Looks Count

“Your bulletproof Game and charming personality wont make you look any better when your shirt comes off.”

Looks.

Assets.

Game.

Have two. Three is best, but if you only have one, Game is the most essential.

I realize that I’m heading into dangerous territory with this, but I maintain that looks are an integral part of attraction – sorry, that’s a fact of life – but I’ve never stated that looks cancel Game. In fact I advocate that learning Game is just as necessary as maintaining a good physique.

The problem is with people who can only think in absolutes. It’s always an either-or proposition; Game trumps physique or physique trumps game is horse shit. They’re both important and play off each other. There are plenty of average looking guys who pull tail thanks to Game in spite of their looks, and there are also good-looking guys who pull tail without ever hearing what Game is. But wouldn’t you rather be the guy with both? The guy who can pull women without compensating for personal deficits?

Consider that greater than 66% of people in western society are overweight (33% are morbidly obese). So it stands to reason that 2/3rd of the guys seeking out the community in order to change their lives, outlook and sexual prospects are going to be struggling with obesity from the outset. Now also consider the preferred belief among guys that looks, at least, matter less than personality, Game, etc. in female attraction. This is NOT a coincidence. For these guys it takes more effort to change their bodies than to change their minds.

“Looks aren’t as important for women

The first thing most men who were previously out of shape will tell you is the marked increase in attention they receive from women after they got in shape. This is perhaps the simplest experiment that puts the lie to this assertion.*

There is a popular misconception men adopt in thinking that “looks aren’t as important for women” and that they’re more forgiving of a few extra pounds if a guy is witty, humorous and/or embodies some combination of the laundry list of nonsensical adjectives they place on their online dating profiles. This is the male version of the body image acceptance social convention women have been promoting themselves for the past 50 years. Don’t worry about getting in shape; money, humor and confidence will make any woman swoon for you. If this were the case the Louie Andersons and Danny Devitos of the world would be swimming in top-shelf poon. I have no doubt that very rich, but out of shape men have a relatively easy time attracting women, but they can’t make a woman genuinely desire to fuck him on a physical level. It’s just the very commercial version of negotiating desire.

While this may seem like a male-specific social convention, guess again; it’s actually a very calculated feminine convention. In terms of feminine breeding strategies and women’s schedules of mating, it is far more advantageous for a woman to engage in short-term breeding strategies with Alpha men during the peak of her sexual viability when she knows there is a social structure ready to accommodate her long-term breeding strategy (i.e. provisioning) with future men. In other words, encourage men to think that “looks aren’t as important to women” so they’ll be more acceptable future providers while breeding in the short-term with men embodying their very specific physical ideal. This is precisely the reason why the “kidult / man-up” phenomenon is so vexing for women today – it threatens this long-term strategy.

Priorities

In accordance with women’s sexual strategies, women place an importance upon looks according to their phase of life. The priorities and importance of characteristics that women will consider prerequisites for intimacy shift as her life’s conditions dictate.

14 – 24 years old: Looks are EVERYTHING. Yes, some romanticism might help complete the fantasy, and Game is definitely a factor, but the priority for arousal is primarily Darwinian. Women will gladly overlook character flaws or a lack of assets in favor of fucking the physical Alpha while she approaches her own sexual apex. For a brilliant study of this take the time to read Dr. Martie Hasselton’s study, Why Muscularity is Sexy.

25-30 years old: Looks are still of primary importance, but other factors are beginning to compete in significance as she becomes increasingly more aware of hitting the impending Wall. While she’s still hot enough to command attention, her hypergamic priorities lean more towards the life time provisioning potential and parental investment potential a Man represents. As she gets closer to 30, she knows she has to play her cards well if she is to cash out of the game while she’s still able to compete with other women. Ambition, character, assets, humor, personality, etc. begin to be more important in the light of a potential lifetime commitment.

30-35 years old: Most single women in this demographic are in varying degrees of denial (aided by social conventions), but on some level of consciousness they realize that they’re past their expiration date and securing a commitment is a progressively more difficult battle with every passing year. Looks lose precedent in favor of assets and status. Game and personality become more prominent, but the primary focus is catching up to the choices she made (or should’ve made) when she was about 28. Locking down a proven commodity – a Man with a reasonable amount of success and status – is the goal now; not a Man with “potential” for that same success. While the physical is still important, she’s more than willing to compromise the physical standards she held at 24 if the Man brings a lot to the table.

35-45 years old: She’s well past her expiration date, hit the Wall and is, graciously or not, accepting the fact that she’s used goods. Any notion of a list of requisites or priorities are a fond memory now. She may play the Cougar card in an ego protection effort. This may seem like she’s back to her primary Looks focus in playing the Cougar, but again, on some level of consciousness she understands that younger Men are doing her the favor by fucking her and in no way expects more than a physical fling. The hope is still, by some miracle, to lock down an aging AFC divorcee in a bad spot, with at least some amount of appreciable assets. Status is nice, looks would be icing on the cake if he’s still got them, but provisioning takes priority above even Game or social intelligence.

Making the Change

Changing yourself takes an effort. The greatest obstacle in change is the first one; recognizing and accepting that you need to change. This is where AFCs and beta males chomp at the bit because they’ve been told for the better part of a lifetime to “just be themselves” and everything will go according to fate’s plan. Then for whatever reason they unplug from the Matrix enough to realize that they’ve been sold a bill of goods and that personal change is necessary for them. They need to change their lifestyle, change their attitudes, change their outlook, change their minds about themselves and yes, change their physiques too.

But change takes effort and people are lazy. They want the quick fix; the magic pill that makes them happy, successful and sexually irresistible. So they flock to guys selling the best program that promises all that for a minimum of effort. Learning Game demands practiced effort, but it requires FAR less physical effort than improving one’s body, and it’s especially daunting for guys unaccustomed to working out. It takes time, energy and dedication all commensurate with how out shape that guy is to begin with.

