nice guys

The Price of Nice

Price-of-nice

Well, dammit, here we go again. Just as I’m mid-way through another in-depth post I get stopped by something I can’t ignore. The above ‘post’ has been making the rounds on Twitter and more than a few in the ‘sphere have asked me for my take.

I probably would’ve just blown this off along with the few hundred other incidences of Beta guys (really Average Frustrated Chump in this instance) bemoaning the same lack of cooperation on the part of women to play along with their investment in the old set of books, that was however until I read through the predictable ‘Nice Shaming’ of Mark Pygas here.

“Good guys” are the absolute worst. If you’re going to go on an insane rant every time a woman tells you ‘no,’ you’re not a good guy.

Tumblr user Fenrufenrifenny recently spotted a flyer posted all around town that shamed women for not giving the “good guys a chance” and choosing “scum” men. Just a brief warning, it will probably be the worst thing you’ve ever read.

Proxy male femsplaining aside, no Mark, this isn’t worst thing I’ve ever read from a Nice Guy. In fact, just three years ago the ‘Nice Guys of OK Cupid‘ blog/hashtag made a point of running these Good Guys up the flagpole for the exact same frustrations of dealing with women in the most deductive, old rules way they’ve been taught to deal with women by their own words and conditioning.

You aren’t an original Mark, Hugo Schwyzer beat you to the Nice-Shaming-As-Beta-Game 4 years ago. And just like Hugo you make the same predictable assumptions about men expecting sex for niceties in an era where women exploit and advertise that men doing more chores and making women’s lives easier will lead to sex.

You see shaming Nice Guys for playing by the rules every woman has told him he ought to play by – since his single-mother or feminized father mentioned he should respect women by default to him since 5 years old – is the height of Hypergamous hypocrisy. Every time a woman, or a Vichy Male femsplainer, tells a guy “just be yourself‘ or “women love men who respect women” or in some other way convince him that women’s intimacy is best achieved by being the sensitive, understanding and supportive Beta they’ll need once they can no longer attract an Alpha asshole, all you do is reinforce the Nice Guy you now hate so much.

You see, you don’t get it both ways. You can’t shame and heap derision upon a Nice Guy for believing the same Old Books horse shit you’ve taught him will earn a woman’s favor and love. You don’t get to call him duplicitous when he believes all the “just be yourself” and “in the end women really want Nice men” tropes he’s been fed by the media mouths of a society that’s founded on women’s Hypergamy.

You may think this is some new development, but Nice Shaming has been going on for at least the 4 and a half years I’ve been blogging:

When truly nice guys (80-90% of the masculine sphere) read a line like “Nice Guys are the real jerks” something snaps in their heads. Black is white, up is down and Nice Guys are Jerks. Most Nice Guys have been playing the self-internalized Beta Game, identification scenario out for so long that to read something like this is akin to blaspheme. “Great now all these women I’ve been trying to be so nice too (like they all say they want) really think I’m a jerk?” One would think this would be a moment of clarity for the Nice Guy and he’d realize the truth of what his ‘misogynist’ Game-aware friends had been trying to enlighten him about for so long.

It’s almost like I have to revisit this Nice Guy paradox ever two years or so:

The only way to garner true appreciation, true valuation, truly inspired displays of affection, from women is to covertly imply the risk of losing a high-value Man. Whether the man is even truly of a higher value is irrelevant, only the perception needs to be reinforced for her. Risk of loss is all that factors. Risk of losing an investment in optimizing hypergamy is weighed against her own perceived sexual market value and the effort needed to reinvest in another, potentially higher SMV man. Risk of loss is why her imagination furiously spins the wheel in her head.

That sounds horrible, but the truth often is. Women’s lack of appreciation for the more compassionate natures of men, and their consuming regard for rewarding men that appease their hypergamy is so well proven it’s become predictable enough to develop techniques and behavioral modifications to exploit it (i.e. Game). Most guys would like nothing better than to honestly play the loving, white knight, romantic who women bemoan a lack of in the world. Yet for every sonnet composed, every provision met, every compliment delivered and every well planned candlelit dinner conversation, there’s a woman feverishly fucking her Alpha bad boy in his low rent apartment for fear of losing him to the competition.
However, all that reviewed, it’s good to return to the issues that never really die off, and particularly so in the case of Nice Shaming because as we progress further into a social order that’s become increasingly more comfortable in openly, proudly, embracing Hypergamy the more poignant messages like the one in this posted letter are. Really it’s nothing new for a guy steeped in Blue Pill conditioning to be frustrated with the new set of books on display right before his eyes, but as Open Hypergamy becomes more and more unignorable in real-space as well as in media and open expressions of it, the less men will vent these frustrations so publicly.
The time to worry wont be when guys post open letters like this in dorm hallways, the time to worry is when that ceases altogether.
Women’s continued inability to really understand why a Nice Guy would ever be so frustrated as to post a notice like this only highlights an obliviousness that serves their Hypergamous imperatives. In other words it’s not in women’s Hypergamous interests to understand or sympathize with a guy who’s brought their sexual strategy out into the open.
The reason Nice Shaming still persists after decades is that it actually serves the Feminine Imperative. If you read through the Twitter responses to this note they are all identical to, or variations of the response I’ve outlined in my previous ‘Nice’ guy posts for almost 5 years now. And if this doesn’t convince you that women have a vested interest in not getting why a guy would post such frustration, you can just read the real-time posted response to it:
price-of-nice_2

