social conventions

The Nature of the Game

I had a reader ask me some questions recently and in answering it gave me some food for thought.

Are we stuck in our Alpha fucks/Beta cucks categories? Should we attempt to blend the two categories into the ultimate hybrid?

Or is there nothing we can do, but attempt to use the information that you have (brilliantly) given us as a navigational tool to find our way through this world and godspeed to every fellow?

Before this I came across these Tweets from Rian Stone:

I think a lot of guys new to Red Pill awareness tend to apply qualifiers to the ideas of what is Alpha and what is Beta. In a similar respect a lot of plugged-in Blue Pill conditioned ‘Beta’ men like to make similar qualifications, but their understanding is rooted in what their conditioning has convinced them of. For the newly unplugged guy, Alpha is whatever he hadn’t been doing before with women that is now working for him once he flipped his own script. For the plugged in guy, whatever he’s been convinced of that women say they want is ‘Alpha’ to him – and usually that means whatever benefits a woman’s sexual strategy in terms of long term provisioning, parental investment and security. They just don’t realize their own utility to women in that game.

That said, I don’t disagree with Rian here. Over the course of fifteen years and three books I have made every effort to correct critics who insist that “all those Red Pill guys think Alpha men are Silverback Gorillas or Wolves.” Roissy once called this Etymology Hate:

5. Etymology Hate

Hater: Your definition of an alpha male is false. In the animal kingdom, the alpha male is leader of the pack, not a cad/badboy/jerk who pumps and dumps women.

Isn’t it just like a nerd to get hysterical over the appropriation of a narrow-sense scientific term to conveniently illustrate broader truths about men and women.

These “broader truths” are why I still use Alpha and Beta as descriptions for men and their mindsets. Critics and disingenuous haters like to think that even considering men or behavior sets as being Alpha or Beta is cause for dismissing whatever is being said. There’s a reason for this blanket disqualification which I’ll cover in a moment, but what they (willfully) misunderstand is that these classification are abstractions for bigger ideas. Alpha and Beta are placeholder terms necessary to consider more complex ideas in intersexual dynamics. For the most part, when I hear or read Blue Pill conditioned men mock the idea of Alpha men and insist that it’s a direct derivative of believing those ‘idiot Red Pill guys thinking they’re Alpha wolves or Silverback gorillas’ I know that I’m not dealing with a serious debate. More on this later.

Rian is also correct in his observation that both Red Pill aware men and critics alike tend to think of Alpha and Beta as specific archetypes of men. I’ve written almost a dozen essays about the nature of Alpha, but in each one I make an attempt to dispel the archetype of what an Alpha or a Beta man is. The Beta archetype is easy to agree on because almost no guy wants to be a “beta male”. As would be expected we tend to think of betas as the stereotypical ‘cuck’ or ‘soy boy’, or the Nümale with his fear grimace agape.

I should point out that even the guys who we would categorize as Betas don’t think they are. Very few Beta men look in the mirror and go “damn, I gotta Alpha up”. They believe that they are the vanguard of the new definition of Alpha; that they and women have evolved beyond the visceral realities of Hypergamy and Beta is the new Alpha. Recently there’s been a concerted social effort to redefine what is acceptable masculinity in the wake of the narrative shift that would have us accept that all masculinity is toxic.

For men there will always be a want to believe that whatever qualities make up their own personality and their own lifestyle is what should define what is “alpha”. From Alpha:

Guy’s like Corey [Worthington] infuriate men who have invested their self-worth in the accomplishments of what they think ought to be universally appreciated and rewarded. So when they’re confronted with a natural Alpha being undeservedly rewarded for brazenly acting out of accord with what they think the rules ought to be, they seethe with resentment. The natural response in the face of such an inconsistency is to redefine the term ‘Alpha’ to cater to themselves and their accomplishments as “real men” and exclude the perpetrator. The conflict then comes from seeing his new definition of Alpha not being rewarded or even appreciated as well as a natural Alpha attitude and the cycle continues. Your respect (or anyone else’s) for an Alpha has nothing to do with whether or not he possess an Alpha mindset. 3 failed marriages and 100+ lays has nothing to do with his having or not having an Alpha mindset.

In the same way that a Blue Pill conditioned “beta male” believes he best represents the new “alpha” definition, so to do a lot of Red Pill aware men who play the same game of applying their own traits to what should be considered or appreciated as “alpha”. Nowhere is this more apparent than in Trad-Con circles – an Alpha is a guy who takes care of his family and is respected as the head of the home. He takes care of his duties to family, God and country, etc., etc. Really all this is is another grab at affirmation of personal worth. Blue Pill “betas” believe exactly the same self-fulfilling thing from a different set of ideological beliefs.

In the process both the plugged-in and the unplugged create convenient archetypes for the opposite of the apex they want to believe they are and what they hope will be confirmed and rewarded. Usually these are binary caricatures: the Alpha ‘Chad’ is usually whatever image of the popular high school jock that used to be their nemesis fits, while the Beta ‘doormat’ is the George McFly character whose introversion and lack of social intelligence places him at the bottom of the dominance hierarchy. Either one of these guys can be seen in a positive or negative light depending on the perspective of who’s doing the viewing. To the Nümale, whatever that classic Beta does should be what’s appreciated as ‘alpha’ and to the Trad-Con an Alpha is the guy who dominates, but only insofar as he sticks to what they think is his ‘duty’.

Funny how both tend think the Alpha Playah, the self-important ‘Cad’ who women tingle for, who follows his own sexual strategy shouldn’t be considered ‘Alpha’ in spite of women consistently, predictably rewarding him with sex and genuine desire.  Rian nailed this part; Alpha makes her wet, Beta makes her secure. Our Instinctual interpretive process understands the visceral reasons why women get worked up for that physically ideal guy who also completes the fantasy of the Alpha Fucks side of Hypergamy. But our Emotional and Rational processes want to recreate a reality in which what we have is what women really want. So we try to persuade and convince women to act against their own Instinctual interpretive process with respect to what they should find sexy and genuinely desirable – us, just as we are. We want to change the Game to fit our capacity, our skill, our genetics, to excel in it.

Beta men don’t just hope that women will perceive their own redefinitions of ‘alpha’ as the accepted ideal, they build lives and systems of belief around convincing others and themselves that we’ve evolved past the visceral realities of what arouses women. Trad-Con men, even Red Pill aware men, do something similar – they hope that their own definition of what should constitute Alpha, and best describes themselves, will likewise supersede the natural evolved impulse of what a woman’s hindbrain perceives as an ideal Hypergamous opportunity.

Alpha Seed, Beta Need

T-rex doesn’t want to be fed; he wants to hunt. You can’t just suppress sixty-five million years of gut instinct. – Dr. Grant, Jurassic Park

Hypergamy wants what Hypergamy wants, but it’s also important to remember that Hypergamy has two sides; Alpha Seed and Beta Need. When we look at the dynamic of Ovulatory Shift we see this play out. In a woman’s proliferative phase of her menstrual cycle she is predisposed to seek out sexual opportunities with high SMV, masculinized, dominant (to the point of arrogance) men. In her luteal phase she seeks comfort, rapport, security and protection qualities in men. Alpha Seed, Beta Need. As Rian pointed out, we’ve made archetypes (and caricatures) of the type of guy who embodies these needs, but we do so to persuade a woman’s evolved Instinctive understanding of what they are. Women’s hindbrains want to hunt for Hypergamous opportunity, men’s rational (and emotional) process wants to ‘feed’ Hypergamy by redefining what that Instinct should want.

Where both Nümales, Trad-Cons and more than a few Red Pill aware men get it wrong is believing that the security Beta represents should also be what gets her wet. We live in a day and age where men are so feminized that 80%+ default to ‘beta’ behaviors and mindsets because they believe it’s what arouses women. I’ve also written many essays about how anxiety, urgency and (sexual) tension are necessary factors in the ‘enthusiastic’ sex women have with men they genuinely desire. When it comes to comforting a woman, rapport, honesty, emotional investment and security the Beta men of today have been acculturated to have it all in spades. Where they fall short is the Alpha capacity to generate tingles based on making women uncomfortable. One reason men have a tough time with Red Pill awareness is because it all seems so counterintuitive to everything they’ve ever been conditioned to believe about women and sex and how to initiate it.

If you read Roissy’s old categories of Beta to Alpha it follows a predictable pattern. The same applies to Vox Day’s socio-sexual hierarchies (Omega, Gamma, Sigma, Delta, Beta, Alpha, etc), but what we’re really defining in these ranking is a male dominance hierarchy as it applies to women’s sexual selection process – Alpha seed, Beta need – and according to any individual woman’s capacity to demand any particular rank of man.

To answer the first question I began with here, I don’t think the “categories” ever really end because dominance hierarchies are something innate to our world. So, rather than think we can change this, change the nature of reality as equalism attempts to, I think men ought to learn to play it better. The nature of the game doesn’t change. In fact, the equalist mindset that wants to change it ends up making those who accept it and play it well appear that much more exceptional. 

Why? Because the game doesn’t change and our hindbrains know this. So when we see a man who is a “good player” of the game we evolved to play, who became so in spite of all the foolish efforts to change the game to better fit those who don’t play it well, our instincts are attracted to that person that much more. In other words the guy who Just Gets It is even more attractive in a world that women’s hindbrains know is trying to convince her that he shouldn’t just get it. This is why even the most staunch, egalitarian equalist feminist of women still adore a conventionally masculine man who looks and plays the natural role of Alpha man well. They still want to bang him, they still want to submit to him in spite of their ego investments. And they’ll coyly, shamefully, but without any self-consciousness admit they love being loved, fucked, protected, secured, etc. by that guy.

