what you did to bring them on yourself. All the blame for anyone’s bad condition rests on the shoulders of the individual:

  • Your life is fucked up? Your fault.
  • Your Game/relationships suck? Your fault for tolerating it.
  • You think women are one way – a way counter to the popular norm? You’re just meeting the ‘wrong kind of women’.

Again, value judgements replace objectivity. If your life sucks it’s real easy to presume the individual is the cause of the suck. And any analysis (even the desire to objectively analyze) of other people’s will, motives or outside circumstance is always an excuse; a redirection away from owning the suck yourself.

Maybe that person was the ‘right‘ one all along, you just were the wrong one for her? Self-doubt is a key element in subjectivism.

Your Game/relationships suck? Your fault for tolerating it. You think women are one way – a way counter to the popular norm? You’re just meeting the ‘wrong kind of women’. Again, value judgements replace objectivity. There’s no such thing as a general truth when your grasp of human nature is that, subjectively, everyone is a random unknowable snowflake. “People are people, man. Everybody’s different. If you think different it’s because you’re judgmental.

Own It

The popularity of ‘Success Porn‘ online today depends heavily on this self-evincing subjective ownership. It’s far easier to solve a person’s problems if he’s the source of his problems rather than the particulars of his circumstances. The Tony Robbins of the world have raised this to an art form. Owning your faults locks in very well with stoicism, but too much stoicism and you cancel out the emotional high that you need in an adherent to get pumped on your motivational speaking.

Guys who ‘go black pill‘ are the opposite extreme of this. Black Pill as a movement focuses on objective realities to such an extreme degree that nihilism defines it. But that nihilism is also a necessary part of subjectivism.

It gets a lot wrong in the problem solving department, but what Black Pill gets right is their understanding of the shifting of causality. For Success Porn gurus, optimism is an easy sell in an age of negativity. So maintaining the idea of an endemic negativity in the culture is a necessary part of the ‘rise above it‘ mantra. You don’t have to actually defeat anyone else today, you have to defeat the worst parts of yourself. It’s much easier when there’s no real external opposition and it’s just you against you.

All the salesmen of the “feel-good pill” have an ironclad rationale; people are the source of their own misery. ‘Own your problems’ is a go-to answer because it gets the salesman off the hook with respect to actually analyzing and solving anyone’s problems.

This is the counselor’s dilemma: Most people’s internal struggles are personal to them and require a personal understanding and interaction on the part of the counselor. That kind of personal investment is tough to do when you’ve got 10,000 people in a concert hall all begging for you to solve their unique set of problems. Thus, finding a way to convince the majority of a commonality in their personal problems with those of everyone else is necessary. Personalized subjectivism fills this need for the believers, but it has to have a common root that everyone can commiserate around – me against me.

Subjectivism, social constructionism and blank-slate egalitarianism are the -isms that have defined western cultures and their thinking for the past 60 years. Now, I know the tone of all this seems like I’m picking on Trad-Cons or the new wave of Manosphere Moralism today, but it’s also a mistake not to highlight just how this subjectivism pervades the ideologies of the Village, social justice, intersectional feminism and religion steeped in the Feminine Imperative today.

One common theme I see in researching how feminism and the Feminine Imperative are assimilating mainstream religions is where almost all of them end up – this same, all-is-one subjectivist belief set. In every instance of the Feminine Imperative assuming control of a faith, that faith is converted to unitarian tolerance, then acceptance, of elements that religion was opposed to in its prior iteration. Clear, distinct, articles of faith are replaced with an unconditional doctrine of inclusiveness that homogenizes separate faiths into one global faith based on the ‘cult of love’.

In my upcoming book, Religion, I detail this ‘cult of love’ and it’s end-goal of creating a unitary world-faith that’s dependent on the Feminine Imperative defining it. For now, its enough to consider that this push towards a one-world religion will find its foundation in the same subjectivism we’re seeing clash with objectivism in the ‘sphere today.

Choose Wisely

Potential vs. Struggle

“Women don’t care about the struggle. They wait at the finish line and fuck the winners.”

Rich Cooper

This is a popular belief in the Manosphere today. Hypergamous stress is so intense that women have turned into mercenaries with respect to vetting the men they’ll accept to plan a future with. I’ll admit, a lot of well-meaning Red Pill men believe women’s Hypergamous Filter is necessarily amoral if not overtly cruel. The ill-informed critics of Hypergamy believe in a binary extreme. They presume that all those Red Pill guys are self-defeated by the idea that all women are prostitutes and only “out to get theirs“. This is simplistic ignorance of the concept of Hypergamy meant to dissuade the curious from Red Pill truths that they refuse to process. But do they kind of have a point though?

Virtually every extreme of MGTOW and the Mens Rights Movement have some open variation of how Hypergamy is a straight jacket and

Why bother with a woman for anything other than a short term fuck if her Hypergamous nature will just predispose her to jumping ship to the first guy who comes along with a bigger dick or a bigger wallet?”

I covered all of these is detail in Hypergamy – The Misconceptions a while ago in case you’re curious as to why these are unfounded, and more often deliberate, misunderstandings of women’s nature. And no, that doesn’t mean I’m backpedaling on anything I’ve ever written about Hypergamy.

A couple weeks ago I got wrapped up in a Twitter exchange about the conflict between whether women indeed wait for the winners at the finish line or they make calculated bets about a man’s future potential.

From a pragmatic point of view I’m very much inclined to agree with this assessment. Yes, it makes women seem overly mercenary with respect to Hypergamy, but I’ve said it as much myself in any number of prior essays:

Women can only willingly want to please a man whose Frame is the dominant one. You’ve got to have that world established that she wants to enter and become a complementary, supportive (of you) and willing participant in. This world-building takes time. Women evolved to seek competency in men. Hypergamy cannot afford to bet all of a woman’s genetic legacy on a guy who has “potential” – they want the proven commodity. This is one reason women look for men older and taller than they are. More importantly, you need a woman who is playing on your team, not against you. And sadly this is the state of marriage promoted by the Feminine Imperative today. Egalitarianism doesn’t promote complementary cooperation, it promotes an adversarial state of competition between husband and wife.

The Marriage Game

In a purely evolutionary context it’s true; because a woman’s sexual market value – and ultimately her only agency with men – is perishable Hypergamy cannot afford for a woman to waste her time on a ‘good bet‘. This truth is a basic, Darwinistic, rule for women’s sexual strategy.

Despite all the social conventions to make them believe otherwise, women’s hindbrains know that their sexual agency and prime fertility window in life is limited. This creates a degree of urgency in a woman as she gets closer to, or ages past, the Wall. This understanding necessitates tradeoffs, but optimally a woman would prefer not to take chances with her reproductive future – and ultimately her life’s future.