Dear Sir,

If you’re watching some girl you like getting hurt by another guy STOP WHINING ABOUT IT AND DO SOMETHING. Don’t leave some anonymous note on a dorm wall. If you know someone is being hurt DO. SOME. THING.

If you want to play the “good guy” you need to rethink your intentions. If you’re only doing it for gratification, then you aren’t being the good guy. Did Batman give up on Gotham because people weren’t thanking him for saving the city?

You know what I really want? I want respect. I want people to respect that I’d rather not walk with a stranger in the middle of the night. I want people to respect that I can defend myself. I want people to respect that WOMEN CAN DO THINGS WITHOUT A GENTLEMAN TO HELP.

You want to be a gentlemen and a good guy? Start with changing the way you and other men see women. We aren’t fragile things you need to defend. We’re people. Keep holding doors open, keep being friendly, just don’t expect things in return; you aren’t owed anything by this world.

If you want us to be less afraid of the world, then change the world, don’t change us.

The obliviousness to the original message might seem staggering until you consider that it was likely typed out by a woman with a self-impression of female empowerment. The idea she’s addressing is that it’s the Nice Guy’s fault for not stepping in to “do something” while simultaneously claiming that “women can do things without a man’s help”. That alone would be enough to illustrate the mindset that would respond to a Nice Guy bemoaning women’s duplicity about ‘being Nice’, but she continues to miss the point that the dutiful ‘helping’ he’s offering isn’t help at all, but his disillusionment with his Blue Pill conditioning.

It’s likely he’s oblivious to it, but he’s publicly taken a step into Red Pill awareness and in doing so reveals women’s Hypergamous duplicity. Now, that is what it is, but that step into Red Pill awareness is something that makes women very uncomfortable when they don’t control the narrative about their own Hypergamy. It’s one thing to make Hypergamy ‘open’ in a commercial or in a book by an empowered woman, but let a man reveal it in his perspective and he’s “bitter” or it’s an “insane rant” by a Nice Guy who’s only Nice because he thinks it’ll get him laid.

As I was saying, in the future I expect to see less Nice Shaming as the machinations of Hypergamy becomes part of men’s popular consciousness. The result, like most others brought on by feminine social primacy, will be men taking women at their word – “women can do things without a man’s help” and they “aren’t fragile things you need to defend” – and they’ll get the men they deserve; men who will understand that niceties aren’t in fact exchangeable for appreciation, intimate or otherwise. Their attentions, courtesies and help will be reserved for the women who actually deserve and reciprocate it rather than due to it being some default chivalry that’s expected of them. And they’ll abandon the strong independent women (and even the ones who look like them) to their fates, while they cry about the lack of self-sacrificing ‘real men’ to love and help them when it’s convenient for them.

It’ll take a while. Obviously the same Nice Shaming from a decade ago still manifests like this occasionally, and the predictable “women don’t owe you sex” indignation is still the reflexive response. But as the old exchanges of the old rules are cycled out for the cruel, but accepted, realities that the Red Pill outlines, women will get exactly the men they deserve. Men who will give them respect based on their real personal merits and only offer niceties to the ones who wont spit in their faces or accuse them of sexual harassment for doing so.

As it stands now, Nice Shaming serves as a filter for women’s Hypergamy. The guys who Just Get It don’t post notes like this. Guys who get it learn from that frustration, they adapt, they experiment, they adjust and they develop Game to exploit the real intersexual rules in play, and they don’t make grandiose displays of the real game.

The ‘Real’ Nice

fake_nice_guy

I once posed this question to the SoSuave forum:

Let us say, in a strange alternate world, women would LOVE you if you were a Nice Guy. In this world, you could do all the things you wanted to do. You could be sappy. You could write her poetry and SHE WOULD LOVE IT. The more of a Nice Guy you were, the more women in general would love and appreciate you.

And in this alternate world, the jerks and players would be the ones sneered at by women. If you were a jerk in this world, no woman would like you. If you were cocky, they would dismiss you immediately.

Would you remain a Nice Guy if you were in this alternate world?