As an adaptation to increase the likelihood of reproduction men and women seek to change the Game that we’ve been playing for 100,000 years now. Only in our age of “gender enlightenment” are we so deluded as to think that prioritizing our emotion or reason above the realities our evolved instinct is spelling out for us might be a way to get intimate and reproduce. Women want to change men’s evolved sexual natures – via social constructionism, feminism, feminine-primacy – in order to reproduce with men they would naturally never have a chance breeding or pairing with, and without any burden of their own performance or merit. They want to change the Game to suit their deficits in playing it the way it is.

Similarly, men seek to improve their own reproductive success by also redefining the terms of the Game to also breed and pair (mostly breed) with women that their own Burden of Performance would merit them. This is why transvaluation (vulnerability is strength, etc.) features so prominently in this mindset. It is an effort in achieving reproductive success and intimacy without excelling in a man’s performance burden. This is precisely why Blue Pill men insist on defining Alpha and Beta in as literal a sense as possible. By rejecting and mocking these terms it self-reinforces the misbelief that they, and ‘quality’ women, have evolved beyond the visceral aspects of Hypergamy. By denying the realities of Alpha and Beta aspects in men the belief is it sets them apart from any natural dominance hierarchy. They’re “above all that”, “women (at least the ‘quality’ ones) are rational agents too and above their own Hypergamous impulses” and “people are all unique individuals set apart from all that human nature stuff.” Each of these rationales is linked to a core misbelief in blank-slate equalism (I’ll address in another essay), but they are also representative of an effort to remove these men from a natural dominance hierarchy and place them into a new Game they believe women are also playing and in which they, by default, are at the highest degree by virtue of having progressed beyond the old Game.

 

Incels

Back in the summer of 2014 I wrote two essays outlining the minds of Incels. The first was The Severing and the second was Owed Sex. I wrote these essays in the wake of the Eliot Rodger shooting and the sudden emergence of the term ‘red pill’ into the popular lexicon. Eliot had a lot of manifesto style youtube videos as well as a fairly detailed written manifesto he published online just prior to his shooting. His frustration was palpable in these videos. Here was a kid who fit the profile of an AFC, an average frustrated chump. AFC is an old school PUA term used to describe average guys who were confused by intersexual dynamics, usually as a result of their life long Blue Pill conditioning. I used to unironically use AFC to describe a guy who I’d probably refer to as a Blue Pill Beta in my work today, but in light of the most recent “Incel attack” in Toronto last month I’m wondering if AFC isn’t a better descriptor for these guys.

I’m doing a bit of review here because I want to put the perspective on time in these incidents. Alek Minnasian, the Toronto truck driving killer, another AFC, reportedly idolized Eliot Rodger. In and of itself this is probably to be expected from a self-avowed Incel, but what motivates these guys. That’s what the mainstream media wants to know, right? And literally hundreds of bloggers and social pundits seem to all have an expert knowledge about the motives of Incels. Weeks after the Toronto killings there are people I’ve never read before who are convinced that they know all about these “losers”. For the most part, the mainstream media (and I include online pundits in this category now) want ‘crazy’. Even the guys who are ostensibly part of the manosphere know that crazy gets eyeballs on the screen, and nothing is crazier than a ‘killer Incell’.

Incels are the low hanging fruit for pretty much anyone on either side of the ideological spectrum. I can read any number of feminists wanting to link Incels to ‘red pill radicalization’ and how they are ‘gender terrorists’ (this is genuinely laughable considering the natures of most of these kids), to the Red Pill guys who want to carve out their own trad-con niche in the ‘sphere using Incles as a negative example to prove their version of whatever qualifies as masculinity. Lets face it, Incels are easy targets. They’re universally described as “the losers you used to know in high school who couldn’t get laid”. This makes them easy to dismiss most of the time, until one of them shoots up a university or mows down random women with a panel truck.

Incel is short for involuntary celibate, but there’s a lot more contributing to these guy’s condition than just an inability to get laid. Back in 2014 the term Incel wasn’t used to define Eliot Rodger. He was an Incel for sure, but very few people trying to analyze him made this connection. Again, they wanted crazy, and what’s better than crazy? More crazy. So all the efforts used to pick Eliot apart back then were really pointing to bigger motives, nefarious groups of ‘misogynists’ and more craziness.

Back then, Eliot belonged to an online forum called PUA Hate; literally a group formed by these guys’ collective dislike of the Pick Up Artist set that virtually all of them had once been hopeful would end their involuntary celibacy. For whatever reason the promised magic formula that would end their loneliness and sexlessness didn’t work for them. They were all understandably mad. Ironically, Rational Male articles I had written got link-backs to various posts on the forum and most of them were appreciative of them, however, that may’ve also been part of the problem. Fast forward four years and today the deleted PUA Hate forum is replaced by incel.me, another forum with a similar charter (and also one I get good link-backs to).

I think one of the most pressing problems in Red Pill awareness today is that awareness itself. Not every guy is ready to be unplugged. One of the inherent risks I take in writing what I do is presuming every man I make aware has the presence of mind to accept it and work it out for himself. If you look at the profiles of the past 6 school shooters, include Eliot Rodger and Alek Minassian, you find a lot of similarities. Most were the products of a fatherless home, most were diagnosed with autism or Asperger’s syndrome, and all of them were the ‘Forever Alone’ types triggered by the rejection of a girl. These young men are the product of a generation that has removed the man from their upbringing and taught them to emote before they think.

Today we’re just starting to acknowledge this generation of ‘lost boys‘; the young men who drift rudderless in life, are socially retarded to varying degrees and a demographic that is looking outside themselves for solutions to problems that are the result of the social order that created them. Is it any surprise we have such a rise in popularity of any speaker or organization that might be able provide them some direction?

Many of these guys are simply not ready to be made Red Pill aware. It is a risk to their egos, but also, it’s often a crushing disillusionment of the Blue Pill ideals they’d hoped would be a reality for them if they could just play the Blue Pill’s game correctly. For a lot of them it was their Blue Pill hopes that formed the basis of their existence. Now add the harsh truths of the Red Pill to a lost boy, one who is socially maladapted or has a genuine psychological disorder, and take that (misguided) ‘hope’ away from him. What does that kid do when the Red Pill shows him the reality of the game he’s involved in?

There is no ‘Black Pill’

I’ve heard Roosh and a few other commenters in the ‘sphere describe the “Black Pill” – the idea that the social order of the Blue Pill, the Feminine Imperative, or the ‘gynocracy’ if you like, is so rigged against men that they accept their role in it and give up on trying to make themselves or their circumstance better. What these guys are describing is what I’ve referred to in the past as the Abyss. This Abyss is the psychological / existential gulf a man needs to cross when he becomes Red Pill aware. He realizes that the person he carved himself out to be in a Blue Pill conditioned ideal was based on a the same falsehoods. This stage of unplugging has difficulties unique to men at various stages of their lives and according to the decisions they made for themselves throughout their lives in accordance with those Blue Pill ideals. It’s one thing for a young man of 25 to unplug and turn his life around in a Red Pill aware paradigm, but it’s quite another for a man of 70 to become aware and look back on his life, marriage(s), family dysfunction and the long term impact his blindness to the Blue Pill game he was a part of for so long.

There is a necessary state of nihilism, or at the very least a prolonged doubt, that occurs when men realize that they’re cut away from that Blue Pill conditioned life. This is why I compare it to mourning in The Five Stages of Unplugging, men are literally mourning the loss of their investments in that paradigm; they’re morning the loss of Killing the Beta they used to be.

Understand this, there is no Black Pill – there is only the Abyss of accepting the truth that comes with Red Pill awareness and a man’s capacity to make this awareness work in his best interests.

Incels, if nothing else, want to find ways to make this awareness work for them, but most are too damaged to deal with the realities that Red Pill awareness reveals to them. They’re not ready for the truth, but it’s unavoidable today.

A lot of femosphere critics want to lay the blame for Incels at the feet of the Red Pill. They think there’s some nefarious plot to radicalize young men to be killers in some misogyny fueled gender-jihad against women. This presumption also comes on the heels of the #MeToo / Future is Female movement so it fits in perfectly with the ‘resistance’ narrative. As I said, it’s easy to hate on Incels. They fit another profile too; that of the basement dwelling 30 year old who refuses to leave his parents house. For the Man Up crowd Incels are easy to AMOG, for the lathered up militant feminist they’re the perfect foil needed to legitimize their own ego investments in gender dystopia.

The truth of the matter is Incels have always been with us. They were the losers, the nerds (before they were told they were cool) and the guys who were Darwin’s dead ends. I knew dozens of them when I was growing up. I know many now, all of them building a life-theme around their life long confusion and misery of not figuring out women. I know a lot of married men today who are technically Incels in their marriages. We like to say they’re ‘unlucky’ in love or we’ll say “Don’t worry, you’re a great guy. Any girl would be lucky to have you. You’re just meeting the wrong kind of girls, just be yourself and it’ll happen for you.” Then we hope they don’t fixate on one of our girlfriend’s girlfriends and they go off to figure out how the real world works.

AFCs in 2018

So what’s different now? Well, to start, we have a generation of lost boys who’ve been acculturated to think that even asking a girl out is a form of sexual misconduct. The Village has raised boys as if they’re defective girls, devoid of any of the masculine discipline necessary to teach these young men how to cope with real rejection from a girl, how to deal with defeat or how to come back stronger as a result. As we’ve feminized these boys so to have we embedded the same feminine victimhood narrative that women rely on into their collective psyche. Except these boys are still beholden to the old social contract that women believe incumbent upon men. This puts these boy-men into a very precarious position: they are educated like defective girls and as such adopt the same frail sensibilities and are subject to the same entitlement narrative as most women are, but they are also male and therefore are expected to suck it up, take it on the chin and carry on. They are told to express their feelings and in the next moment are told to check their male privilege.