For the more nihilistically inclined men of the ‘sphere, this Darwinistic determinism seems like a reproductive death sentence. If women only fuck the winners at the finish line, and you’re a loser, you may as well give up and go jerk off, right? This defeatism is a core tenet of the Black Pill.

All that said, a lot of people disagree with this assessment:

Jack knows I love him, but he is living with a girl much younger than himself. While I think that’s cool, and proof of Red Pill concept, he is actually living out the point being made here. Statistically, women tend to prefer men who are 5 to 7 years their senior. Another aspect of women’s evolved mental firmware is the natural attraction to older men as prospective long term mates. Women know that it takes men longer to mature into the genuine value that her Hypergamous Filters test for. An older rich man is always more believable than a younger rich man. Women tend to pair with a man their senior because Hypergamy doesn’t need to wait on his potential when he’s already a proven commodity.

Most of the criticism in this thread centers on exaggerating the age of “marriageable men” to the point of absurdity, but women do look for long term security as a prime requisite of the men they hope to pair for life with. There is a root-level presumption in women, correct or not, that an older man will have established the status and resources a woman needs in a long term partner. In fact, our feminine-primary social order shames men for not preparing to assume this role of security provider for women by a certain age (usually 30ish).

Alexander is also a good friend, but I’m going to disagree with half of his assessment. Women don’t readily recognize potential in men. In fact most of them are piss poor at it. This is because they’ve been socially conditioned to focus more on themselves (and exacerbated by their innate solipsism) than be concerned with making a good assessment of men’s potential for future success.

Now, before you think I’m siding with the Hypergamous nihilists, this did give me pause to step back and assess my stance on women reading men’s potentials to provide for their future security. And that last part is the most important because women’s sexual strategy has two parts: Alpha Fucks – short term sexual needs – and Beta Bucks – long term provisioning and security needs. It’s the latter that we’re discussing in this debate.

Women want to fuck the winners in the short term, but they will also assess a man’s potential for the long term.

Hypergamy cannot afford to wait for 100% perfect confirmation of a man’s Alpha status before she has sex with him. This Hypergamic bypass is actually one vulnerability women have with respect to well calibrated Game.

The Epiphany Phase Revisited

In the essay Women’s Existential Fear I also made the following proposition:

The Existential Fear in women is that their innate, Hypergamous Filter, their Feminine Intuition, might be fooled, and by being fooled she may either die or have her reproductive potential compromised for her lifetime by bearing and raising the child of man who is a suboptimal Hypergamous choice for her – a man who exerted his will over her Hypergamous choosing filters.

Making Choices

All of this presumes that a woman is in some way testing for a man’s potential. Even women’s autonomous shit testing is a confirmation of this. So yes, women do look for potential in men. Some better than others. The Hypergamous Filter is an imperfect tool which is exactly why women needed to mystify their feminine intuition in popular understanding. Men had to be kept in the dark as to a woman’s motives because their filters have always been intuitive guesswork. This is a vulnerability that men might exploit – with good Game for instance – if women were ever honest about it.

Not all women can fuck the winners so they have to make calculated bets on men. This is also a reason women rely on social proof and the preselection cues of other women. If other women find a guy to be a ‘good bet’ it provides her a short cut to getting to intimacy. Again, Hypergamy cannot afford to miss out on a socially confirmed ‘good bet’. And yes, this is also a vulnerability in women’s vetting process that men with good Game regularly exploit.

So, the tradeoff is this: when a woman is at her peak sexual market value (SMV) she has the leisure to fuck the winners at the finish line. The more her SMV decays the fewer her options become, and the more likely it is that her necessity requires her to make a ‘bet’ on a man’s future potential. This is the primary reason women opt for the Beta in Waiting around her Epiphany Phase. Necessity forces her to go with good potential.

One of the ways feminism and female-primacy sabotages women’s ability to vet for good potential is in the mythology surrounding their sexual viability as they get older. Social conventions constantly reinforce the false idea that a woman’s SMV is indefinite – and by extension her agency over men should also be indefinite. This is why Blank Slate idealism and Social Constructionism are a preferred mythology for women. Without the Blank Slate a woman would be forced to accept the evolved realities of her sex. The Blank Slate is a prime source of women’s solipsistic denial of her own nature.

Turnkey Men

Do women care about the struggle? Do women ever appreciate the sacrifices a man must make to facilitate their own realities? I explored this topic a long time ago in Appreciation and I’m still going with my old assessment, no.

It may be that a man of Rich Cooper’s age, affluence and status only attracts the ‘finish line girls’ because he’s already a made man. He’s an attractive catch because he’s already a proven commodity. Thus, he tends to attract women who are looking for a ‘Turnkey’ man with an established world into which they want to move.

I should also add that most middle aged women, past their sexual prime and well past any long term potential they may’ve had themselves universally look for the ‘Turnkey’ man – once they’re done playing cougar immediately after their divorce. This is another illustration of women’s sexual strategy from the post-Wall side. Alpha Fucks – Beta Bucks never changes, only the context does. Post divorce women go through a second Epiphany Phase right after the divorce. Play cougar and fuck the fun college guys if they can because it’s easy, but be on the lookout for a ‘Turnkey’ winner who’s still ignorant of his Blue Pill conditioning at 45.

Whether it’s a woman in her late 20s or a post-Wall ‘mature woman‘ a man’s struggles to become her ideal is largely irrelevant to her. WHile women are speculators with respect to men it’s the end result of those struggles that’s the operative for her. Almost every woman who disagreed in the Twitter thread above all had some success story of how their brilliant feminine intuition led to them investing in the man they’re so proud to call a husband now. None of them were about how they made a horrible mistake in betting their future on a losing horse. So it’s important to see how the results skew for women.

Women will readily make claims on Relational Equity as an insurance against his leaving her later, once he’s achieved that potential. His struggle and her bearing through it with him is only important in that it produced the positive results she’d hoped for. That ‘dedication’ of seeing it through is her relationship insurance. It’s why women despise and reinforce the “trophy wife” meme. It’s prime indignation to have a man betray her speculation on him by rewarding a younger, hotter, tighter woman at the finish line.

Your struggle is her burden despite you having to bear it under duress of her abandoning you if you failed. Women will never appreciate the sacrifices a man makes to facilitate a reality, her sexual/life strategy, she believes was always her due. You just did what you were supposed to do as a man. Women believe it is their due to pair with a man who is worthy of her social media inflated ego. If that sounds harsh remember that women regularly bemoan the lack of men who are their “equal partners” in both money and education well after their prime SMV years are past.