From Women’s Physical Standards:

There are countless “chubby chaser” websites dedicated to catering to this particular “fetish” for men, but not a single one exists for women, why?. By that I mean there is a percentage in society of otherwise average, fit men seeking out obese women, yet the standard for ideal masculinity seems to remain constant for females by the lack of “fetishes” for obese males. There is such a demand in society by men seeking fat women that businesses have been developed in order meet it, but there is no similar demand on the part of fit women (or one not sufficient enough to register) seeking overweight men. Why do you suppose this is? There has never been a “rubenesque” period for Men – where overweight men were consider the feminine ideal – in history. A muscular athletic build has ALWAYS been the masculine standard.

As I stated in Sexy, men define what is feminine and sexy for women, however the inverse is true in that women define what is masculine and sexy for men. The reason women find particular aspects of Men’s physiology sexually arousing is because the men in the past who embodied them were rewarded with sex often enough to make those traits hard-coded into women’s brains.

Yes, Game is vitally important, as is root level, dynamic personal change. I don’t think I need to explain just how important this is. However, looks COUNT, looks MATTER. What I find amazingly ironic is that looks are one of the few areas of change that a Man has DIRECT control over – his body. Barring physical disabilities, you have no excuse not to be in better shape. Why wouldn’t you want the full package? Stop being so Goddamned lazy and accept that you’ll need to exert some effort and sweat to make yourself more attractive. Game and a positive-masculine DJ mindset are vital elements for your attractiveness and well-being, but they WONT make you look any better with your shirt off.

*Side Note: I should also point out that for as much as women will assert that a man’s penis size is irrelevant to their sexual pleasure, often the first insult they’ll hurl at a man in order to shame him is “I’ll bet he’s got a small dick!” You connect the dots.

Breadcrumbs

The following is a cut & paste from a guy I counsel, but he said it was cool if I posted it here for the benefit of others.

At work we’ve had a recent move around of desks and people.
In my new place I am sitting with three chicks I like.

To my left is chick 1:
she likes dogs, looks pretty and has a nice figure. She isn’t hugely confident but has been semi competing for my attention.
To my front is chick 2:
She likes horses, looks nice and has an awesome figure. She has a lot of confidence and has been attempting to gain my attention for most of the day.
To my right is chick 3:
I don’t know what she likes. She looks ok, has a nice body, has medium confidence and has not attempted to gain my attention.

I am leaving this place in a couple of weeks, leaving me open to date people from work.
Which one should I go for and why?

Which one is the hottest? That should be your intitial target and thus the one you pay the least attention to (I didn’t say “no” attention to). From your description it sounds like #2 is the likely candidate, but then, why settle for only one? If you’re getting AIs (approach invitations) from all of these girls – and yes, #3 is also interested just by social proof from the other two – why not use this to your advantage? Stop thinking like a sniper, start thinking like a machine gunner.

Now I’m sure all of the guys reading will think, “Rollo you’re such a moron, how’s this guy supposed to work all 3 of these girls simultaneously?” But remember, many times I’ve posted that women are highly competitive, more competitive than men, only they compete covertly in ways that men are generally unaware of. This guy’s only pitfall he needs to avoid is becoming TOO familiar with any of these girls, because then he’ll become another ‘one of the girls’ in the office. Don’t let on (by behaviors or words) that you in any way are seeing or have the potential to be exclusive to any of them or anyone outside the office either (you don’t have a girlfriend, neither are you looking for one, girls are looking for you). Don’t get chummy with any of them, meaning, no going off to lunch with any of them (or all of them), you have ‘work’ to do or are meeting ‘business associates’ for some ‘side project’ you’re involved in. When you get chummy with any ONE of these women you will have been diffused and they’ll consider you their brother (i.e. she’ll consider sex with you to be incest) or worse still, one of their girlfriends. If this happens your odds with hooking up with any of them is greatly diminished.

Situation Analysis

Lets take a little inventory of what these chicks know about you already. They know where you work and what you do – this is a disadvantage in that it’s a lot of information that they already have a basic understanding of and can extrapolate from. They most likely also have a common sense knowledge of your education level from either casual conversation or by implying it from your employment. Again, another disadvantage, but you can turn these to advantages with the right inferrences. I’m not 100% aware of your situation with, or the individual conditions of these girls so I can only provide you with a general sense of what to do based on all this happening in a vaccuum, but try to think of anything else any one girl, and/or all of them collectively might know about you from any conversations or appearances you presented to any of them.

For instance, how do you dress at work? That might seem innocuous enough a question, but think of what their reaction would be if you dressed more stylish or GQ all of a sudden if they were used to you dressing down for work regularly. They’d know something was up automatically and have you figured out immediately. Rather, if you want, begin gradually dressing up a bit at a time. This sends the message that something is changing with you (for the better obviously) and they’ll be curious. That’s when you can say something like, “oh, I’m working on an independent project for______ (implies extra-workplace ambition) and I’ve been doing _____ (something they wouldn’t expect or don’t know about you, but I’d suggest something artistic or that implies creative intelligence) so I guess I have been dressing a little differently (ambiguous reasoning that infers you have been so involved in your ‘projects’ that you are oblivious to the big, and ‘unintentional’, changes in yourself).” And as if this weren’t enough you ‘allow’ her to point it out to you, thus stroking her own ego and making her feel good for picking up on it and pointing it out to you.