Most of the lost boys generation are not ready for the disillusionment that the Red Pill brings to them, but it’s not the manosphere that’s opening their eyes so much as they are having it thrust in front of them by a communication age steeped in the Feminine Imperative. Today, Red Pill truths are harder and harder to get away from as Open Hypergamy and all of the unflattering truths about the female nature are triumphantly lauded by women themselves. Every swipe left on Tinder is one more confirmation of exactly the harsh truths that push Incels to their limit.

Of every article I’ve read on Incels since the Toronto killings not one author has analyzed the problem correctly, but also none have any actionable idea about how to solve the problem of Incels snapping. There are no longer the same outlets that ‘losers’ had back in my day to channel that sexual frustration to more productive ends. Many a frustrated high school boy became his generation’s iconic artist or musician. I think it’s the height of irony that Mark Zuckerberg essentially created Facebook to stalk his ex girlfriend. There are no longer the creative ways to deal with the discontent that comes from sexual rejection. Some will say to me there are, it’s just these guys are too unmotivated to apply themselves. And while that may be true, there are much easier outlets that further stunt that boys development. Rather than redirecting that sexual angst to something creative, it’s much easier to lose themselves in online porn or immersive escapisms facilitated by this age’s technology.

Or they can seek out a forum of similarly disaffected young men and commiserate about the truth of a world that has no place for them. I read that Dr. Jordan Peterson suggested that a social order based on ‘enforced monogamy’ might be a cure for Incels. I get what he was trying to say, but it’s just one more flippant redirection away from the real causes of this rise in Incels. I can remember reading a post that Roissy had made about a knife wielding man in China who had gone to a day care center to specifically kill women and children. As horrifying as that is what had prompted the guy was the understanding that he’d essentially been selected out of the reproductive game because there was a huge imbalance in the ratio of men to women in China as a result of their one-child policy for so long. Roissy went on to suggest that as more and more men are disaffected by a feminine-primary social order, one that bases all its legislation and social doctrine on optimizing Hypergamy, the men disenfranchised by it will become either more violent (in their effort or angst to reproduce) or more suicidal – which we also see in men killing themselves at 5 times the rate of women.

Incels are the canary in the coal mine that is a gynocentric social order. They are what results when a society prioritizes and incentivizes Alpha Fucks (enthusiastic consent) while Beta Bucks is more or less assured by direct and indirect resource transfer to women. When 80%+ of men are evaluated as ‘unattractive’ to women fed on a steady diet of ego inflating social media, you get Incels. I made a case for this in Dangerous Times, but Incels are a byproduct of a feminine-primary form of polyandry. Incels are a result of shifting from a social contract based on marriage to one based on a sustained child support. The old social order was founded on giving a guy a decent shot at marriage and reproduction by way of being a good provider, this contract is gone today. When a woman’s primary incentive is no longer provisioning all that’s left is a socio-sexual contract based on the most available Alpha seed to meet a need that a woman cannot provide for herself.

As we move into the next decade I believe we will see even more narrowing of this socio-sexual contract. This is why some countries are legislating that anything less than an enduring enthusiastic consent for a woman is rape. This is an effort in insuring a woman is never again inconvenienced by having transactional sex for resources, nor should she be bothered by men who will know not to approach her. Incels are the natural expression of the frustration that comes from this truth becoming more and more blatant and accepted in society. Incels have it right; they more than any guy understand the brutal truths of a social order founded on mandating Alpha Fucks and Beta Bucks. Where they go wrong is in their way (or non way) of coping with that truth. They accept their Black Pill and never cross the Abyss to a better life because they don’t know how to evolve with it.

The 21 Convention – 2018

Well, as some of my readers know I spent last week traveling across the U.S. to set up a new property I just bought out in Florida. Long story, don’t ask (no, I’m still living in Nevada). While I was there I took a day to hang out with Anthony Johnson, organizer of the 21 Convention and we recorded this 2 hour video in his new dedicated studio. The first half of this show is dedicated to announcing the dates and speakers of the 21 Convention, 2018. I do some Q&A on the convention as well as various topics in the 2nd hour. (After which we went shark fishing off of Cape Canaveral and proceeded to catch the biggest fish of our lives).

Last year’s 21 Convention was something of a seminal turning for the convention. As I mentioned this time last year, for nine years the 21 Convention was what I’d considered a gathering of Purple Pill (at best) “life coaches”, each giving one-hour sales pitches for their various ‘systems’ or services aimed at the male self-improvement niche. However, to Anthony’s credit he took the chance on completely shifting the convention over to a Red Pill message (with a few holdovers from the past conventions) and the results have been nothing short of astounding. So, with the success of last year’s convention behind us, I’ve once again help Anthony with the lineup of speakers for 2018.

The following are the confirmed speakers/talks that will be at the 21 Convention this year:

  1. Anthony Johnson
  2. Socrates
  3. Rollo Tomassi The Rational Male
  4. Ed Latimore edlatimore.com
  5. Pat Campbell The Pat Campbell Show
  6. Jack Murphy Jack Murphy Live
  7. Tanner Guzzy masculine-style.com
  8. Goldmund Unleashed goldmundunleashed.com
  9. Donovan Sharpe
  10. Dr. Shawn T. Smith
  11. Hunter Drew The Family Alpha
  12. Alan Roger Currie Mode One
  13. Richard Cooper youtube.com/EntrepreneursInCars
  14. Alexander Juan Antonio Cortes
  15. Richard Grannon Spartan Life
  16. Jack Donovan Masculinity and Tribalism
  17. Rian Stone stonepimpletilists.blogspot.ca
  18. Eric Von Sydow (Hypnotica) hypnotica.org
  19. Ivan Throne Dark Triad Man
  20. Caleb Jones Black Dragon Blog
  21. Robert Glover No More Mr. Nice Guy

If you’re familiar with even half of the names on this list you get the picture – this event is now the one (and only) Red Pill Summit of its kind. Each of these guys has significantly contributed (and continue to contribute) to the dialogue of the Red Pill, contemporary masculinity and the manosphere in general. You simply wont find this gathering of positive-masculine minds anywhere else.

In involving myself in this event my concern has always been about avoiding the touchy-feely feminine approved stink of organizations like the Good Man Project or whatever other gathering of males that panders to and asks permission from the Feminine Imperative they defer to and are beholden to. Every guy on this list brings something unique to the conversation and none are Men who would moderate what they think and express according to what a feminine-primary social order would have them say or believe. No punches are pulled when it comes to Red Pill awareness – for men or women.

A lot of these men my readers are already familiar with and I think their reputations are pretty well known. Several of these guys have appeared (or will appear) on the Red Man Group podcast, so if you’re not familiar with them those shows would be a great place to start. There are also some brief bios of them on the 21 Convention website, but I’d also encourage you to have a look at their blogs too.

The dates this year are Thursday, October 11th to 14th, 2018 – 9am ~ 7pm daily, with night events on Friday and Saturday.

Early bird registration is $999 from now until June 1st at 11:59pm EST. Ticket prices will incrementally bump each month thereafter, until they hit the full price of $1799 just before the event.

With each ticket you’ll get full access to the event, +1 year digital access to 21 University to watch all the videos (including my two) from this event and last year’s, all ad-free. You’ll also have access to the convention’s grand dinner on Friday night, plus access to a private party on Saturday night where you’ll have one-on-one access to pick my brain personally. You will also have access to the complete panel discussion and Q&A event – which is a once in a lifetime opportunity this year.

Again, for increased security reasons I cannot divulge the location of this event, but suffice to say it will be at a 4 star resort hotel in Orlando, Florida with a truly amazing convention site. If you attended last year’s convention it will not be held at the same hotel this year so don’t jump the gun and book a room there yet. If you haven’t planned a vacation this year, this will be something worth considering. Once you’re confirmed for the event you’ll be given the site location. Last year’s attendance was so inspiring Anthony has booked a larger venue and has made room for a larger attendance this year.

As you might guess in our current social climate we want to ensure a safe and high quality gathering. This event is about men getting together for open and honest discourse about intersexual dynamics, self-improvement and a realistic discussion about the state of masculinity. This is a Male Space, it’s not a publicity stunt, there will be no press access and your privacy is always the highest concern.

Now, all that said, if you attended last year you know just how life-altering this event was for yourself and other men. I’d encourage you to give your review of last year’s convention in the comments here. As great a lineup as it is this year it would be a mistake to think that this conventions is only about the speakers. There is so much that goes on after and in between the talks. I actually spoke more off the stage than on last year in impromptu gatherings of men to discuss in-detail the topics you want to ask about. My talk may be about a Red Pill topic I think is important, but you get to hit me and other speakers up about what you want to know.

Last year and this year, I make it a point to deliver exactly the kind of access that you pay for. Honestly, a Red Pill Summit like this is very affordable, but I know that it might be out of reach for some guys. Maybe you’re on the fence about planning your one vacation week you get in a year around coming to Orlando to see these men speak; I get it, but just know that I and I think all the other men speaking this year want you to get the most out of your trip.

I want also add here that past speakers like Christian McQueen, Drew Baye and George Bruno will be in attendance this year and meeting with you. I know Christian will be doing his infamous clubbing infields after hours (on which I’ll also be a special guest), so if that’s your interest contact CMQ privately. That’s just one of the extracurricular events that will be going on. There’ll be a lot more happening that I’m as yet not at liberty to divulge.