Finally, the reason the finish line metaphor is apt is because more women than ever are postponing marriage in the expectation that ‘Turnkey’ made men will be waiting and available when they hit 31-33 years old, rather than investing in men with good potential in their early to mid 20s. Doing so would mean sacrificing their peak SMV Party Years when someone like Sheryl Sandberg convinces them to wait for the ‘Right Guy‘. It’s simple pragmatism for a woman not to bet her reproductive future on an unproven commodity so early in life. If she does, and it works out for the best, she’s practically sainted by the Sisterhood for her prudence and sacrifice for him. Behind every great man is a woman, right?

But if she chooses unwisely and her life goes to hell she’s wasted her own potential on a bad bet. Social conventions can mitigate this of course. Men can always be blamed for her downfall, but she’s still saddled with the consequences of that bad bet. And it is exactly these consequences of a bad Hypergamous choice that the Feminine Imperative will bend all its power to legally and socially insure against for women (i.e. legal abortion, child support laws, #MeToo, the Duluth Model of feminism).

All of this is why women are pushing their decision to marry, if at all, back to older and older ages. The average age of first marriage today is 27-28 for women, and the overall marriage rate has been in free-fall for decades now. This is why. This evolved dynamic is conflicting with our present age’s social imperatives for women and the falsehoods they are conditioned to believe about their sex from the earliest ages.

If you liked this topic you can also listen to my discussion about it with Donovan Sharpe here:

False Positives

A consistent criticism I’ve received over the years is that the Red Pill is so negative. Why cant the Manosphere just sweeten up? Its truth is definable and self-evident, but why can’t Rollo adjust the ‘tone’? I’ve lived and written through several waves of newcomers to the ‘sphere and in each generation the same want for a ‘kinder, gentler’ Red Pill is always there. The idea is that if you just changed the delivery of the truth it would somehow make it more palatable to a wider audience.

Who’s It For?

I want reiterate here that it’s never been my goal to write for an audience. Whether it’s writing on this blog, my books or when I’m discussing things on various podcasts my only imperative is to convey the information I think is relevant to the topic of intersexual dynamics. My obligation is to picking apart and considering as close as I can get to an objective truth. And I don’t do this by way of some sense of duty to objectivism – it’s just the way that’s always seemed most efficient to me to come to a usable truth. It’s pragmatism on my part, not dedication.

Yes, I know, true objectivism is impossible for human beings. Yes, I also know that even biases we’re unaware of will subconsciously influence our rationality. Spare me the classicist intellectualism, I’ve been at this long enough to have considered all that. But the fact that objectivism is never perfect doesn’t mean we should strive for our best attempt at it – nor replace it with moralism.

I don’t write for an audience. I write about what I see going on around me and I connect dots. Writers today, of all medias, will tell you to “give your readers what they want” if you want to be successful. Writing about uncomfortable truths that rattle people’s cages is counterintuitive to the write-for-success mindset. If you want to sell books, if you want to monetize blogs, if you want to get more channel subscribers you gotta give the folks what they want, right? That’s how most churches work today; cater the message to the congregation if you want the tithe checks to stay consistent.

And always write to appeal to emotions too. People don’t enjoy thinking, but boy do they ever love feeling something – particularly in an age when female emotiveness is the order of the day.

When I began writing regularly it was in a forum environment. We hashed out many ideas and weren’t afraid to get ugly. It was a necessary part of the process. There was no pretense of appealing to an audience for money, traffic or readership. The sole focus was debating the truth about a dynamic. That debate was always a hot kitchen, but the results were something greater than the process.

As a result my essays carried over a lot of the heat from the SoSuave days kitchen. I wasn’t writing to impress readers or increase traffic to the blog it was just to document and codify the objective truths I came to. There is no monetization and the comment threads have never been moderated (besides spam and trolls). Almost 8 years later my charter is still about the same objective debate.

The drawback to this commitment to objective truth is that it rarely appeals to emotionalism. No, it’s not the ‘tone‘ or the feel of the information being related that’s so off-putting – it’s the information itself, and how it makes one feel, that determines whether it’s perceived as positive or negative.

Feels Before Reals

Most people who are still plugged into the proverbial Matrix are living in a world that prioritizes feels before reals. The purpose of consuming really anything is to judge it by how it makes us feel; and especially so in an era defined by the female experience. Emotion always comes before reason in women’s natural, unlearned, interpretive processes. This is also extended to men who’ve been conditioned to prioritize emotions before reason. And this is exacerbated by their need to be better feelers, better emoters, than those other ‘typical’ guys if they want an emotional woman to ever bear their children at some point.

Anything that prioritizes reason before emotion will always run the risk of being perceived as negative. Even if the sum of the information is positive, the fact that you had to come to the truth by way of reason rather than emotion will make it negative.

If you used your head instead of your heart to figure something out, in Girl-World, at best it’s bad form. At worst, you’re a negative pessimists or a cynic.

Usually those designations are reserved for the men who make a habit of using reason to the exception of emotion to relate an objective truth that’s unflattering to the feminine. Again, it’s the information, not the tone, that’s offensive to the emotions-first prioritization. To the Blue Pill mind, any strong idea that conflicts with this prioritization is an affront to the personal investments they’ve made in ideas that it challenges.

So, understand, I’m not a negative person by nature. I’m an artist. Few people know that my 2nd degree is a BFA. I draw, I paint, I play four instruments, I used to do Shakespearean stage acting – I’ve even done children’s theater.

I fully embrace the emotional as a necessary part of the human experience – Hell, half of Red Pill awareness is acknowledging and confronting emotions. I’m certainly not a cynic or a pessimist. Anyone thinking so usually hasn’t read my work. I’m very much an optimist when it comes to creating a New Hope for men in a Red Pill paradigm. I don’t just stop at clinical realism and leave men hanging. I don’t subscribe to the ennui of the “Black Pill” – I’m certainly not absolutist or a determinist.

However, I also have a commitment and an obligation to objective truth in everything I write. Trust me, there are times I wish I could use my wife and my marriage as a ‘proof of concept’ example of how a Red Pill aware guy can make a relationship work today. But the objective truth would make me look like a charlatan if I tried to convince a man that marriage was at all a good idea in its present state.

That’s tough for me. I have had to hold back from posting pictures of my beautiful wife and daughter to prove something to truly negative naysayers. Ladies, you want me to write something positive about women? I love my wife dearly. She’s been a net benefit to my life for all of 23 years now. My daughter is a model. She’s feminine to a fault and she’s smart and ambitious. I would die for her, gladly.

But I never use my personal life as an example in my work for their protection, but also because I don’t want to lead men astray by in anyway implying that what I have is possible for them. And I’ve had men tell me that, “I want what you have.”

But I don’t make value calls. I consider information, I try to interpret it, and I present it in such a way that it’s useful to men where they’re at. I want to give you tools to use to build your own life, not mine.