Conversation

Scenarios like this tease interest in women, but remember, mete out your personal information to them like dog treats. The trick is to mine them for information in casual conversation while dropping ‘breadcrumbs’ about yourself in the conversation and this is all too easy to do once you get the knack for it. Keep in mind that women are naturally better with language and non-verbal communication skills than men, so again, use this to your own advantage. Getting a woman to talk about herself has got to be the easiest thing for a man to do since this is what they love most, but listening and picking up on threads in her conversation is the real skill to master. A person who talks about themself is an egoist, a person who talks about others is a gossip, but a person who can get another person to talk about themself is a brilliant conversationalist. The key to conversation is to shape it in such a way that you leave her with an emotional perception of you. It bears repeating that women communicate differently than men, but in doing so they form emotional perceptions with another person (guy or girl) as part of that communication.

Again, use this to your advantage by making her ‘feel’ you when you talk. I’m sure you’ve all heard that men are more ‘visually oriented’ that women, but women are more attuned to voice, touch and smell than men. All of this equates to an overall emotional perception of you. When you enter her environment (she hears your voice, feels your casual touch, and yes, even sees you) she recalls this emotional perception. Remember that you are creating this from your first encounter. Too many guys think that women work just like guys and figure they can easily alter perceptions based on different conditions, you can’t, or at least it doesn’t happen very easily and by then is rarely worth the effort.

Breadcrumbs – Rewarding  Desired Behavior

I also think the ‘breadcrumbs’ technique needs a bit of explaining too. Most desperate guys will more than happily tell a girl his life story, how his Mom is, what he wants from life and women and tell a girl he ‘loves’ her all in the first hour of the first date and then go home to wonder why the girl wants nothing to do with him. He sold the farm on the first date and freely gave away his mystery and challenge by believing the common myth that women want a guy to be “upfront” and “honest”, this is false. Women want challenge, not honesty; full disclosure is the kiss of death.

It’s a lot like sport fishing; if you have a marlin hooked on your line and you immediately yank the rod and reel the line as fast as you can you’ll snap the line, but if you slowly pump the rod and reel the line in gradually (while letting out a bit as needed) and play the fish, you’ll gradually land the big marlin. – breadcrumbs are a way of doing just this. ‘Breadcrumbs’ are little trails for her to follow in your conversation that lead to something about yourself that you want her to find out. If you overtly tell her “I’m studying to be a lawyer/doctor” this bludgeons her with overt information and gives her the emotional impression that you’re ‘trying’ to impress her (i.e. an egoist). But if you offer her a breadcrumb in passing about some case study you’ve just read or how hard the hours of your internship is at the hospital that leads her to a conclusion on her own that she had to make a connection for to understand.

Women LOVE making these connections because it validates their own perceptive abilities in ways men rarely realize. It gives them a feeling of accomplishment when they make these connections. Even these are pretty blatant examples, but you get the drift, the message you want to send her has to be picked up as a breadcrumb that leads her to what you want her to know. This is covert communication and something she’s naturally adept at. Most guys think women wont ‘get it’ and go over into overt communication and drop the interest or else their breadcrumbs are too obvious and then she picks up on your real intent – which is sometimes worse than just being overt! It takes practice, but the key is to err on the side of being too subtle than too ‘in her face’ with a breadcrumb.

Defining Alpha

Many apologies for my recent absence from blogging. Concurrently launching two new liquor brands in Q2 is proving very time consuming, but it has allowed me to step back briefly enough to review some of my more ‘influential’ posts. Amongst those, none generated more dialog than my essay on Alpha, so I thought it prudent to come back to this very contentious topic.

I understand why guys, both of the red and blue pill variety have a problem with using the terms Alpha and/or Beta; depending on the perspective, terms that are definitive about what someone has an investment in make us uncomfortable. It’s much more comfortable to put those issues into more subjective understandings because when we’re objective about them we can’t help the wondering or the doubt of our own status within that definition. Objective terms are very close to absolutes depending upon who’s doing the defining.

From a generalized perspective, I feel that the terms Alpha and Beta are good reference points in assessing the characteristics that women find arousing in men for both short and long term mating strategies. However, I think that beyond these convenient terms, men need to be more realistic about how they apply to their own self-impressions in contrast with how women are interpreting the Alpha and Beta cues that they exhibit. For the record, at points in my life I’ve personally been the worst, bottom scraping Beta, the douchebag Alpha stud in the foam cannon party in Cancun, and the strong (but lesser) Alpha father and husband. So it’s with this in mind that I think guys shouldn’t believe that their ‘stars are set’ and they’ll never live up to the manosphere standard of Alpha.

Living Up

The reason that so many guys get so bent about what defines an Alpha is usually because they don’t fit that general definition very well. So it’s a logical ego defense to make necessity a virtue (once again) and redefine it to better suit their own conditions. It’s exactly the same dynamic as the debate over Looks vs. Game. Game takes priority for those without Looks and vice versa. A personal definition of “what’s Alpha?” becomes whatever plays to an individual guy’s strengths, and women who can’t appreciate them (i.e. all of them) are relegated to being less-than quality women. Sour grapes are sour, but deductively it makes sense; we want to be the embodiment of what we ‘know’ is attractive to women and others. The worst beta schlub you know thinks he’s Alpha, because every woman he’s ever known has defined for him that being beta is what women want.

Ethics of Alpha

The problem then is looking at the definition objectively. In an objective light it’s difficult to look at ourselves as not measuring up to an Alpha ideal. So it becomes the first recourse to cast suspicion on the whole idea of being Alpha at all. It’s a pissing contest between immature men then. Or is it? There is a LOT of observable, provable evidence that many so-called Alpha traits do in fact elicit very predictable, desired, favorable behaviors (usually breeding precursors) in women. From an evo-psych perspective Alpha is just as unprincipled, just as efficiently ruthless and uncaring as it’s female counterpart – feminine Hypergamy.