I hope you’ll join me and the rest of the truly great panel we have lined up so far. I’m really looking forward to interacting face to face with my readers again. If you’re debating with yourself on the price, remember it’s a 4-day event with Red Pill writers, bloggers and personalities, many of whom (myself included) don’t do this sort of thing for a living, flying in from all over the country to interact with you personally. Then there’s the social activities to consider as well. Of course, I’ll be making myself personally available at all of these get togethers.

If this sounds like a great opportunity for you (possibly a vacation in Florida too) please click this banner link here for tickets.

I ask that you click this particular link as it links back to The Rational Male and lets Anthony know my readers are interested.


Edit, June 1st, 2018: Incredibly (but not unsurprisingly) the convention has had 80 registrations in less than a month. While this is great new it also means if you’re on the fence about going I feel confident in saying this year will sell out, so get registered now!

As if that wasn’t enough, Dr. Robert Glover, author of No More Mr. Nice Guy has confirmed to speak at this year’s convention as of this writing. One more name to ad to this year’s all-star lineup.

See you in October!

The Rational Process

 

One of the most vexing things a lot of Red Pill aware men encounter when they interact with women today is the expectation that women are coequally as rational agents as men. We were taught from the earliest ages by our blank-slate equalist teachers that boys and girls are all the same, having coequal potential for coequal successes in life (as they define them), then primarily focusing on the ‘correct’, female way of educating both sexes. This education isn’t limited to just the classroom; the Village uses many ways (media, pop culture, religion, etc.) to deliver what is fundamentally the same message – boys and girls, men and women, are essentially, effectively, the same with respect to their potentials. Now, that’s the message not the practice. Even when they are forced to recognize definitive differences they simply dismiss them by saying “We’re more alike than different” in the presumption that this should be enough to refocus and reinforce their blank-slate belief set.

So when men and women consider differences in gender, differences in double standards, inequalities in gender-specific issues and pretty much any empirical debate about these and other differences, men presume that the women they are ‘debating’ with are also looking for earnest, equitable answers beginning from the same coequal state of mutual interest. This is almost never the case.

The pretense that’s been embedded into men from the earliest years of their Blue Pill conditioning is since men and women are coequal agents they should both be interested in finding an objective truth together. But the frustration in this ‘debate’ comes from the simple fact that our differences are actually much more significant than the dismissals of equalists would want them to be. The roots of this deliberate misunderstanding are twofold: First, the innate solipsistic self-interest of women, and second, women’s predisposition to interpret information using the Emotional (versus Rational) interpretive processes.

When men and women debate intersexual issues of contention men opt for their innately preferred Rational interpretive process; we look for factual evidence to support a premise. Women opt for the Emotional process and then consider evidence. This difference in processing is where a lot of personal and ideological obstacles come into play between men and women. Our educational priorities of both men and women prioritizes the importance of emotion and its expression before a consideration of the Rational process. We teach boys/men to sublimate their natural proclivity towards reason by replacing it with the Emotional process. Thus, we’ve seen the push to encourage men to get in touch with their feelings or their feminine sides since the late 60s.

As I mentioned last week, women prioritize context (how a conversation makes them feel) in communication while men prioritize content (the information of the conversation); these differences are part of our biological/neurological evolved inheritances. This is where the misunderstanding starts between the sexes; however, calling this a ‘misunderstanding’ is a bit of a misnomer.

I’m sure a lot of readers think this is a longwinded way of saying women’s emotions blind them to the facts that men present to them when they debate. While this is true in a sense, this is shortsighted because, in the interests of simplifying things, most guys will just blow off the dynamics that build up this (often deliberate) miscommunication. Women don’t like the way a Rational-prioritized conversation makes them feel. Often the reality is unflattering to their solipsistically defined egos – but the communication feels wrong because women’s presumption is that men should just know to acknowledge their feelings in that debate (all communication really). On the female side the presumption is that men and women, being blank-slate equals, already know to prioritize the Emotional process, while on the male side men presume women will prioritize the Rational process because, again, we’re all the same, right?

This presuming that one sex sees the same way as the other is endemic in our time. I had a reader pose me with a similar example:

I had a conversation with my LTR at dinner tonight where I did a thought exercise with her. I asked her to imagine what it would be like if people visually saw different colors when they looked at various objects but had consistent names for those colors in their own minds. For example, person A sees what person B calls Blue, but it looks like what would be called green if person A could peer into person B’s mind. The point was we can’t know what colors actually look like from an individual subjective perspective. Although I tried several times to walk through this, she couldn’t comprehend what I was trying to explain. I then realized that this exercise involved imagining a first person conscious experience from multiple perspectives. This test could be a proxy test for (women’s) solipsism.

This thought experiment is a good way to illustrate solipsism in women, but it’s an even better example of the default presumptions men and women have of each other in other areas. As it stands today, in our feminine-primary social order, the Blue Pill conditions us to default to cognitive models that are defined by the female experience. Thus, whatever best satisfies a female-primary purpose is always considered the correct purpose. The way women think, the way women prioritize their Emotional interpretive process, is the right way for men to think – and the mutual presumption is that men already do (or should) think and process stimuli like women do. Anything else, anything that would recognize a difference in men from women, always feels wrong.

This default presumption of a female-correct way of interpreting and experiencing the world isn’t limited to our differences in communication. This misalignment of interpretive differences also extends to the false presumption that men and women approach the concept of love from a mutually understood perspective. Men love idealistically, women love opportunistically, yet men’s presumption is that both men and women approach love from the Disneyesque idealism they believe women are capable of. Men too believe that women see the same colors they do and have the same names for those colors. In this case those colors are the concepts and approaches women have towards love. I may write a new essay outlining this dynamic soon, but I’ve already written many prior posts on this experiential difference.

Rationalism vs. The Rational Process

As a result of pushing the Emotional process as the correct way of interpreting our world the Rational process necessarily gets demonized today. It feels wrong to a social order predicated on the Emotional process, so the truths that the Rational process reveals seem cruel, biased or vindictive when they refute the interpretations of the Emotional process. The importance of Emotion has been elevated above an interpretive process to where it’s now entered a metaphysical realm. This is where the Emotional process becomes Emotionalism. In the light of this, the Rational process is overshadowed and sublimated in importance. But the Rational process is what exposes emotionalism for what it is: Emotion is an evolved, biological interpretive process that serves our species well, but the feelings it generates are biological responses to environmental stimuli, not evidence of some higher consciousness or mythic existential importance that goes beyond anything in the physical realm.

The Rational process throws a cold bucket of truth on lofty emotionalism. As a result, and because emotionalism has been a basis of our social order for millennia now, the Rational process had to be debased in importance.

Trust in the LORD with all your heart and do not lean on your own understanding. – Proverbs 3:5

This scripture is an example of the conflict between emotionalism and the rationalism that popular social consciousness would like to apply to the Rational interpretive process. The Rational process is based in our collective and subjective intelligence. Healthy men and women both have the mental hardware to use the Rational process well, but where we differ is in our gendered mental firmware. When we collectively prefer one process to the other, this is where we decide which gender’s process will define our social order. In order for emotionalism to supersede rationality and ensure its preeminence appeals to the emotional above the rational have to be popularized.

If we could depend on an unbiased, unadulterated form of reason the Rational process would be a superior methodology. But as I stated before, rationalism is dependent on intelligence and that intelligence takes time. In some ways the Rational process is sensitive to both instinct and emotion, in other’s that reasoning is painfully, sometimes fatally slow. The world happens fast and vacillating in the reasoning process might easily kill an individual. Fortunately we have instinct and emotion to carry us through. The Rational process requires time because it requires learning, contemplation, theorizing and any number of high-order thinking processes to be effective. And even then, that effectiveness depends on reasoning’s accuracy. For the past three or four hundred years we’ve increasingly had the luxury to develop our Rational process, but for all the advancements it’s given us, when it comes to intersexual dynamics emotion is still the priority.

We have placed such importance on emotion at the expense of reason that we’ll risk personal safety in our ‘right’ to express it. No doubt most men are familiar with repressing their emotional responses, but it’s interesting to consider that even with this self-control and even with our innate predilection to process emotion differently than women, men are the ones accused of failing to be ‘in touch with their emotions’. On first glance Robert Greene’s quote here appears to be wisdom (I think it is) – self-control, mastery of one’s emotional state, is a virtue. Yet, in our emotional-primary social order we’ll hear women complain that men are less emotionally available. And this conflict illustrates again that whatever is expedient to the female imperative is what is to be considered ‘correct’ at that moment.

Empiric reason is the foundation of what humanity has made of itself. Setting aside emotionality and considering challenges in a Rational interpretive process is fundamental to understanding the emotional and instinctive process and their advantages and weaknesses. For the record it’s my belief that all of these interpretive processes in union are are necessary elements in the human experience, but my focus on these processes is to lay a foundation for a better understanding of them. It’s easy to get caught up in the demonization of the instinctual and the rational when the emotional is defining what’s bad or good for our collective experiences.

When I wrote Appeals to Reason I was exploring the futility of expecting women to transition into a logical reasoning of why she should logically be with a guy who was more than happy to embody all of the aspects she stated she wants in a man. The manosphere idiom is “no woman was ever reasoned or logicked into bed with a guy”, women don’t follow the Rational process when it comes to interrelating with men. It’s all Instinctual and Emotional, and usually in that order. A man might be able to use his rational facilities to better understand women’s evolved instinctual and emotional responses, and what prompts them, but reason itself isn’t the key to that interrelation.