Truth & Hustle

Admire the Hustle. We read this a lot in the Manosphere among the guys who fancy themselves entrepreneurs. I think one reason critics think the Red Pill is negative is because all they see is the Hustle. The Hustle has a way of becoming the whole point of anything.

I’m an abortion doctor, but I make six figures and I’m the best at what I do. No one will out-work me. Admire the Hustle baby.

When the selling is more important the the product itself, then you have problems. When the truth is less important than the Hustle inevitably our truth becomes the Hustle. There needs to be a balance and that’s getting harder and harder to find now.

We’re at a moment in the Manosphere where the truth is starting to get lost in the Hustle. I’m accused of it, or I’m accused of associating with ‘too much Hustle’. Well-meaning colleagues with too much perception and not enough information are feeling that salesmen care more about the sale than the product.

I hear you.

Let me finish here by reiterating that my obligation to objective truth will always be my motivation for doing anything I put my name on. It always has been. However, I have worked for amazing companies who sold things that people loved and enjoyed only to watch them crumble and die because the sales team assumed control of the ‘product’. The selling became more important than what was being sold.

My books, my blog, my appearances, every aspect of The Rational Male is my art. I craft each essay. It’s what I care about most. I will never allow the truth to be compromised by the Hustle. The Hustle is important, particularly when it’s about disseminating the truth, but it is secondary to the truth – even to the exception of the Hustle. Sometimes the truth doesn’t sell.

This Is Important

We are rapidly entering a time when our ideas will be vilified. Very soon the objective, life-saving, praxeology that is the Red Pill will be used as a label, as a synonym, for negative ideologies that never had anything to do with the Red Pill. And people who are all about the Hustle will gladly abandon the truth they’re selling now if it means the public opinion of it would compromise their Hustle. It’ll be less about what we’re discussing than how influential and how many followers the person we’re discussing it with has.

Others, those who were appropriating the ‘brand’, will throw the Red Pill under the bus to save their own necks. The coming storm is going to test the resolve of people who are all about the Hustle and all about the Red Pill. I know where my obligations lie, they’ve never changed.

Raiders of the Lost Covenant

I hate to begin an essay with an apology, but I feel like one is in order this time. For the past year and a half I’ve been invested in writing my fourth book, The Rational Male – Religion. This required a degree of perseverance, dedication in research, feedback, interviews and general behind the scenes dialoging that I’ve never had to involve myself in before. As a result, I’m less able to devote myself to writing this blog as well or as regularly as I believe I should. For that I’m apologizing here for skipping a week more often than I should.

I’m enjoying every minute of the work I’m putting into the new book, but it is taxing. A criticism I always get is that my books are just re-edits of this blog’s essays, and “Why should anyone buy your books if they can get it all for free here?” Ironically, these are also the critics who berate me for selling out, or they assume pushing my Red Pill books is all I do for a living [insert eye-roll here].

Well, not this time. This time the book will be (almost) entirely fresh material and this takes time, effort and concentration. There will be some material from a handful of past essays, but about 85% of the book is new material.

This process began prior to my publishing Positive Masculinity in July of 2017. I knew then, while still writing my third book, I wanted to do a book on how the Red Pill awareness of intersexual dynamics intertwined with religions and religious mindsets for the series. I began to do some casual research in Spring of 2017 as an aside to the third book. This quickly snowballed into a part time job for me. Now, add this to my schedule with:

  • The Red Man Group
  • My own YouTube presence
  • A few regular live spots and interviews I do
  • Red Pill 101 I do with Pat Campbell every Sunday
  • The keynote talks I’ll be giving at three 21 Conventions in 2019
  • Producing a new liquor brand for my real job this year

Anyway, that’s my way of saying I feel bad for missing a week or two on this blog. The Rational Male will always be my comfortable place to come home to and I want to let you all know, just because I’m posting less in the comments doesn’t mean I don’t read every one. In fact, this is one of the only forums, among dozens, I make a point to keep up with consistently.

Covenant vs. Contractual Marriage

Since digging into the new book I’ve gotten in the habit of comparing notes with various religious personalities who I think might give me a better perspective into how aspects of the Red Pill dovetail into religion. Everyone from Jewish Rabbis to Greek Orthodox ministers (?), to the Muslim faithful, to Evangelical pastors have been on my discussion list for two years now. One notable of late was Dr. Everett Piper, the recently retired president (chancellor?) of Oklahoma Wesleyan University.

Dr. Piper has a regular segment on the Pat Campbell radio show that comes on a half hour before I go on with Pat every Friday morning at 9:05am EST. The link to all our archives is in the sidebar.

Listen to the full discussion here

Last Friday Dr. Piper and I had a discussion about the state of marriage today. I’m loathe to call it a proper “debate” because there’s a lot that he and I agree on with respect to the value of marriage for men and women – at least, the value of what marriage had in the past and should mean to men and women going forward. Marriage is always going to be a persistent hot button issue in the Manosphere. Depending on what your personal, moral and/or rational beliefs are, marriage is something to be actively avoided or something only to enter into with the most serious degree of vetting and caution. Today’s marriage is defined by the dangers it poses to men. Unfortunately, this caution is rarely a consideration for most Blue Pill conditioned, Beta men.

Another area that Dr. Piper and I (and the Manosphere) agree on is the ‘feels before reals‘ priority our feminine-primary social order has embedded in our social consciousness. Today, the “correct” way to address a decision is to lead with our emotions, but it’s exactly this ‘feelings first’ idea that leads men to disregard the life-damaging potential that modern marriage poses to them.

I took the pro-avoidance side of this discussion. And, as usual, I always have to qualify my doing so first; Yes, I’ll be married for 23 years in July. Yes, I’m still happily married to the same woman and have never been divorced, nor have I ever considered divorce. My marriage’s success is directly attributable to my Red Pill awareness and putting it into practice. Mrs. Tomassi and I are still very much in love, we’ve raised a gorgeous and smart daughter to adulthood, and I think my marriage is as close to most people’s ideal as can be.

And yes, I would still never remarry were I to find myself single tomorrow – I simply cannot endorse marriage, as it exists today, as a good idea for any young man. Remember, this is coming from a guy with a damn good marriage. As MGTOWs are fond of saying, endorsing marriage today is leading the lambs to slaughter. I agree. It is simply, statistically, the worst decision a man can make in his life at present, yet so many men want to believe they won’t be one of those statistics.

This confuses a lot of people. Fundamentally, I think the institution of monogamous marriage has been one of the bedrocks of success for western civilization. Marriage is a good idea; it’s how we execute it in the late 20th and 21st centuries that makes it one of the worst prospects imaginable for men. So, I’m technically not anti-marriage; I’m anti-never-saw-it-coming-Pollyana-how-could-she-do-this-to-me?-hypergamy’s-doesn’t-care marriage.