So then the definition moves into an ambiguous moral ground; is it ethical to be / act Alpha? To be Alpha implies that you necessarily rise above a certain degree of common mediocrity depending upon the context – whether you do so like a guy from hotchickswithdouchebags.com or like a perfect “honorable” gentlemen is irrelevant, you still position yourself above “other guys”. To some extent this is selfishness or implies a self-importance that questions moral tenets.

At this point I should also add here that women NEVER doubt themselves on moral grounds for outshining their own competition in the sexual market place – they just do so covertly and with a polite smile, unburdened by ethical doubts. Hypergamy is its own excuse.

Alpha Selectivity

And that brings us to the subjectively deductive end of defining Alpha. Every sexual competitor seeks to disqualify their rivals from breeding opportunities. Most animals fight for territory or harem rights. Humans generally (though certainly not exclusively) do the same combat in the psychological. We seek to disqualify sexual competitors by calling into doubt the sexual credibility of a rival. “Yeah, he’s really good looking, but that means he’s probably gay” from a man, or “You think that blonde with the big boobs is hot? Girls who dress like that are usually sluts” from a woman are both psychological, sexually disqualifying forms of combat.

This also applies to the observably, provably, sexually successful male capable of OVERTLY flaunting his high sexual value with two (or more) concurrent women. He must be of low moral character to so flagrantly manipulate his multiple girlfriends, right? His observable success, as a sexual competitor, conflicts with what a beta believes should constitute a beta-defined definition of Alpha-ness as it characterizes him personally. Ergo, the polygamist either must be disqualified as a sexual competitor based on subjective (moral) grounds, or a guy is forced to alter his own definition of Alphaness and therefore his own self-estimate.

Every guy has a Game. Everyone thinks they are Alpha in their own way. Even the worst doormat Nice Guy, hammered flat by women for a lifetime, thinks his supplications or Capn’ Save-a-Ho mindset is the best way to win a woman’s intimacy. He’s invested in thinking he’s unique in his understanding of how best to arrive at sex with a woman. Likewise, Alpha-ness is a moving target that’s conveniently applied or disparaged based on personal circumstances.

Personally I believe Alpha-ness can, and does, have a concrete, objective definition. The problem arises when anyone asserts that they can definitively outline Alpha traits when it conflicts with the subjectiveness and ego-investments of those who define it personally for themselves. So we get a wide variety of what makes a man Alpha – he’s the guy of high moral character, princely ambition and integrity, as well as the self-important cad banging his wife and “their” girlfriend. They are BOTH Alpha. Thus I would propose that while certainly contextual, objective Alpha-ness is NOT exclusive to social status or personal integrity, but rather an attitude of expressly manifested traits. These can be innate or learned, but the definition is not dependent on moral grounds (or a lack of). A scoundrel and a champion can be equally Alpha or Beta in their own psyche’s.

Guilt of Conceit

The Grue on SoSuave had a recent encounter with a rebounding woman that I found interesting. Have a read of his story for the details, but suffice it to say that date #2 pretty much killed the vibe. Over all I think he handled the situation by the book, but this last part I wanted to riff on,..

Irene called again on Sunday to apologize for her behavior during our date…I was cool with her but cordial. Then she repeated that she had “nothing to offer…” and I replied that I am more than cool with that because I like to be with people who have something to offer…and then I said goodbye….[ed. Nails!]

She then sent a text message about 2 hours later saying

“I wish I weren’t afraid and could give you an opportunity with me! Thanks for understanding!”

I guess she just couldn’t resist getting a jab in…I don’t think I’ll reply at all…

Grue played this perfectly, but this last text wasn’t a jab, it was meant to affirm for herself that she’s still a good person. Think back to your plugged-in AFC experiences. Ever wonder why a woman who not only rejected you, but completely disrespected your efforts to prove you were the perfect boyfriend felt compelled to making things right after the rejection? Women cannot bear the thought that someone, somewhere might think they’re a bitch, psychotic, or may not actually like them “for them”. It’s like they can’t sleep at night knowing that someone doesn’t like them. Proportionally this can be attributed to women’s innate need for attention and the fear of social ostracization they learn in early childhood, but it goes a step deeper than this.

The problem is that when a woman seeks your post-rejection understanding it’s not a genuine contrition for women. The average guy thinks, “wow, maybe there’s more to her than I thought if she’s self-aware enough to be apologizing to me”, but the latent purpose is to make herself feel better knowing that ‘you’re cool with her’. The apology is for her, not you.

Even for men that a woman has no sexual attraction for, women will still look for this confirmation of their likability.

This is a very common dynamic for women when a Man outright refuses an LJBF rejection, or he ‘goes dark’ on her with a No Contact cutoff. From a behavioral perspective, she’s seeking to reestablish the reward of his attention (which she didn’t have to earn previously), but beyond that she’s looking to protect her ego by getting him to agree with the ‘correctness’ of her assessment of him in having rejected him.

I can do better

Whenever a woman decides that a man isn’t worth her investment of intimacy, she’s making an estimation of him. That estimation may come immediately in that she’s not physically attracted to him, or as part of a process of evaluating his personality, status, social intelligence, social proof, provisioning capacity and/or any number of other criteria, but the end result is always based on the same hypergamous question: “Can I do better?” which is really the root fundamental of every shit test.

Answering this question with a ‘Yes’ will always involve a certain degree of self-conscious conceit for a woman. And because there are only two parties involved in her rejection (her and him), she has to reconcile for herself having come to the conclusion that ‘she can do better’, with the guilt of being conceited enough to reject the guy. As I stated, this is by order of degree; if a guy is so repulsive to her, if she has perceptually better options available or if she’s more predisposed to sociopathy in general, this guilt of conceit may simply be a non-issue for her to internalize. However, if a man has invested himself in being accommodating, sweet, generous and interested in her, this guilt of conceit will be more pronounced, thus requiring her to seek reconciliation for herself and affirmation from him that “she’s not a bad person” for having concluded that she ‘can do better’.