Appealing to women’s logic and relying on deductive reasoning to sort it out is the calling card of a Beta mind. There is nothing more anti-seductive for women than appealing to her reason. Arousal, attraction, sexual tension, subcommunication of desire, all happen indirectly and below the social surface for women. It’s not that women are incapable of reasoning (hypergamy is one logical bitch) or are crippled by their emotion-based hindbrains, it’s that if you’re asking her how to be more attractive you don’t Get It. It’s in the doing, not the asking.

If you’ve stuck with me to the end of this series I want to say thanks. I really felt that these interpretive processing models needed to be fully outlined as what I’ll get into in the coming months will need this as a basis for it.

Emotional Differences

The following was from a reader’s comment exchange I had back in March. I wanted to add this here before I move on to the Rational process, because it think it encapsulates a lot of the (often misguided) presumptions we have when it comes to the primary importance we apply to our Emotional process. As I mentioned last week, for millennia now we’ve elevated our Emotional process of interpreting our reality to mythical importance. So insaturated is this importance in our personal and cultural being that to even question it seems sacrilegious. We are literally born into a dependence on emotions for our own survival. That is part of our earliest development, but the conditioning that gives rise to the primacy of emotionalism is layered onto us for the rest of our lives. Emotionalism is the religion that we’ve fashioned from our Emotional interpretive process.
Women practice emotional manipulation and men practice emotional detachment. It’s been a game playing out for thousands of years. Somehow the roles got scrambled in the last century. Things will balance out one way or another in the coming future.

What’s been popularized in our social consciousness as ‘emotional detachment‘ is not a manipulation tactic of men. Men’s mental firmware processes emotion differently from women, but because we live in a feminine-primary social order we’re conditioned to believe that the way women process emotion is the “correct” way for men to process them as well. I made the point a little while ago in another essay that what we think is men’s incorrect way of communicating with other men is really men’s natural way of communicating. I’d linked to an article in the Boston Globe about the problem of “lonely middle aged men” and how they don’t do communication and friendship like women do. Men’s natural, general, indifference to their emotional state isn’t a bug, it’s a feature of our mental firmware.

This isn’t to say men don’t get lonely or share the same emotional states as women, but it is to say that men do emotions differently than women. We are naturally predisposed to prioritize information above emotion; the Instinctual and Rational processes come before emotion in our interpretive process. I can remember early on in my marriage when I would talk to a buddy of mine on the phone and then abruptly just say “see ya” or hang up. He knew I’d call him back to relay whatever info we were discussing sooner or later, but my wife thought something was wrong. “Is everything OK with Ray?” she’d ask, and I said “Yeah, why wouldn’t it?” She explained that she thought my ending the call like that was rude or that we’d had an argument. She was used to long drawn conversations with girlfriends or her sister and then ending them by some confessions of how much they would miss each other or some other meaningful way.

She thought my way of communicating was wrong, but this is how men interact with each other – say what you mean, mean what you say and get to the point. This was also the presupposition of the Boston Globe article and many other posts; men do communication wrong, men do emotion wrong, and therefore they must be conditioned to do them correctly. That is to say, like women do.

Men lack the hardware and the firmware to do this, but they are conditioned to reflexively respond as women do from the earliest age. Thus, when a man processes emotion naturally it appears he’s not “feeling” correctly or isn’t “emotionally available” to female-correct sensibilities. In this context a man doing emotion as his innate predispositions compel him to seems like he’s deliberately playing out some ’emotional detachment’ game. But rather than accept that men and women are different and deal with emotions in different ways our egalitarian Blue Pill conditioning makes us presume the man is being inauthentic.

“He’s not really that way, it’s an act, or he’s just withholding his emotions to hurt a woman.” This is the rationale that female-correct society has to resort to because accepting that men evolved to process emotions differently would also mean that men and women are not the functional “equals” that blank-slate equalism is founded on. Thus, their emphasis is to pathologize this emotional detachment and make it one more negative aspect of maleness in need of a ‘cure’.

I think your comments are pertinent and you brought good rational arguments. However they are along the lines of “that’s how we are, men and women”, that’s how we evolved and we can’t do anything about it because it’s in our DNA and our mental programming. Feminism is marching on the fact that we’re born equal, even if there are obvious biological differences. Yes, women emote more and have the means to be greater emotional manipulators. But men can learn the so called feminine behaviors (The so called Game actually involves this and I noticed some of the PUAs mentioning that it’s the bisexual men who are actually the greatest players) and women can also learn the so called manly behaviors (there are a lot of examples especially in our current society). Is it good, is it bad? Hard to say. The thing is that the family is an artificial construction that helped our civilization flourish and it’s been lately systematically destroyed due to what you’re calling feminine primary social order.

Evolution is a continuous process and my opinion is that it’s either people will somehow transcend their biology (see AI or some kind of other conscious evolution) or after some “dark” times of men being more like women and women more like men the things will come to the previous “normality” of feminine women and manly men.

Human beings will not transcend their own evolution, they will adapt with their environments, but they will not be removed from its influences. We’ve been force fitting and conditioning men to be women for the past five generation. We presume that the feminine is the correct, unitary way that humans should be. We call that egalitarian equality, but what it comes down to is adopting a universal correct mode of being and it’s founded on feminine/female control of what is right and wrong – at least for the time being.

However, this force-fits boys and men into an unnatural state they never evolved for and all because the feminine is the presumed correct gender norm that we base equality on. We’re all expected to be equally female. What has that got us in those past five generations? A male suicide rate five times that of women. Boys prescribed sedatives for acting like boys instead of ‘correct’ girls. I can go on.

The fact remains that you and many others of your mindset believe that evolving or being in control of that process only progresses if boys and men “transcend” their biology and think like correct females. It is the height of new agey metaphysical woo woo hubris to expect one sex to behave counter to its 100,000 years of evolved nature and become like the other to accommodate what it thinks should be correct. This is the crux here; the feminine-primary social order we live in today is predicated on the infallibility of the female experience, however, this experience is only validated if both men and women are prioritizing women’s Emotional process as a way of interpreting the world.

The Emotional Process

Of the three cognitive, interpretive processes it is the Emotional process that people are most familiar with, and yet it’s also the most glorified when it comes to determining reality and truth. I’m probably going to ruffle some feathers with this essay – people invest a lot of themselves in their emotions. The reason for this is because for a very long time we’ve been taught to deify (sometimes literally) the importance of emotion to the human experience. We want to impart our emotions with a metaphysical quality to the point that understanding those feelings is something we expect our omniscient Gods to have a relation with. This is the mythic apex of the grandeur with which we regard emotion, but on a visceral level, the opposite end of that understanding, emotion is something very understandable and very ‘knowable’.

We interpret stimuli via the Emotional process, but we also express our emotional state through art and personal means. And this is the dual nature of emotion; it’s interpretive, but those interpretations are subjective to an individual. As such, these interpretations and expressions become part of our personality and identity. I’ve mentioned the concept of ego-investment in many prior essays. A person can invest themselves so much (ego) into personal beliefs that they become a component part of who they are. Thus, an attack on the belief is literally an attack on the ego, but’s important to point out that those investments are integrally linked to the Emotional process. Emotion is not just an important filter through which we interpret the world, but its effects often shape us as individuals. So because of this subjective, ego-investment dynamic it’s hard not to step on a few toes or challenge the emotionally-inspired belief sets by considering emotion in an objective way.

As with most other aspects of Red Pill awareness. parsing out the nuts and bolts of how and why emotions work, how they evolved and the important survival functions they serve often has a way of dispelling the magic we apply to emotions. From a biological perspective we can prompt certain emotions (or buffer them) by creating the stimuli that evokes them. We can chemically induce an emotional response. We can alter moods with drugs and we can chemically compare the endorphins released into our bloodstream when we experience the ’emotional’ effects of love, lust and infatuation. There are many studies comparing love to addiction, and the effects of a breakup being comparable to ‘withdrawal’ symptoms.

Emotion has prompted virtually all of mankind’s greatest art, music, literature and so many more cultural effects it’s hard to think that emotion doesn’t define us as a species. Emotion has started wars, prompted self-sacrifice, moves us to mercy, ensures that our children are nurtured and sees that we care and cooperate with each other. Emotion is a blessing and a curse as environment and circumstance demand, but for all of that the Emotional process is a result of our evolved biology. Emotion is firmly rooted in our evolved capacity to experience and interpret our environment and circumstances. Emotion is rooted in the physical. And while it inspires us to acts that may seem divine or diabolic the fact remains that emotion is very much dependent on our evolved capacity to physically experience it.

I begin this essay stressing this point because the concept (not the process) of emotion has been elevated to such a mythic degree of importance in our present times that it supersedes almost all other considerations in life. We’re largely taught and conditioned to prioritize the importance of our emotional states above both the Instinctual and Rational processes, so to reduce emotion to a physical dynamic runs counter to what we feel it should mean to us. Unless we’re dealing with a clinical, physical depression we rarely consider that emotion is an interpretive process. We want to apply meaning to emotion rather than see it as the evolved tool it is to human beings.

Both Instinct and Reason influence and modify the Emotional process, and like both, Emotion is interpretive and functional. If we look at base emotions we can make inferences as to what their latent purposes might be. In the first post of this series I drew the lines between the effect of oxytocin inspiring feelings of trust and caring, and how the environmental prompts that trigger this hormone have a practical ‘real world’ function. We can speculate that the instinctual prompts that trigger the oxytocin then lead to the emotional processing of the feeling of trust/caring which then prompts physical behavior (nurturing a child, etc.) Hunger is another good example. Our physical state of hunger prompts feelings of anger or discontent which then compels us to action. In our evolutionary past this anger prompt would’ve been beneficial in that it motivated us to seek/kill food.