This was my position going in to this talk with Dr. Piper. Have a listen to the whole segment if you have the time, but what we distilled it down to is the idea of a Covenant Marriage vs. a Contractual Marriage. This was the premise used to describe the divide between marriage how it should be done – religiously, personally, devotionally, how it was done in the past – and the way marriage is now – the worst contractual liability a man can enter into. Needless to say a lot of qualifications followed this.

By my understanding a Covenant marriage presumes a mutual religious reverence and understanding of what is expected of a man and a woman before they enter into marriage. It is founded on the agreement of two individuals who believe they are better together than they are apart. On paper this sounds good, but it presupposes quite a bit – particularly on the part of that woman today. I’ll detail the reasons why in a bit, but I take the Covenant definition of marriage to mean that there’s a mutual understanding between the man and woman that they are marrying for love in accordance to what they believe is their religious and monogamous obligation. Fine. We’ve got a model for marriage that is set apart from the Contractual model.

The Contractual marriage is one based on mutual support and an insurance that this support will continue even if the marriage itself dissolves. MGTOWs liken this to a bad business contract that, were it not marriage, no right-thinking man would ever agree to sign off on.

Contractual marriage is the standard for today. Dr. Piper sees this model as the “what can I get from my partner marriage“, but you can decide for yourself if you listen to the discussion. I think this is a bit disingenuous since it implies that men’s only consideration for agreeing to what amounts to a bad business contract would in any way make sense due to a desire for getting what he can out of what’s already a bad deal. Why marry at all if what you’re taking away from it is nothing you can’t get outside of marriage without the risk?

Essentially, Contractual marriage is the marriage-divorce-support structure that men are wisely hesitant about today. Dalrock once noted that sometime after the Sexual Revolutionwe moved away from the marriage model of child rearing and into the child-support model of child rearing“, and I think the Contractual model of marriage becoming the default was an integral part of this.

If you’ve ever watched the documentary Divorce Incorporated you can see the machinations of the Contractual form of marriage at work. This is just a taste of some of the real world consequences that accompany Contractual marriage’s liabilities. However, I think going in – and with the emphasis on leading with our feelings – most men have idealistic, Covenant marriage, expectations for their marriages.

It sounds pretty good, right?

And for the premarital sex mindset it’s the only game in town if they want sexual access. So, it serves a purpose to convince oneself that a man’s spouse is necessarily on the same page as they are with respect to his idealistic concept of love (versus a woman’s opportunistic concept of love). This is where most Beta men get themselves into trouble. They presume their ‘bride‘ to be shares his mutual idea of love, and combined with a potent cocktail of dopamine and endorphins, he leads with his Emotional Process rather than his Rational Process.

Off the Books Marriage

While we also discussed the issue of Responsibility vs. Authority in marriage, what got me was his marching back the question about separating a ‘Covenant’ marriage from the ‘Contractual’ marriage. This is something I’ve discussed with MGTOWs occasionally. Would marriage work if you removed the state and any entitlement to the cash & prizes liabilities from the equation?

I brought this up because this “private ceremony”, off-the-books unofficial marriage is what saved my friend Anthony Johnson from losing his ass in his own divorce. He wasn’t wise enough to see through his ex’s deceits, but he was smart enough not to involve the state in his marriage.

I was genuinely surprised to hear Dr. Piper disagree with the idea of separating the marriage models we’d discussed at the time, but to have him state that he wasn’t willing to somehow give up on the heroic fight to reform the ‘Contractual’ marriage was, in hindsight, kind of disingenuous. In both instances, with respect to headship and authority, and the reluctance to let go of the contractual definition of marriage (especially after making such an impassioned case for a covenant marriage) I can only come to the conclusion that Dr. Piper’s position on marriage is influenced by the feminist undercurrent prevalent in the church today – and without his really realizing it too.

Once again the fiscal considerations of not offending women’s (feminist influenced) sensibilities comes to the fore in another religious leader. This has been a constant theme among the Pastors and church leaders I’ve been interviewing since I started the fourth book.

Churches are business franchises today and if you want to keep the tithe checks forthcoming in order to keep the lights on pastors and church leaders need to prioritize the sensibilities of the primary consumer in the western world – women. It’s gotten to the point now that church leaders have internalized that women’s eyes and ears will be judging their words minutely in sermons and public appearances to ensure their Pastor is on ‘team woman’. This is why opposing a separation of Covenant marriage vs. the Contractual is literally a ‘no brainer’ for these men. They don’t ever think about it any other way because they’ve already adopted the feminist zeitgeist that’s assimilated their churches. To endorse that separation is to deny women their potential for cash & prizes if a man displeases God by making them unhappy.

I think maybe I expected more from Dr. Piper. I was hoping to find some common ground, but I think he may be committed to a doctrine that panders to the Feminine Imperative without realizing it. When we got to the part about headship (Corinthians) he came right out the gate with pre-qualifying headship vs. being a domineering asshole. I’ve come to expect this from a female-primary church that deemphasizes male authority. In fact, it redefines that ‘authority’ as responsibility before you get to discuss any other aspect of what women might allow as “headship”.

It’s like a mental illness with these people. If a wife isn’t perfectly happy and beautiful it’s the husbands fault.

It’s a disgusting view of marriage which can only increase unhappiness for the average Christian couple because there’s no way to keep a woman happy all the time, and, age means women are going to get old. It’s part of life, and it is enough for a woman to age gracefully without these Pastors trying to brainwash men into thinking that any lack of beauty is their fault.

7817 dalrocks Blog

Imperfect Men Vet Imperfect Women for Imperfect Marriages

The “You should’ve vetted better” or “You should’ve married a ‘real’ Christian woman” excuses are something I encounter a LOT from Christian church leaders. Dr. Piper also used this one too. It’s really the Christian version of the Quality Woman dilemma.

As I’m working my way through my fourth book and on The Red Pill & Religion this is one cop out I get regularly. Apparently no ‘real’ Christian woman would ever initiate divorce and if men were only Godly and wise enough to discern from the outset of ‘courting’ that their “bride” wasn’t a fully devoted woman of Christ then it’s their fault for marrying her – or their fault for screwing up God’s perfect plan for his married life later in the marriage. This is ex post facto rationalization that reinforces moralistic beliefs, but also justifies the reaming you’re going to take in divorce court for not being wise and Godly.

It’s basically another play on the No True Scotsman logical fallacy. “They not ‘real’ Christians/Muslims/Jews/Krishnas/etc.” should be the subtitle for my new book, I’ve heard so many times.