Right about now you’re thinking, “that’s great Rollo, but how do I benefit from this?” Two ways, first being knowledge is power – understanding women’s internal process and the predictable ego-preservation that results from it will give you a much better gauge in reading a woman’s interest level. It’s part and parcel of the Medium being the Message, so be pragmatic in understanding when you’re being rejected and that her pseudo-contrition is NOT a fresh sign of interest or regret on her part. Men with the best grasp of Amused Mastery are the ones who’ve learned women’s internal processes to the point of predictability – and thus find it amusing.

Second, and more useful, is manipulating that process (assuming the reward is actually worth it). Doubt is a key element in stimulating a woman’s imagination about you. Understanding the dynamic of women’s guilt of conceit from the outset will help in consolidating her interest in you. Hypergamy demands resolution so powerfully in women that evolution has hard-coded it into their subconsciousness. But the enemy of hypergamy is doubt; it’s the guess work that women have to do and the subsequent rationalizations for the decisions based on that doubt that confounds hypergamy. If you suspect that a woman is beginning to find you too accessible, adjust your Game to stimulate doubt.

V-Day

Nothing says “I love you” like saturated fat and slutty lingerie.

In the U.S. businesses expect men to spend on average $186 for Valentine’s day – over three times the average a woman spends on a man. Explain to me why women own V-Day? If it’s a “celebration of romantic love” why should it be an annual shit test?

Lets clarify a few things about Vagintines Day since it’s become probably the most irksome manifestation of westernized/commercialized romanticism. V-Day is far and away the most vulgar display of female entitlement. On no occasion – even a woman’s birhtday or her wedding anniversary – is this sense of entitlement more pronounced and our refined commercialization of this entitlement/expectation simply twists the knife in further for men to live up to this with ZERO expectation or entitlment to any reciprocation. He gets ‘lucky‘ if his romantic offerings are sufficient to appease her (social) media fueled expectations of ‘good enough’ to reward him with sex.

And exploit the media does. I can’t get away from it; Every radio station, every TV show, every newspaper and magazine article. Go to askmen.com right now, I guarantee there’s a “how not to fuck up this year’s V-Day for her” article there.

I listened to a talk radio show that I regularly tune into on my commute home on Friday; it was about what not buy this year. “Don’t buy lingerie, she knows it’s really a gift for you” or “Don’t pick up flowers at the gas station, women know they’re cheap”, and “God forbid you pick up some cheap jewlery or stop at one of those roadside urchins selling prepared flower baskets or arrangements – women know you didn’t think about it until you were on the way home.” On my way to work this morning, different show, same list. [Side Note: Never buy a woman lingerie, she will never be happy with it. A woman has to do this on her own to “feel sexy”, make sure it fits her right, and it’s HER IDEA. When you buy it for her it’s contrived and it is overt and overt is often the kiss of death for a try-hard guy.]

Why wouldn’t women have these expectiations? They’re relentlessly marketed to as the primary consumers in western culture. V-Day isn’t a celebration of romantic love, it’s a machine that drives a wedge of expectation and entitlement in between otherwise happy, relatively contented couples.

I’m not down on the idea of a special occasion to celebrate love (I actually proposed to Mrs. Tomassi on V-Day 15 years ago), I am down on the twisted expectations that have been perverted into it that puts a woman on some pedestal of entitlement by commercialized popularization of this feminized ideal. Why isn’t there an official “fuck your boyfriend like a wild animal” holiday or a list of criteria to meet that’ll make his day special? “Show him how appreciative you are of all his dependability and hard work this year – buy some lingerie ON YOUR OWN and pretend that you like him cuming in your mouth on his special day!” If women are so liberated and interested in equality, one would think this would be the first thing to occur to them. We need a special day to make us apprecitae each other?

Gentlemen, beware of falling into the trap of negotiating desire for Valentine’s Day performance. Don’t be lulled into thinking Game is any less necessary on V-Day. In fact, I can’t think of a more direct illustration of how the feminine encourages the transaction of men’s goods and services in exchange for a woman’s sexuality than reserving a ‘special day’ just for it. Remember, you cannot negotiate genuine desire; and with the right art, a bag of Skittles can be a more romantic gesture than all the sonnets, flowers and jewelry your inner romantic soul will ever be appreciated for by her.

Note to PUAs

Valentine’s Day is ripe with opportunity for an enterprising Man with the ability to see it. Go hit the clubs tomorrow night, particularly the ones that cater to a 25-40 y.o. affluent crowd. There’s a million different venues you can hit, all with promotions to help single ladies feel better about not having a date – usually with genderist drink specials to help your approach too. You’ll notice impromptu GNOs (girl’s night out) set up just for this occasion to prove to themselves “they don’t need men to have a good time.” A good PUA couldn’t arrange a better opportunity to hook up in multiple sets.

Don’t go play ‘pity friend’ with any girl on V-Day, don’t be the “you’re such a great friend” consolation date.. Call up your best wing man and sarge on the best night of the year to sarge. Wedding receptions aren’t even as good as V-Day for this.

V-Day in the Matrix

Just in case you weren’t already convinced of the complete totality of media control that the Matrix has, let me offer yet one more Valentine’s Day example:

I was in a grocery store this weekend picking up something to grill and thought it would be a convenient time to pick up a Valentine’s Card for my wife since it’s coming this week. So I meander over to the greeting cards section to sift this years crop of mushy sentiment.  Much to my disgust the only cards available in the “For My Wife” section of the Valentines Cards (and I mean ONLY cards available) come in two types:

A.) The sentimental, “My life was nothing before you and would be nothing without you”, tripe that reduces a man to a simpering, codependent who owes his very existence to the woman who deigned to marry the poor soul.