Those are just a couple of the many different basic prompts for the Emotional process, but emotion is much more complex and nuanced than this. The Emotional process is multi-layered, so when you combine various emotional interpretive processes with emotional responses you get various new iterations of emotion which then builds into more complex emotions. While instinct is the fastest of these processes, emotion can be more time intensive. Base emotions are relatively quick interpretations (though slower than instinct), but the more complex, compound emotions take time to interpret, build and then reinterpret. Because of this compositing process humans have a tendency to fixate on the emotion itself as being of primary importance; often forgetting or dismissing entirely the stimuli that originally prompted it. Furthermore, we forget or dismiss the latent purpose of that initial emotional interpretation that caused that composite cascade of emotions.

An understanding of this emotion compositing is necessary to understand why we tend to imbue emotions with such importance and power. While base emotions are linked to the ‘fast-twitch’ Instinctual process, the more complex emotions – the ones we subconsciously craft over more time – tend to be the ones we build belief sets around. This is very important to Red Pill awareness because it explains the motivations for, and foundations of, feminine-primary belief sets of both men and women, as well as the feminine-primary social order that is a result of those belief sets.

Gender Differences

Despite all the protestations of egalitarian minds, men and women are fundamentally different. Biologically, neurologically, endocrinologically and psychologically our gender-specific differences are significant. This isn’t a revelation to my Red Pill aware readers, but it’s a radical statement for the past generations who are emotionally invested in the idea of a blank-slate parity between the sexes they’ve been conditioned to believe is true. As I mention above, an ego-investment is component part of the personality of the individual so invested. To attack the investment, the belief, the ideology, the educated-but-misinformed opinion, is to attack the person. That belief set, like the emotions that compounded to develop it, is subjective to the individual experiencing the emotions that led to it.

One presupposition that has been a part of the manosphere for as long as I’ve been a part of it is that women put “feels before realz”. In several essays I’ve made a case for women’s innate communication style being context based – women focus on how the communication makes them feel; the information conveyed is secondary. For men this is reversed; men prioritize the content (the information) of the communication and the context is secondary. I’ve written a lot about how each sex evolved into their communication priorities, but down to the biological level, per our sex, the answers can be found in how our brains differ.

There are many multivariate studies that reveal similar findings and brain imaging, and the uncanny complementarity between men and women’s brains. For the most part studies indicate that women tend to prioritize the Emotional interpretive process above the Rational interpretive process and vice versa for men. That is not to say women are entirely incapable of reason, nor does it imply that men are emotionally stunted. What I’m suggesting is that our innate, biological predispositions prioritize our interpretive processes to emotion in women and rationality in men. Women can be taught to prioritize reason over emotion and, as I’ll illustrate next, men most definitely can be taught conditioned to prioritize emotion above their innate reason.

There are also numerous studies on how these interpretive prioritization function as a result of neurological gendered differences in men and women. Women process negative emotions differently than men. Men largely lack the brain architecture (wiring) to process emotion in the same manner and with the same degree of prioritization as women do. This is simply how we’re built, but before any woman pops off about their ‘superior’ emotional capacity, bear in mind, women’s brains are not wired for the rational and spatial tasks men’s brains are more suited to. Out of the womb, a boy is predisposed to throw an object with greater force and more accuracy than a girl. And that’s just one easy illustration of the mental firmware men are born with.

None of this, however, is about one sex being superior to the other’s innate predispositions. It’s not a contest, it’s just about which disposition is better suited to a task. But still, the first inclination today is to presume women’s greater emotional capacity should be the normative in our present-day feminine-primary social order. For the past 60+ years we’ve lived in a social condition that has made every attempt to feminize men; to get them more in touch with their emotions – to condition men, despite their brain wiring, to prioritize the Emotional process above both instinct and reason.

To reiterate, women are not necessarily handicapped because the Rational process isn’t their innate, predisposed preference, but neither are men handicapped for lacking the interpretive hardware to prioritize the Emotional process as women do. That said, for the past 4-5 generations we’ve lived in a social order that has presumed a blank-slate equalist perspective of men and women. We live in a time when men not emoting like women is a disorder to be treated and conditioned. We presume today that boys are defective girls because they don’t prioritize the Emotional in their communications or their interpretive process. Today the Emotional process that women innately prefer is the ‘correct’ way for all, egalitarian, blank-slate equals to prioritize their interpretations of the world and each other with.

As most of my readers already know, I see the presumption of equalism as being little more than a cover story for feminine primacy. For several generations now, and especially since the Sexual Revolution, the pretense of gender equality has been the vehicle for female social primacy. At first it was subtle and inoffensive, but today this social engineering effort is out in the open. And with more and more empirical evidence mounting that proves the sexes are far less “equal” in nature than prior egalitarian doctrines would allow anyone to accept, we see an intensifying effort to retain the social narrative on the part of equalist. Only now it’s focused on the innate ‘wrongness’ of masculinity by demonizing and pathologizing anything conventionally masculine. This new intensive effort is only able to find legitimacy because prior feminized generations base their belief sets on the the inherent ‘correctness’ of prioritizong the Emotional process – a process that is fundamentally, biologically linked to women’s preferences in interpreting the world around them.

So today we look at men as if they’re stunted and ‘wrong’ for communicating with other men in a way that prioritizes information before how it makes them feel. We still today implore men to get in touch with their feminine sides – the last vestige of Car Jung’s bastardized and now disproven animus theories – but pity men for lacking the hardware to emote ‘correctly’ like women. We don’t teach boys emotional control because in our emotional-prioritizing social order anything that looks like control seems like masculine oppression of emotional expression. Instead we create new, more intense, ways of discouraging men of ever embracing or “getting in touch” with their masculine sides. We discard masculine discipline for emotional pretense. We teach boys at younger and younger ages to fear and despise their innate masculine selves. We create programs to cure masculinity as if it were a health crisis. This effort will only intensify as gender differences become more and more unignorable and the social engineering of the last 60 years becomes more obvious.

As a basis of that cure is the fundamental presumption that interpreting our world through the filter of Emotion should supersede or entirely disqualify the Rational interpretive process. As you might guess, men’s innate predisposition is to interpret our world through Reason. Today we live in a world where feelings trump both instinct and reason. This is why the current generation makes the Emotional process and their feelings more important than any other consideration – they are the cumulative result of having prioritized women’s emotional preferences above all else, while simultaneously engineering consecutive generations of feminized men to facilitate it for the last seven decades.

In the next and final installment in this series I’ll be addressing the Rational interpretive process and how we might imagine better future generations based on seizing and instituting a social order founded on masculine reason.

Instinct, Emotion and Reason

Before I dig in here today I want to give credit where it’s due. I was inspired to consider what I’m about to go into here by a quick-hit Tweet from Illimitable Man. I didn’t bookmark it so I apologize for not linking it here today, but the general gist of it was about the mental processes humans go through when we’re presented with environmental stimuli that demands interpretation and a behavioral response. I considered this process quite a bit while I was studying behavioral psychology – Instinct, Emotion and Reason (or rationality if you prefer) – and I’m almost embarrassed that I haven’t covered this in terms of a Red Pill perspective in over 600 essays now.

The idea is fairly simple; when we are prompted by environmental (and sometimes internal) stimuli human beings process this information using three psychological mechanisms – our primal instincts, our emotional interpretations and our rational (reason) facilities. I’m not sure these processes get their proper due in Red Pill theory today.  I’ve detailed all of these processes individually for years on this blog, but generally they were outlined in the context of whatever topic I was focusing on. In this essay I’m going to elaborate on these aspects individually. Later, as part of this series, I’ll explore how they act in concert for our overall cognitive process, and then how they influence intersexual and intersocial dynamics. I think this is a useful exercise because a lot of foundational Red Pill ideas stem from these processes as well as the social conventions and interpretive priorities the Feminine Imperative relies on today.

For sake of clarity I am going to use a few behavioral psych terms like stimuli in this essay. This isn’t to throw $10 words at you, it’s just easier to elaborate on these processes with abstract terms. For example, when I use stimuli I mean any physical, environmental or cognitive prompt that our conscious or unconscious mind demands an interpretation, processing of and response to. That can be a wide variety of things so, stimuli serves as a general term.

Lastly, the following here is my interpretation of these processes. While a lot of this will align pretty well with established theories, this is my take on them and not some official, settled science of facts. If you think I’m full of shit please tell me why, this is still a work in progress for me.

Instinct

Instinct seems like the easiest of these processes to understand, but it’s really the cognitive aspect that’s most misunderstood, marginalized and often demonized. The reason for this is because our instincts reside in our subconscious (hindbrain) processing of stimuli. When I refer to men or women’s evolved mental firmware in my essays it’s our instinctual process that I’m referring to. These are the unlearned, inborn aspects of our human nature that influence the other processes and remain largely in our subconscious. Our instinctual processing is a direct result of our evolution. It evolved as a vitally necessary aspect of our cognitive processing in that it aided in our ability to survive in, and adapt to, a chaotic, primal environment when food was scarce, predators and rivals wanted us dead, and reproductive opportunities and raising a child to a survivable age were at a premium.

There are a lot of examples of our instinct level processing and each instinctual response triggers more complex processing up the cognitive chain through emotion and reason. If we were presented with a dangerous stimuli (a sabertooth tiger) our instinctual process triggers a fight or flight response physically in our bodies (adrenaline release). Needless to say this was an evolved adaptation that served our species well and was passed along genetically as part of our mental firmware. I’m going to use some simplistic examples here but, if you really want to dig into our preloaded mental firmware and how we developed it I would suggest looking into the earlier works of Dr. Steven Pinker and The Red Queen by Matt Ridley (I’ll post links in the comments).