Deus Vult

When it comes to debating church leaders I simply cannot win the “God says so” clause. This is another obstacle to discussing Red Pill ideas in a religious context. It’s an appeal to faith that is always the go-to response to issues I bring up that they have no real answer to. That, or they don’t want to answer for fear of offending the Feminine Imperative in the church today.

Contractual” marriage is an all-downside proposition for men today. I tried to make my best case for why men shun it in the discussion. Naturally, there’s a common impulse for Publicity Pastors to AMOG from the pulpit and shame men for avoiding marriage, but they can’t argue against the marriage stats and the life-destroying fallout of divorce for men. It’s all too verifiable. The marriage & divorce rates today are unignorable, so men deductively go with the pragmatic response and avoid marriage or go MGTOW.

All that means nothing to the faithful Christian mindset. “It doesn’t matter if contractual marriage is one of the worst decisions a man can make today – “God says you should marry.”

What about the incentive of cash & prizes women have in divorce?

Doesn’t matter, God said get married

So I can’t argue with the divine creator of the universe. God says jump, so you jump. That’s the absolutist-moralist win button for any rational argument to the contrary.

Alternative link to the interview is here

Discussion at Dalrock’s Blog

Sexual Selection & Existential Fear

Way back in the early years of this blog I wrote a post flipping a common feminist trope on its head. In Women’s Physical Standards I laid out the case that it is women, not men, who hold the most stringent and static standards for ideal male beauty.

…from a purely physical perspective, it is women’s idealized masculine form that hasn’t changed in millennia. While there may have been a Rubenesque period when men loved the fatties of the 1600′s, no such era ever existed for women’s physical preferences. The classic broad chest, wide shoulders, six-pack abs and squared jaws of greco-roman athleticism are still the idealized male form that has graced EVERY romance novel cover in existence. I’m still waiting for someone to post me a link for a dating site that caters exclusively to women’s fetish of BBMs – Big Beautiful Men – average to good looking, fit, women specifically looking overweight men. Executive Introductions caters to women seeking affluent, influential men, but women just looking for overweight men, that site doesn’t exist.

I wrote this essay in a time well before apps like Tinder and Bumble became household names. Since then (September, 2011) the sexual marketplace has fundamentally shifted to exactly the state I saw it going to then, and all it took to prove it was a handful of fuckingdating’ apps to facilitate Hypergamy. In 8 years women have proven they are every bit as viscerally motivated by men’s physical appeal as I spelled out in this post. Back then I was run up the flagpole for suggesting women were the ones with “unrealistic beauty standards”, now it seem matter of fact.

Of course, the double standard has gotten much worse with respect to men having any sexual selection standards. In Maryland we have the instance of high school boys being pilloried on a global stage for daring to rate their female classmates’ looks on a 1 to 10 scale. Ironically, the the same teen girls who took such offense to this will think nothing of swiping left or right on a potentially lover on Tinder in just a few short years. In fact, they’ll think it’s normal for a woman to base her sexual selection on the physical, yet the same is sexual objectification for men to do the same. Certainly, men will never be allowed to voice their physical preferences without the fear of personal destruction in our Global Village.

About 5-6 months ago, Pat Campbell, my co-host on Red Pill 101, linked me to a pair of stories about how offensive some social justice warriors found it that young men were avoiding trans-gender ‘girls‘ as potential dates. The logic was that more evolved heterosexual young men should feel attraction towards a trans-gender, biological male, if he was presenting himself as a female. The natural sexual selection process for those young men, and by extension all men, was being circumvented by the social imperatives of others.

Pat also linked me to a story where a popular, heterosexual, high school quarterback accepted the Homecoming Dance proposal of another homosexual young man. As expected, the story was written as a heartwarming victory for modern progressivism and a young man “secure in his masculinity” praised as a hero for essentially accepting a social control over his sexual selection process. Naturally, the predictable hate to overcome would be from ‘less evolved’ guys alleging the quarterback was really gay.

This is the pre-written script we expect will follow (the clichéd triumph over homophobia), but the real story here is that a young man’s sexual selection process has been removed from his direct control. If the quarterback had refused the proposal the best he could hope for would be that no story would be written about it – but the more likely story would be him having to defend himself against his homophobia. In essence, the threat of a global online mob ruining his future makes accepting the proposal a necessity.

In 2019 men’s control over their sexual selectivity is something women don’t want to hear about. Part of ensuring that Hypergamy is the defining social dynamic today includes exercising as much control over men’s sexual selection process as possible. As fluid as men’s selection naturally is, it’s still out of women’s total control. The method to that control is social pressure. Women’s need to insure against their own Existential Fear of pairing with an unacceptable guy is so obsessive they will resort to social engineering.

Tinder and Bumble are social engineering programs as much as they are facilitators of women’s Hypergamy. Body Positivity / Fat Acceptance (exclusively for women) is equally a social conditioning effort. But for these and more the latent purpose is the same – convincing men to repress their evolved sexual selection proclivities in favor of accepting women’s selection process as the ‘correct’ one. The Cardinal Rule of Sexual Strategies states that for on sex’s strategy to succeed the other’s must be compromised or abandoned. In today’s feminine-primary social order, the Feminine Imperative wants nothing less than complete abandonment from men – and it will use every social and political means available to insure men do.

Men must be raised up and conditioned from the earliest age to accept women’s strategy and their role in it as the only acceptable one. Men’s selection of a mate must be made for him according to women’s standards. Many times I’m asked how to go about “vetting for a wife”. I’m asked what the criteria, what aspects, what traits should a woman possess to make her “marriage material”. From a Red Pill perspective a lot of what I lay out seems highly offensive to the sensibilities of men and women conditioned by the Feminine Imperative. But the qualities, and the reasons I define them being desirable, are nothing any man who is invested in his own sexual strategy wouldn’t find mundane.

It’s not difficult to figure out what attributes in women would make for a good pairing – what’s offensive is that a man would ever have the temerity to require a woman to possess them at all.

It’s offensive to feminized sensibilities for a man to speak aloud the things he wants from a woman. How dare he ever have the presence of mind to create a list of acceptable qualities for a potential long term mate. Who is he to make demands? Has he not learned that Hypergamy and women’s needs now define his existence?

I’ve written in the past about how women commodify their own sexuality. We’ve pandered to the security needs of women for so long they feel entitled to their being met. We’ve developed a social order that’s prime directive is to insure against women’s Existential Fear of ever having to worry about a bad Hypergamous decision. We ensure that they can voluntarily reproduce at will via sperm banks and frozen eggs. We demand that men find them arousing no matter what their physical condition and in spite of 100,000 years of evolved arousal cues. Gynocentrism demands men be nothing more than willing participants in women’s sexual / life strategies.