B.)The “humorous” Valentine that is essentially the greeting card equivalent of Everybody Loves Raymond or Family Guy. These are basically intended to beg for a wife’s forgiveness for all of his uniquely male faults and foibles, that only she can solve by virtue of her infallible feminine wiles. Judging from the ‘humorous’ intent of these cards, no man is capable of feeding himself much less ask for direction or leave a toilet seat down, but on “her special day” this card is meant to prompt an appologetic laugh.

Needless to say I’ll be making my own card this year, but for fuck’s sake, how can we ever get a break from this shit when we’re ankle-bitten at every opportunity? You simply cannot buy a card that doesn’t force a man to be self-depricating.

Three Strikes

From European DJ on the SoSuave:

How many dates max, before you fuck her?
Let mé know your thought and an explanation.

Regards

The problem inherent with coming up with hard and fast Game rules of engagement is that there’s always going to be a caveat or special conditions for a guy’s particular girl of focus at the time. Even when there’s not, guys are prone to think “there’s something special about this one.” Part of the reason that Plate Theory is integral to Game is that it encourages Men to disabuse themselves of their previous beta impressions of each woman they accidentally drew interest from as some unique little snowflake. It’s hard for your average chump to think of a woman showing base-line rudimentary IOIs (indicators of interest) and NOT think she’s predestined for him by virtue of his self-acknowledged scarcity mentality. When you’re starving in the desert, Saltine crackers seem like mana from heaven.

Risk & Reward

In Game, there is a subtle balance that needs to be recognized between risks of over-investing in a particular woman with regards to practicality and not throwing the proverbial baby out with the bath water and losing on a potentially rewarding opportunity. Women, as is particular to their own Game, will naturally come down on the side of casting doubt on a man’s valid assessment of a woman’s potential value, both in long term perspectives and potential sexual satisfaction. This presumption of doubt is a built in failsafe social convention for women; if only you’d been more patient, if only you invested a little bit more, you’d be rewarded with a great mother for your children and the best pussy of your life – don’t blow it now!

The short version is that it’s not in women’s best sexual-strategy interests for a man to have sexual options. Women’s sexual strategy is very schizophrenic – ideally women want a Man that other women want to fuck, but in order to assess his sexual market value to other women he’s got to have exercisable options for her to compete against, or at least display indirect social proof to that effect. So, she needs to limit his options while simultaneously determining he has those options. Now add to this the hypergamous necessity of maintaining  a reasonable pool of suitors suspended in doubt of her own SMV in order to determine the best one among them for short term sexual provisioning and long term security provisioning.

Pragmatism

In light of understanding women’s sexual strategy, it’s important for Men to adopt an mental schema of pragmatism – in the SMP you’re really another commodity in hypergamy’s estimation. I realize the difficulty most guys (particularly younger guys) have with mentally training themselves for thinking this way, so let me state from the outset that I’m not suggesting you kill your romantic, artistic souls in favor of cold calculations. In fact it’s vital you do keep that side of yourself intact for the survival of any future relationship and a more balanced human experience. Plate Theory and, really, efficient Game can seem dehumanizing, but what Game denialists fail to grasp is that they’re already operating in a dehumanized environment – it’s the social conditioning of the feminine imperative that makes men believe that Game is inhumane, because the feminine imperative has made itself synonymous with humanity.

Hypergamy doesn’t care if you’re a great, poetic soul. Hypergamy doesn’t care about your most sincere religious devotions. Hypergamy doesn’t care if you’re a great Father to your kids. Hypergamy seeks better than its own level, it wants the best commodity it’s capable of attracting and maintaining. Hypergamy is above all, practical, and thus Men, the True Romantics must be pragmatists to enact their own sexual strategy.

Three Strikes

I had a lot of shit slung at me when I offered up Wait For It? As I stated above, I had the predictable feminine doubt doctrine lobbed at me in response from the beginning. I expected that, but to answer European DJ’s question more definitively, be pragmatic.

Put it this way, with just average Game, in 3 dates you should be able to determine if her desire level is high enough to want to fuck you.

In 3 dates you’ll know if her desire is genuine or if it’s mitigated by something else – another guy in rotation, sexual hangups, filibustering, etc.

In 3 dates you’ll have had sex or you’ll have had the “I wanna wait / I need to be comfortable talk.”

If you have sex on the 1st date or a same-night-lay, in all likelihood she’s really hot for, and into, fucking you based on physical criteria alone.

If you have sex on the 2nd or 3rd date, she’s into fucking you and probably wants a relationship because she wanted to give you a token impression of her not being ‘easy’.

If she fucks you after the 4th date, you’ll do as her first alternate.

If you’re sexless after 5-6 dates you’ve probably been at it for over 6 weeks and The Medium is the Message. NEXT.

Last Rites for Joseph

Unplugging chumps from the Matrix is a lot like triage – save the ones you can, read last rites to the dying.

It’s one thing to be an Omega Male, but quite another to be an internationally recognized, Omega-gone-viral. Joseph Dobbie’s epic email has circulated around the world for 6 years now. I actually wrote a response to this on SoSuave when it first surfaced, and since that time I’ve always held it in esteem as the seminal work on the epitome of Omega-tude. In 2006 I wasn’t formally using terms like “Omega”, but on some level of consciousness I think I instinctually knew this degree of Beta Game crossed a line. It transgressed into something beyond Beta – this is the grey area of sincere belief in Disney-esque idealizations of not only women, but circumstances destined by fate, and the border of unhealthy social retardation (i.e. the creepy effect).