Another example is human beings’ innate fear (reservations at least) of snakes and spiders – poisonous animals that looked easy to kill, but could kill humans without warning. That’s an example of relatively beneficial firmware, but the reason instinct gets a bad rep is due to the instincts that once were beneficial to us individually, but are less beneficial to us socially. Greed and gluttony were very practical, instinctually motivated behaviors that stemmed from a need to survive in a time when resources were scarce. Today greed is (mostly) seen as anti-social and a compulsion to overeat in a time when food is abundant is why we presently have an obesity epidemic.

Those are easily understood examples, but where things get more complex is in how our instinctual process influences the other processes (emotion and reason). Instinct gets demonized because in our ‘enlightened‘ era we like to believe that instinct is more trouble than it is beneficial. Most of that is due to a belief that our other processes are superior to (or at least should supersede) our instincts. Most of what we call sin or immoral behavior is motivated by the instinctual process. In fact, the only time our instinctual awareness and reactions are really credited with anything positive is when it gets us out of some life threatening situation or it leads to some prosocial outcome. For instance, the male instinct to protect women by putting ourselves between them and danger; that’s an instinct and resultant behavior (seemingly altruistic male self-sacrifice) that gets a lot of praise in our feminine-primary social order. However, for the most part, we tend to judge ‘baser instincts’ as a net negative.

The truth about the instinctual process is that none of our other processes function at full efficiency without it. Today, as a result of our feminine-primary acculturation, we want to relegate instinct’s influence to something “we’ve evolved beyond”. The popular consensus is we’ve raised ourselves above base instincts by either acknowledging the importance of the emotional process or that rationality and the self-control based on it immunizes us from its influence. Not only are these belief foolish and hubristic, they’re provably untrue. When it comes to concepts like the ‘selfish gene‘ and the physical differences in the evolved instinctual processes of men and women, it becomes necessary for a social order based on blank-slate equalism to demonize and marginalize the influence of, and behaviors attributed to, instinct.

The survival benefits and behaviors that make up the instinctual process were so necessary that they had to become part of our unconscious species firmware. Because the instinctual process is part of our animalistic hindbrain mental subroutines it’s something we have little or no direct control over until its effect is brought (often forced) into our conscious awareness. As such, and because we prefer to think of ourselves as emotional and rational beings, we tend to think of the influence of instinct as something we either have or need to have mastery over, and to a large extent this mastery makes sense. The truth is that instinct is an aspect of ourselves that needs to be controlled as well as embraced depending on circumstances.

Emotion

From an evolutionary perspective, the emotional process of interpreting stimuli is a mechanism of how our brains and biochemistry interact to affect our moods, demeanor and ’emotionality’ in response to both instinctual cues and the raw information of stimuli itself. Furthermore, the emotional process can also be influenced and/or modified by the rational process. I’m trying to be concise here, but our emotional response to information/stimuli is very much an evolved dynamic with latent purposes and practical functionalities. I’m making this distinction here because for millennia we’ve raised the effects of emotion to a mythical, metaphysical, importance.

While emotion often has immediate effects on us, emotion also has long term effect with regard to the stimuli it processes. There are dozens of definitions of emotions and there’s no way I’m going to lay them all out for you here. However, popular psychology asserts that there are as many as ten and as few as six base emotions:

  • Anger.
  • Disgust.
  • Fear.
  • Happiness.
  • Sadness.
  • Surprise.

Sometimes Contempt is added to this list. If these seem overly simplistic they are, again, abstracts to build more complex emotions on (some paleo-researchers insist there are only four base emotions across our evolved ethno-histories). For our purposes these base emotions will serve to show the connections between the instinctual process which prompts them and the rational process that modifies and sometimes informs them.

Each of these emotional responses is prompted by how our senses, brain and then instinctual process interprets a stimuli. Again, using our sabertooth tiger example, the instinctual process determines imminent danger and triggers a synaptic and hormonal response to that danger. As a result of that instinctual process an emotional process and response is triggered – likely fear (flight in most cases), but sometimes anger (fight).

Another example: you see an arousing woman (stimuli) at a party who is displaying behavioral cues and environmental indicators of interest (IOIs). Your instinctual process determines a high potential for a reproductive opportunity. From there the emotional process kicks in: hormones and dopamine (and not a small testosterone spike) that your instinctual process triggered flushes your system and serves as the basis for your emotional process to form an emotional response to the same stimuli. If it all passes the smell test that response (hopefully) will be happiness (and a little surprise mixed in).

There is a visceral biochemical interrelation between emotion and the stimuli/instinct relation that prompts the reaction. Adrenaline is one easy example, another is oxytocin or the “love hormone”. This is a bit of a mischaracterization of the hormone. Oxytocin induces feelings of trust and comfort and is thought to be a significant factor in human’s forming pair bonds and parental investments. There’s a lot more to oxytocin’s implications to our evolution than that, but for now lets look at how our biology influences the emotional process.

We proceed from stimuli to an instinctual response. If there is nothing mitigating that response (such as a rationally learned buffer to mitigate it) the next step in the chain is a biological reaction to that instinct – such as dumping adrenaline into our bloodstream or a post-orgasm flush of oxytocin after sex. From there the emotional process picks up the interpretation of this information as prompted by the cocktail of chemicals moving through our bloodstream and affecting our mental and physical interpretation of that stimuli. That biochemical factor prompts one, or a combination, of the base emotions listed above.

From there more complex emotions (feelings) and combinations thereof begin to form an emotional interpretation and response. This emotional response can be anything from a fast, reflexive one to a more nuanced and contemplative one. Furthermore, this emotional interpretation and response can also be modified by our rational mental process as well as our gendered capacity to process emotions. One thing to bear in mind about our emotional process is that it can imprint its interpretations into our ‘hard memory’ – sometimes so significantly that the memory of that stimuli can re-trigger that physical and emotional response.

Gender-modified interpretation of our emotion process is an important aspect to consider in Red Pill praxeology and one I’ll be elaborating on in the next part of this series. Until recently the accepted ‘science‘ about our emotional process has been based on a blank-slate equalist approach to emotion. In fact we still suffer from the outdated presumptions of academia that both men and women process emotion in the same manner, and, in theory, ought to be expected to have an equal capacity to interpret, respond and express emotion. In light of new technology and new research in a variety of interrelated disciplines we know this is old presumption is patently untrue. Men and women have different mental hardware and are born with different mental firmware. Both sexes interpret and process emotion in gender-specific manners.

I’ll be getting into the personal and social implications that the legacy of this (deliberate) misunderstanding presents in the next essay. For now it’s important to consider that human beings have an innate predisposition to elevate the emotional process above instinct and reason. Likely this is due the to the survival dependency we had on our feelings in our evolutionary past. In a time when we lacked the greater rational facilities and information we’ve developed in our more recent past, depending on and learning from emotion, and the latent purposes it serves, was a species-beneficial system. We depended on our emotions to guide our behaviors (long and short term) for us more in our prehistory when we lacked the more developed rational process we take for granted now. Emotions served latent evolutionary purposes for us in our prehistory and today are still overly emphasized – often to metaphysical attributes – as superior to reason. More on this soon.

Reason

The final piece of our interpretive process is reason, or rationality (I’ll use these interchangeably). Ironically, for all of the social preconceptions that our emotions have made us “more evolved” above instinct, it is our rational process that has evolved us above both instinct and emotion. From and evolutionary standpoint our rational process is a relatively recent development; pushing us past the limitations of instinct and emotion. The definition of rationality is the quality of being based on or in accordance with reason or logic. It is the quality of being able to think sensibly or logically and being endowed with the capacity to reason.

Biologically it’s postulated that our larger brains allowed us to develop a capacity for reason, but that doesn’t mean other animals lack the same facility, it’s just that the rational process is less developed (some would say less environmentally necessary) in those animals by order of degree. Dogs, for example, rely primarily on the instinctual process and the mental (vestigial) firmware they’re born with to solve most of their existential/environmental problems. That doesn’t mean that they lack the ability to learn and form novel (adaptive) behaviors using a rudimentary form of logic. Animals can be taught things, but their capacity to form novel ideas and behaviors is limited to their cognitive abilities. Humans, being the apex species on the planet, had the leisure to take the time necessary to evolve a capacity for logic and as such the rational process developed in us.

Of all our interpretive processes reason is the one that takes the longest to function. Our rational process forms our interpretation of stimuli based on information dissociated from the interpretations of instinct and emotion. Reason requires (accurate) knowledge derived from learning and experience, but there is also an improvisational element to the process.

Before I get too far in the weeds here I need to make a distinction; what I’m outlining is the rational mental process we employ to interpret and interact with stimuli, not rationality, the concept of reason or rationalism. That’s important because it’s all too easy to get lost in philosophical implications of reason when we look at the process of how we come to it.

As mentioned above, the rational process modifies the instinctual and emotional processes. Example, in high school, in drivers ed class, we’re taught to turn into a skid rather than turn with the skid. When we’re driving and we find ourselves in a skid our instinctive impulse is to slam on the the breaks and/or, worse still, to turn with the skid. Our self-preservation instincts tells us to do this, but all it does is make a precarious situation worse. However, when we’re taught, and we practice, not hitting the brakes and not turning into the skid, we make this our default reaction and we avoid disaster. This is the rational process interpreting a stimuli and forming a novel behavior that modifies the interpretation of the instinctual process.