A day ago I posted this quote on Twitter:

Women only see men as breeding stock or draft animals.

Women and their ‘allies’ lost their collective minds. Follow that link, see for yourself. It’s a litany of middle school blathering and presumption about my motives for making public what most of these feminists confirmed. All the responses are the predictable boilerplate you’d expect from a generation of women used to parroting back what the Village has taught them to respond with for so long.

But what is my observation revealing here? Nothing that we don’t already know – women define the reproductive process in western culture. And again, most of these feminists proudly agree with the observation. They say, “Yeah, as it should be”, while their oblivious male ‘allies’ seek affirmation.

The boys at the Maryland high school got caught in the gynocratic gears. They weren’t properly conditioned to know their place. They did what most guys in high school do, they compare notes, they make comparisons, because they still believed they might be allowed to have a preference of who they want to date, bang, have for a girlfriend, have for a wife. How dare they!

When the Beta Bucks / provisioning side of the Hypergamous equation is more or less accommodated for by the social order the only thing left is Alpha Fucks. This is Hypergamy on a meta-scale. Why would any woman bother with the notion of Value Added to make herself more ‘marriageable’? Men aren’t allowed to have preferences. They should feel lucky that a woman would date them in the first place. Feminism has taught her that if she is to be the ideal Strong Independent Woman® she is “never to do anything for the express pleasure of a man.” And besides, the exciting guys, the bad boys, the cool boys, the commitment-phobic boys, the crazy boys who she does swipe right on; those guys don’t care about ‘value added’ – they care about fucking.

The New Polyandry I described is an extension of ensuring women’s Existential Fear is always compensated for on a societal level.

The goal of feminism is to remove all constraints on female sexuality while maximally restricting male sexuality.

Roissy

I’ve quoted this in other essays. Usually I’m asked why this would at all be feminists goal?

“You think feminism is all about controlling your dicks?”

In essence, yes, but really it’s about affording women unilateral control over their Existential Fear and absolving them of any consequences for the bad decisions made in controlling for it. In the last essay I stated that Abortion is Eugenics, but isn’t affording women total control of human reproduction eugenics? Isn’t socially engineering and conditioning men’s behavior to accept women’s sexual strategy as the “correct”, normal one eugenics as well?

I would say yes, except, the Sisterhood doesn’t have a ‘master race’ planned. There is no uniform conscious direction to this eugenics. It’s all driven by women natural, evolved mental firmware and impulses – all facilitated by the power afforded to them by men. We’ve unfettered Hypergamy. We’ve allowed women to do something unprecedented in human history, we’ve given women the reins of the direction of human reproduction.

And we’ve done this at the same time we’ve maximally restricted male sexuality. Dr. Jordan Peterson once predicted that in the future any expression of male sexuality will be illegal. I would amend that: any Beta male expression of sexuality will be deemed offensive or illegal.

The Real You

One thing I’m always asked by guys is “How do I switch from a Beta loser to and Alpha winner?” There’s always a lot involved in how a guy can transition from one state to another and to today’s generation of low SMV men if you don’t have their immediate solution you must be selling snake oil. Most guys want a magic formula. They want a mantra to repeat or a set of steps to follow that will shift them from Beta virgin into Alpha cad. 

Well, maybe not ‘cad’. Most guys still cling to their Blue Pill hopes and attempt to see what the Red Pill presents to them as a key to getting to their Dream Girls. As I’ve pointed out countless times, a majority of men’s (80% Beta) only real problem is finding that one girl that fits their sexual strategy as ideal. In The New Polyandry I touched on this a bit; the Blue Pill conditions men to expect the old social contract of monogamy to be his default setting, even if he’s a high SMV man and could actually pursue a non-exclusive sexual strategy.

However, real change takes time. I know that sounds cliché, but part of that change almost always involves some kind of reassessment of one’s life during that process – and that’s always hard for the TL;DR generation. One of the more daunting aspects of unplugging a guy from the Matrix is that the goals he had while he was Blue Pill conditioned and ‘plugged in’ tend to fall away once he’s shifted to a Red Pill aware mentality. The “girl of his dreams” loses her veneer of desirability. The previous goal state that was defined for him by Blue Pill ideals is no longer the end he wished to achieve when he started his transformation. I think this is sometimes the hardest aspect of ‘awakening’ for guys to accept. Anger at oneself for wasting so much time and so much potential for not grasping the truth sooner is part of that process. So too is a sense of helplessness, if not hopelessness, that accompanies the realization that a man might not have what it takes (at the moment) to achieve what he’d like in life in this Red Pill paradigm.

There was a time when I was 21-22 and I first began playing in the Hollywood metal scene of the late 80s that I had one such transformation. By the time I was 20 I’d already been put through the wringer by my cheating ex-girlfriend from high school – who I was sure would be my eventual wife. I was Beta in the extreme, and thoroughly Blue Pill conditioned at that point, but I was going through what I termed the “Break Phase” in the timeline I created in Preventive Medicine.It took me about a year to shift from that mental state to one of making myself my Mental Point of Origin. Once I had – and once I’d decided I wanted to experience sex with hotter women – I found that through trial and error I could direct the path of what my personality would be, and what was going to be acceptable or not. I’d been emancipated from the expectations of being a Nice Guy as Game to essentially not caring what I was supposed to be doing to placate women. I figured out what worked for me.

I finally got into a ‘real band’ at 21. I played clubs every Friday or Saturday night between the ages of 21 and 25. I honestly only left my parents home because it was less convenient to bang a girl I’d met at a club on the weekend. But with that new identity came a new access to sex with women I could only fantasize about in a Hustler or a Penthouse magazine. The pivotal point came when one of my girlfriends (I had a rotation of about 4-5) was a bonafide swimsuit model. I thought I had finally ‘arrived’ at that point because my head was still measuring success by what the 15 year old version of myself thought was ‘it’. She was hotter and more fun in bed than any girl I’d gotten with previously. But my mindset was still mired in my Blue Pill ideals. According to those ideals she was the goal. And she was, until I managed to pull a centerfold who happened to live near me in Southern California. (Ask me about it sometime).

The point I’m making here is that a guy has to reconsider what his conditioning has taught him he should consider success based on the foundation of that conditioning. It wasn’t so much that I’d made myself my Mental Point of Origin, rather it was that I simply wanted to make the most of that time of my life and to do so meant that I needed to change my mind about who I wanted to be. I had transitioned from one personality to another and I liked it. I was rewarded with women’s genuine sexual desire and this served to further reinforce that new me as the genuine me. This begs the question, what is authenticity when it comes to ‘just being yourself’?