Defining the qualities of being Alpha is an exercise in subjectivity, but Beta pretty much reeks of Beta; you know it when you see it. Men who’s beliefs and behaviors drop them into the Omega tier of hell kind of blur the distinction between Beta and social / mental autism. So in the interests of better clarity on this distinction I submit for my esteemed colleague’s critical review, verbatim and unedited, Joseph Dobbie’s immortal classic, Lady of the Cake:

To: Kate Winsall
Subject: Lady of the cake

Hello Kate,

It?s joe – we met at Andrew?s party.

I hope you don?t mind me getting your e-mail address from the e-mail
that Andy sent to us all; it is a bit sneaky of me.

It was wonderful to meet you on Saturday, and I wonder if you would
consider meeting me for coffee sometime; maybe at the Tate Modern?

OK. This is where my common sense is telling me to stop? keep it simple
and positive joe.

And the probability of me listening to that voice? Experience has taught
me that it is not worth putting up a fight; I will end up giving in to
the part of me that never wants to find itself shaking its head and
muttering ?if only?’

This is the part where I throw caution to the wind; the part where I
listen to my heart and remember that I should live my life as an exultation and
revel in the opportunity to try; the part where I refuse to apologize

for who I am; the part where I trust that the lady I met on Saturday
night is, as I suspect, able to see sincerity where others would see
clich .

I am fortunate enough to have been able to collect a number of special
memories. They are memories of moments that made any struggle leading up
to them worthwhile. They are memories of moments when I am struck by
something so beautiful, time stands still and all of the ugliness in the
world ceases to exist.

Your smile is the freshest of my special memories.

Regardless of whether we see each other again, I will use it as I do my
other special memories. I will call on it when I am disheartened or low.
I will hold it in my heart when I need inspiration. I will keep it with
me for moments when I need to find a smile of my own.

I am unsure of all my motives for sharing this with you and, if I am
honest, not ready to examine them too closely. However, I know that it
makes me feel good to believe that maybe, if you are ever upset, knowing
that I will be keeping your smile alive might help you through.

If you are half as intelligent and aware as I believe you to be, I am
sure that you will find what I have written, in the very least, sweet.

If I am twice as lucky as I would dare to hope, you will find this note
charming and agree to contact me and arrange a date.

Either way, I trust that your reply will be candid – you told me how
much you value honesty.

One last thing, I promise that it is enormously rare for me to stray as
far from sobriety as I managed on Saturday night.

Be safe.
Joe

This reads like a Hallmark “Special Moments” abortion splattering Emo effluvia indiscriminately on any who could get past reading the first 3 ‘stanzas’.

In the interests of science, lets see if I can save the patient,..and maybe the patient is you?

Lady of the cake? Who the fuck are you, Percival? I realize AFCs think chivalry isn’t dead, and that women secretly want, and appreciate it. I have news for you, they’re the ones who killed it and all you do is telegraph your beta-ness to the 1% of the female population who would actually understand what you’re alluding to here. Relax KingArthur.

Hello Kate,It?s joe – we met at Andrew?s party.I hope you don?t mind me getting your e-mail address from the e-mail
that Andy sent to us all; it is a bit sneaky of me.

Translation: It’s me Joe, the chump who stared at you across the room for the better part of the night unable to muster even the rudimentary courage needed to ask you out, so I’m using this Buffer called email to blunt the potential for real rejection that I was too petrified to risk at the party last Saturday.

Her: Note to self – Kill Andrew for not blind copying his group emails.

It was wonderful to meet you on Saturday, and I wonder if you would consider meeting me for coffee sometime; maybe at the Tate Modern?

Translation: I use terms like ‘wonderful’ in order to telegraph my already overt interest in qualifying for your intimacy because I haven’t even the basic understanding that women prefer covert communications. So I wouldn’t want you to have any doubt about my intent, even though I copy/pasted your email from Andy’s group send. Perhaps we can meet for coffee at Tate Modern so I can show you how much I can identify with the feminine sophisticated I am in my appreciation for fine art? Oh what the hell, I’ll just show you now by writing you a sonnet,..

OK. This is where my common sense is telling me to stop? keep it simple and positive joe.And the probability of me listening to that voice? Experience has taughtme that it is not worth putting up a fight; I will end up giving in tothe part of me that never wants to find itself shaking its head andmuttering ?if only?’This is the part where I throw caution to the wind; the part where I
listen

to my heart and remember that I should live my life as an exultation and
revel in the opportunity to try; the part where I refuse to apologize
for who I am; the part where I trust that the lady I met on Saturday
night is, as I suspect, able to see sincerity where others would see
clich .

I am fortunate enough to have been able to collect a number of special
memories. They are memories of moments that made any struggle leading up
to them worthwhile. They are memories of moments when I am struck by
something so beautiful, time stands still and all of the ugliness in the
world ceases to exist.

Your smile is the freshest of my special memories.

Her: What was your name again?

Regardless of whether we see each other again, I will use it as I do my other special memories.

Translation: I’ll be masturbating to visions of you in my head – like all my special memories.

I will call on it when I am disheartened or low. I will hold it in my heart when I need inspiration. I will keep it with me for moments when I need to find a smile of my own.

Translation: I am so desperate for sex, and am such an Omega male that the pedestal I’m putting you on was reserved for Christ the Messiah. Congratulations, you’re my new religion, and only after having met you once at a party – it must be destiny.

I am unsure of all my motives for sharing this with you and, if I am honest, not ready to examine them too closely. However, I know that it makes me feel good to believe that maybe, if you are ever upset, knowing that I will be keeping your smile alive might help you through.

Translation: I would really like to get laid, but since I don’t want you to think I’m like “other guys” who only want to fuck you I’ll sweep that under the rug and desexualize myself to steer you away from that thought. Instead, contemplate how reliable, familiar and comforting I’ll be (like a stuffed animal) as your potential boyfriend, again, so unique and unlike those “other guys” who just want to fuck you.