The limitation of the rational process is in its necessity to take time to interpret information and develop a new apparatus. Where instinct and emotion are intimately linked with our biological hardware and psychological firmware, the rational process is dissociated from them in the same immediacy. Instinct and emotion are processes that evolved from a survival-need for fast interpretation and reaction. The rational process requires time, repetition and the right biological structures to be effective. Human beings are remarkably fast learners (even with complex challenges), but the learning that the rational process leads to is slow in comparison to instinct and emotion – which are essentially preloaded firmware in humans.

The rational process deals with the nuts and bolts of what we can understand of our reality. From there it can modify the other processes or it can serve to interpret stimuli on its own.

In the next part of this series I’ll be exploring how these cognitive processes interact and cooperate and conflict with each other. I will also consider the gendered advantages and disadvantages these processes represent to our individual experiences as men and women and the influence they play in intersexual and intersocial dynamics.

Life at 50

So, I was arguing with myself as to whether I ought to post something here on my 50th birthday, which is today. I read through a few other notable guys in the manosphere and they all have something like 30 Lessons at 30 and 40 Rules for 40 or something like that. Not to take anything away from them, but for the most part lists like this are basic aphorisms that are certainly wisdom, but are things you can probably be 20 and think “Hmmm, yeah, okay,…”

That said I had considered just enjoying my short break from the blog (two weeks is as long as I’ve gone in six and a half years) and relaxing today, but I’m fifty today and I’d be lying if I said I haven’t been doing some life assessment for the past 4 months or so. 50 lessons at 50 might get a little tedious to read so I’ll just let my readers in on what I’ve been considering lately and what I think have been a few or the more important lessons I’ve learned in the last 50 years. I’m not exactly a stream of consciousness style writer, but I’m going to be a little more loose and open with this. Don’t worry, I’ll get back to meat & potatoes posts next week.

In the six and a half years I’ve been blogging, and the 7 more I’ve been writing in the ‘sphere, I’ve done my best not to inject my personal life into what I write about unless it’s directly related to a topic and serves as a decent illustration for some purpose. There’s a few I can think of, but like I said, they’re usually to highlight a point. Hell, for the first five years of this blog and all of my time writing at SoSuave I did my best to stay anonymous and kept my nondescript face out of the public sphere. And it’s anonymity where I’m going to start.

When I began writing on the SoSuave forums I had already learned the hard way how easy it is to have your livelihood taken away from you by vindictive and juvenile minds who simply want to have some power beyond the cubicles they live in. I was working for a liquor importer and I’d put together a fantastic co-branding arrangement with an X-sports organization and one of our proprietary brands. I’d worked on the promo work and all the creative for almost two years and all of it got flushed down the toilet by one email alleging that one guy from the organization had used a racial slur (during a charity event no less). The allegations were false, I went to great lengths to prove it false, but the damage was done. The C.O.O. who was entirely unfamiliar with the organization, the social circle or the event pulled the plug.

Two years work building the association was gone in the space of 2 hours and one anonymous email because it was simpler to pull the plug than it was to have to explain why it was all the vindictiveness of some kid on the internet who had a beef with some guy who rode a motorcycle. That taught me a lesson that I’ve used a lot in my writing – stay anonymous as possible, because all the years of hard work I’ve invested into this blog, my books, the audio books, my talks now and my public persona can be lost in the course of a day. I’m far more anti-fragile these days. My work is on my terms, which also took a very long time to establish to my liking, but even still I understand how truly fragile my own and so many other men’s lives really are with respect to maintaining it.

I don’t really like that term, “anti-fragile” is like a badge of honor self-made guys like to attach to that other term “entrepreneur”. Not to take anything away from them, but everyone is fragile to some degree. If the social justice zeitgeist of this era can’t destroy you financially, they’ll happily destroy your marriage, your family, the things you love to do and the company you keep. We live in an era when the politics of personal destruction are easily enacted with a few emails and a viral tweet.

So I did my best to stay anonymous as Rollo Tomassi. Even when I became more anti-fragile I understood that if some hater couldn’t get me fired they would come after my daughter, my wife, my dogs, my extended family, etc. without any fore or afterthought. That’s kind of changing for me now. I’ve got three books under my belt (yes, there’s a fourth I’m working on too) and after doing really only two in-person talks it became clear that I needed to be more accessible.

The Rational Male, Preventive Medicine and Positive Masculinity are my dents in the universe. At 50 now I can see that these books and my writing, my ideas and the dots I’ve connected, courtesy of the men who’ve offered there experiences to the whole, will be my legacy in this life. That legacy is dependent on Amazon publishing and printing my work, WordPress hosting my blog, Audible accepting my audio books and Twitter and YouTube providing their platforms from which I can spread those ideas. Everyone is fragile. My plans for the future and ensuring these ideas live involves making them less dependent on this fragility.

I make the least amount of royalties on my printed books, but they are what I hope men will buy the most because it’s the least fragile way of spreading and discussing the ‘dangerous thought’ that is the Red Pill in intersexual dynamics. It’s a very strange and humbling thought to think that my grand and great-grandchildren might read my words in the future. It’s also really humbling to know that I’ve helped other men change and improve their lives; sometimes saved their lives. I have trouble describing what it feels like to have a guy you just met pour his heart out to you like he’s known you for years and tells you if it wasn’t for what you wrote, if it hadn’t been for me reaching him with these ideas he’d be dead. It kind of give you that weird chill you get when you see someone else get hurt and you can’t do anything to help.

But I did help. I can actually say that my work has positively impacted the lives of other men (and women) and likely the course of their lives and their families’ lives, and the whole causality thing kind of unravels from there. It’s what I’d always hoped I could do. As most readers know, a lot of what prompted my writing was the suicide of my brother-in-law and another good friend back in 2003. I’d been writing in what would become the ‘sphere since 2001, but these deaths were what moved me to try to help other men more directly.

I’ve done really well for myself. That’s a statement of fact, though it sounds like I’m glossing myself. I still see a lot of guys I used to know who, back in the day, I was almost certain we’re going to go places and do big things. With the exception of maybe two, every one of them has fallen short of what I used to think they’d accomplish. A lot of them were the inspirations for posts about changing the direction of your life to better facilitate a woman’s plans for her own life. People hate it when other people compare lives. The standard line is “well if they’re happy who are you to judge?” or else it’s “we all find happiness in our own ways” or something suitably ambiguous. It’s one of those things we say so as not to appear judgmental. But everyone of us makes comparisons about a great many thing. There’s not a woman on planet earth who doesn’t compare herself, her quality of life and the man she’s married with her sister’s.

I could give a shit about what these guys have done with their lives up to age fifty, but I do think we need to take assessments of how our lives have turned out. It’s natural for us to want to measure our achievements, but at my age all that does now is make me realize how stupid I was when I thought so much more of other people and not enough of myself then. We shouldn’t compare ourselves with anyone else, I got that, but we should compare ourselves with what we believe is our personal potential. I’ve still got a lot to do before they put me in the ground, but I think I’ve done okay up to now with respect to my potential. If anything I don’t think I gave my potential enough credit when I was younger. Maybe we all do that?

I’m kind of scared of the future in a way. My Dad died from Alzheimers/Dementia just shy of his 73rd birthday in 2010. He had early onset too, so he started forgetting things at about 64. At least thats when it became apparent to everyone. That’s my worst fear today, but it’s also whats driving me now. In the autobiography of Steve Jobs it was obvious to everyone that once he acknowledged he was going to die early he started pushing the limits of what he wanted to get done before he went out. Consequently we got all of these great innovations in a relatively short time. Look at Apple’s “innovations” today. *I’ve only ever used Macs, even when they weren’t cool.

I’ve done far better for myself than my father ever did. Again, that’s not a ‘slay-the-father’ sentiment it’s just fact. My dad didn’t have the same potential though. And I still have more potential to fulfill. This has become more pressing for me recently and not just because of the fear of dying early – and yes, I do fear death, but mostly because I see it as a cessation of potential to do more. I genuinely have a mental list of things I need to do that I’ve only really become aware of since I started this blog and became an author and matured into the 40-50 year old Rollo Tomassi. Don’t think of that as a bucket list of some experiences to be had before death, rather, think of it as a ‘to do’ list that I need to accomplish before I go out. And that ‘to do’ list only became apparent to me in the last 7 years.

I know what I need to do now. It kind of sucks that a purpose to life might be something you only realize later in life. I’m sure it happens sooner for some guys, but for me it was necessary to live through the experiences that made me before I could know it. I’m still an artist in my essence, and I get edgy if I’m unable to create something new every day. Seriously, I’ve been like this since I was a child. I have a need to create, even if it’s just something simple, every day. That need has carried over into every aspect of my life and career. And really, the books are products of that need, but there’s a lot more, a purpose to the works themselves and that’s what my life has been about since I began the blog and the books and my persona.

I am Rollo Tomassi now. Don’t worry, I’m not legally changing my name. At first it was a clever online handle for me, and my real name is so white-bread generic it almost serves as a form of anonymity. Now it is me, and I’m okay with that.

Having said all of that, I’m considering a kind of semi-retirement from my primary career in the liquor and gaming promo business and applying myself more to writing and speaking. I’m already kind of doing this now since reaching a state of being financially anti-fragile. I’ll never fully retire from my brands so long as I have ownership percentages and creative decisions will need to be made. I’m not sure how this is going to look, but I find myself wanting to apply more of myself to writing, speaking, maybe doing some kind of podcast or terrestrial radio show. I feel like I need to do this now with my 50s ahead of me and more potential to do good in the world with what I have and the time I hope I have left.

In the comments today I was hoping to see what my peers thought of all this. I hope it’s not to navel gazy.