Later in my twenties I made the dangerous decision to involve myself with a woman who was clinically, psychologically disturbed. Of course she never wore a t-shirt that said “I’m insane” and I had wound myself up in her neurosis over the course of about four years. You can read the details about this relationship in Borderline Personality Disorder, but one thing I don’t get into in that essay is how I willingly became someone else – fundamentally changing my personality again – in order to solve this girl’s problems because I believed that who I was when we met was so flawed it was causing her neurosis. Now granted, I didn’t understand what I was involving myself in, but my point again is that who I was had shifted, but my core, internalized belief set was still very much informed by my Blue Pill conditioning. 

People who ride hard on the Personal Responsibility belief love to think that something so damaging must be self apparent. No one’s really a victim because they should’ve seen it coming – as they believe they would – but the reality is we want to believe that the Blue Pill ideals we’ve been raised with can come true. We want to believe that the ideals we internalized since five years old and on into our adulthood are in fact a possibility. In all my writing I make the case for a need to unplug oneself from the Matrix that is this Blue Pill conditioning. That’s what Red Pill awareness is; an awareness of the false existence we used to live out according to what others – often well meaning others – would like us to believe is true, because they want it to be true for themselves too. When I allowed myself to change my personality for my BPD girlfriend I had no idea that I was even doing so because I wanted to believe that she represented the ideal that the Blue Pill had raised me to think would be possible. A woman who fucked like a pornstar and looked like a swimsuit model and “loved me as much as I loved her”. And this came after I’d already check a swimsuit model and a centerfold off of my bucket list.

Personality is malleable, in fact it’s so malleable we often don’t realize we’re forging a new one. In both of these instances I’ve described that shift in personality was not by my conscious choice. I knew what I wanted to do; even in the worst case scenario with my BPD my shift was prompted because I thought if I changed my personality her own psychosis would resolve itself. My Blue Pill conditioning exacerbated this because it always teaches men that any problem a woman has with a guy is due to his own lack of investment, support, sensitivity or not giving enough of themselves. This is a very damning aspect of the Blue Pill and it’s also one that guys will reinforce in themselves and with other men because they believe their sacrifices are what women appreciate.

Beneath all this was my Blue Pill subroutine manifesting itself. Hell, even when I was on top of my game in the Hollywood clubs I still wanted to find a ‘good girl’ to be my girlfriend. I had changed my personality to succeed in getting what I wanted, but my root programming was still Blue Pill. Many a famous PUA has come to the conundrum of trying to make his Blue Pill idealistic dreams come true because he learned how to reliably ‘get the girl’. Good Game doesn’t make a man Red Pill aware. It’s certainly the gateway to understanding women’s nature and the nature of intersexual dynamics, but killing the Beta is a long term project.

So how do you shift from Beta Nice Guy to Alpha Cad? These are euphemisms usually meant to disparage the whole idea of changing yourself into something better. Most people don’t have it within themselves to even have the insight to think they’d ever want to change their nature. It’s easier to trot out “Just be yourself” when someone has that introspect. People don’t want you to change. Your predictability gives them comfort. You’re an easy element to deal with so they think that if you act in some new way you’re not being authentic. You’re a wannabe, a poseur, and they need you to behave predictably because it gives them a sense of control over you. Others want to pigeonhole you. They want to categorize you into immutable personality types or astrological designations that make them feel better about dealing with you. Again, if they can categorize you, if they can make you believe they know the truth of it, you’re just that much easier to control. Humans have a need to see patterns in their environment. The world is a chaotic place so it comes natural to us to think we can set some kind of willful order on it.

Eventually, after I’d finally torn myself away from my BPD girlfriend I returned to that Alpha personality that had been so successful for me, only this time I had finally realized that I needed to make myself my Mental Point of Origin. I looked back on all the women I’d applied the Blue Pill set of rules, ideals, hopes and dreams with. I was 26 and had nothing to show for all the potential that people kept telling me I had. I had done everything according to the old set of books; I was supportive, kind, sensitive, uplifting and empowering to every woman I’d been in a relationship with because I thought that was what would make me desirable. But as I looked back on all of that I realized I had done so at the expense of myself – at the expense of my potential. That sacrifice will alwayslead a man to his own destruction. I thank God it didn’t lead to my own.

It was at this point in my life that I realized that I had to unfuck my life and that meant a radical reimagining of who I wanted to be going forward. I get asked a lot about how I became unplugged and my usual answer is that it was a gradual process. This is true, but it was at this point I had to reject all the lies and idealistic fantasies that I’d been raised to believe in; to invest my ego in. I made a point to spell out to guys in A New Hope that you will never achieve Blue Pill ideals with Red Pill awareness and this is where that comes from. Unplugging, killing the Beta, reinventing who you are is not only possible for you, but it’s necessary to sustain you in a life of your own imagining. This doesn’t happen just by reading a book or going to a seminar, ultimately you have to live it and internalize that new you. You have to do this in spite of friends who want you to be ‘authentic’ and stay the old you so you’ll be comfortable to them.

All of this takes time, persistence and introspection, but it starts with an act of will on your part. You will only get what you have gotten if you keep doing what you have done. I can teach you Game. I can teach you the habits that would make others believe you’re a self-sufficient Alpha success, but only you can change your authentic personality. This is where a lot of guys lose the trail when it comes to being Red Pill aware. They read my books, they open their eyes, but they don’t know what to do with the information. Rich Cooper once told me that reading The Rational Male was like drinking from a firehose. There’s a lot to digest and a lot to confront with regards to how that information shows you, convicts you, of how you lived your life up to this point. But what do you do with it? Knowing is half the battle, the other half is action. The other half is implementing that knowledge to your own advantage.

Ever since I started writing I’ve always referred to myself as a Lesser Alpha. Some people think that’s self-deprecating, others think I’m just a married Beta with delusions of Alpha. Whatever. Either way, I’m a guy who took this knowledge and applied it to serve my own best interests and forge a truly authentic personality based on what I understand of what we call the Red Pill. I created a me of my own volition based on a realistic understanding of intersexual dynamics, but also of a better understanding of myself in that Red Pill paradigm as a result of it.

So, who is the real you? Who decides what your real personality is and what is authentic for you? What is the estimate that your  personality is based on? I get sick of hearing women and men talk about finding themselves. Women love the idea of a journey of self discovery. This is a fantasy of Blue Pill idealism meant to, again, keep one in a state of helplessness and hypoagency. Women use this garbage as a convenient rationale meant to excuse their past bad decisions. 

Red Pill men don’t find themselves, they build themselves. 

They forge themselves  into a creation of their own choosing based on realistic assessments of themselves, their conditions and the world that challenges them not to build himself. I wrote this essay to encourage you, but also to warn you that this building takes time, and you will meet all manner of resistance to the masculine project that is you.