If you are half as intelligent and aware as I believe you to be, I am
sure that you will find what I have written, in the very least, sweet.

Her: So essentially a woman half as intelligent would fill the same poetic role you’ve sickeningly cast me into after casually meeting me at Andy’s party. I swear I’ll kill that bastard.

If I am twice as lucky as I would dare to hope, you will find this note charming and agree to contact me and arrange a date.

Translation: In case you are only half as intelligent and aware as I hope, let me explain for you how you’re supposed to react to my quasi-marriage proposal – you should think I’m charming and shouldn’t give me the rejection I never risked in person last Saturday.

Either way, I trust that your reply will be candid – you told me how much you value honesty.

Translation: Lord, please, say yes. You said you liked art, poetry and appreciated honesty (like every other girl on Match.com) in a guy, haven’t I identified and qualified myself with you for your approval?

One last thing, I promise that it is enormously rare for me to stray as far from sobriety as I managed on Saturday night.

Translation: I swear I wont be an alcoholic when we’re married.

Be safe.
Translation: I’m safe

I’m sorry, we’ve done everything we could, this patient is terminal, call the Deacon to read last rites.
Time of death,..

Plate Theory VI: Abundance & Scarcity

Law 16: Use Absence to Increase Respect and Honor
Too much circulation makes the price go down: The more you are seen and heard from, the more common you appear. If you are already established in a group, temporary withdrawal from it will make you more talked about, even more admired. You must learn when to leave. Create value through scarcity.

Plate Theory is for your benefit, not for women’s. That might sound harsh, but it’s a method intended to increase your value as a commodity that works on two levels. First, the external – by practicing honest, non-exclusive dating you communicate to your prospective plates that you are in demand. I’ve gone so far as to tell men to foster this sense by never answering the phone from Friday to Sunday evening, even when they have no other plans. The perception that your attention is sought after increases it’s value – it’s when men are too eager to get with a woman that their attention becomes worthless and IL declines. Nothing serves a man better than having 3 or 4 women competing for his exclusive attention and fostering in them that feminine competitivie anxiety in as subtle and covert a way as possible. It’s a real art that women are all too familiar with. Women are natural plate theorists, they simply use their varying degrees of physical attractiveness to line their plates up.

Secondly, plate theory is for a man’s own internal benefit. As I said in my original thread, it’s much easier for a man not to give a shit if he truly doesn’t give a shit. It’s far easier to deal with women on the basis of indifference when you have a subconscious knowledge that there are at least 3 other women who’ll be happy to have your attention if one plays games with you.

You will invariably pass most shit tests in this fashion. The reason men fail most shit tests is because they subconsciously telegraph too much interest in a single woman. Essentially a shit test is used by women to determine one, or a combination of these factors:

a.) Confidence – first and foremost
b.) Options – is this guy really into me because I’m ‘special’ or am I his only option?
c.) Security – is this guy capable of providing me with long term security?

By practicing Plate Theory, your mental attitude will be such (or should be such) that you will pass most shit test based simply on this practice. Abundance thinking is the root of Plate Theory. A lot has been written about approaching women (and really life in general) from a position of Abundance. People often make the mistake of assuming that having a wide variety of choices tends to cheapen the commodity, and to a degree this is accurate, but it also allows for a better, learned awareness of which choice amongst the pool is common and which is of higher quality.

,…but Rollo, I’m so busy that I have no choice but to ignore and postpone. They sense it and seek me out. I worry that I’ll create crazies. My weekends are jammed. At what point do we stop?

This is a the best problem you can have. You’ve successfully flipped the script; you’ve gotten to a point where it becomes instinctive and your plates actively seek out your attention. By default, you’re creating value by scarcity. At what point do you stop? How old are you? If you’re under 30 stay in the game. If you’re over 30, stay in the game, but cool things off occasionally – the only time a man should even contemplate monogamy is after experiencing abundance. If you’re innundated with women occupying your weekends, consider hooking up with a proven plate on a Thursday evening and reserve your weekends for your other pursuits.

Also, don’t be afraid to clear your schedule to hang out with friends or do other things that interest you. Remember, scarcity increases value. Too many guys think that plate spinning is something that needs a constant effort, it doesn’t. In fact applying yourself equally across all your active plates only pushes you closer to settling for one or two. Most guys think that they have to continually spin their plates, you don’t; if you’re doing it correctly they’ll spin themselves for you. The anxiety is that if you don’t keep applying attention to any one plate she’ll lose interest and fall off. Sometimes this is the case and you have to be prepared to accept it, some plates have to break in order to spin more, and that’s OK. More often than not however, your scarcity will create value and mystique, thus they will pursue you for their affirmation.

Plate theory of course can be a means to an LTR, but bear in mind that it’s essential that you practice it long enough and effectively enough to determine what a quality woman means to you and how to recognize her. As with most Game skills, the AFC will use them to some degree of success up to the point that he finds his idealized “girl of his dreams” and launch into a self-destructive LTR because his idealization was based on juvenile impressions rather than a mature understanding of what a quality woman’s characteristics are. This is all due to a lack of concrete experience.

Spin plates for as long as possible, because once you do commit to an LTR, even with the tightest of Game you will lose a measure of the competitive anxiety that made your attentions valuable to any one woman. All your plates fall off AND the girl you’re engaged in an LTR with relaxes. This is root of why men find that the woman they had hot sweaty monkey sex with when they were dating becomes more sexually reserved a few months after they’re a couple. The competitive anxiety is relieved and therefore sexual frequency and quality is no longer a proving trait for her. That’s not to say there aren’t methods to stoke this anxiety in an LTR, but, by comparisson to being single, the frame of the relationship doesn’t have to be contested when she and you understand that she is your only source of intimacy and sex. In a committed relationship, you simply cannot spin plates.