I got a variety of answers ranging from the want for clearer, but no less useful terminologies,…

First off, I object to the labels. I know they’ve been used here and in the seduction community for a long time, but I don’t really believe in the stereotypes. I’m not a ‘nice guy’ or a jerk or a bad boy. Having said that and cleared the air, let’s go back to the stereotypes:

How many guys came here to this forum as “nice guys”? They were probably perfectly happy with themselves and only decided to change so they could do better with women. So they became assholes. Just to please women. I don’t see why they wouldn’t do the opposite in this “alternate reality”. I don’t care for the stereotypes. Half the guys on this forum think a “jerk” or a “douche” is a desireable thing to be. Something’s wrong with this picture. Somehow a “jerk” has become a guy with backbone who stands up for himself. 

The definition of a “nice guy” should just be a man who respects others as well as himself. But instead, in dating circles, “nice guy” means wimp.

…to the hope for Relational Equity and an appreciation for being ‘nice’…

I don’t think it’s that simple. You can be compassionate and kind without supplicating–and the whole “nice” thing isn’t really about kindness, it’s about supplicating and expecting something in return. “Nice” is really just synonymous with needy, unattractive behaviors, as I see it-it’s not even GENUINE kindness, as when you expect nothing in return.

To me, being an alpha “bad boy” just means going after what you want. It means pushing the envelope and being aggressive in pickup. It doesn’t mean being antisocial or violent, or being a dick to people. It often happens that an aggressive guy has these tendencies, but I don’t think they contribute to his success with women unless they bring him some fame, too. I think women DO have a capacity to appreciate kind gestures, and will certainly judge a man by how he treats his family, etc. The “protector of loved ones” is an attractive archetype to women. 

The guys that lose out are the ones that do “nice” things in the hopes that a woman will grow attracted to them. They let the women control the frame in this case, and act like children trying to please their mother. This is always an attraction killer–it doesn’t matter if they’re a jerk or an alpha in every other aspect of their life. Lots of really tough dudes are complete wussies around women. 

It is truly one of the cosmic ironies of the universe that women should completely lack the capacity to truly appreciate the niceties of men – yet still perpetually claim to desire those niceties.

With the notable exceptions of natural born Alphas, I believe most men would overwhelmingly default to being compassionate, empathic souls, steeped in romantic notions of chivalry, dedication and honor. Whether this sentiment is the result of a genuine dedication to principle or inspired by a hope that women will appreciate his sacrifices to principle and reciprocate with her intimacy is really a Crisis of Motive.

That was really the gist of my question – are guys just playing nice to get laid or is “niceness” (for lack of a better term) something deep rooted that they have to necessarily repress in order to be taken seriously as a sexual competitor because women would despise him were he to be as ‘nice’ as he really has the capacity for.

Most guys make lame attempts to redefine raw, natural, Alpha masculinity to fit into accord with all these noble qualities. Tragically women and reality prove them wrong at virtually every instance, but their fallback denial is an easy one (ironically provided for them by the Feminine Imperative) – “those women who don’t appreciate your niceness are just Damaged Women®, no quality woman would value an asshole above a real Nice Guy.”

Men are simply never rewarded for displays of these higher-self aspirations with genuine appreciation of women. They certainly appreciate them on a by-need basis, and as a ‘value added‘ benefit, but the esoteric, self-actualizing concerns men believe women should prioritize as primarily attractive aspects of themselves are never what they hope women will appreciate. If anything overly ‘nice’ men are punished for it, either in the instance or progressively over time.

The only way to garner true appreciation, true valuation, truly inspired displays of affection, from women is to covertly imply the risk of losing a high-value Man. Whether the man is even truly of a higher value is irrelevant, only the perception needs to be reinforced for her. Risk of loss is all that factors. Risk of losing an investment in optimizing hypergamy is weighed against her own perceived sexual market value and the effort needed to reinvest in another, potentially higher SMV man. Risk of loss is why her imagination furiously spins the wheel in her head.

That sounds horrible, but the truth often is. Women’s lack of appreciation for the more compassionate natures of men, and their consuming regard for rewarding men that appease their hypergamy is so well proven it’s become predictable enough to develop techniques and behavioral modifications to exploit it (i.e. Game). Most guys would like nothing better than to honestly play the loving, white knight, romantic who women bemoan a lack of in the world. Yet for every sonnet composed, every provision met, every compliment delivered and every well planned candlelit dinner conversation, there’s a woman feverishly fucking her Alpha bad boy in his low rent apartment for fear of losing him to the competition.

Attraction and Arousal


Occasionally we return to a common theme of debate with self-proclaimed ‘red pill women’ in various manosphere comment threads about how women may be attracted to certain characteristics men would like to identify as being ‘nice’, but no woman is aroused sexually by these qualities. As I’ve argued in the past, attraction and arousal are two separate elements of hypergamy. Alpha Fucks is arousing, Beta Bucks is attractive.

A couch surfing Alpha will be arousing enough to bang women indiscriminately despite his impoverished condition. He has no relational equity, and so frustrates the efforts of men who believe that the definition of Alpha ought to be based on the equity they hope women will appreciate. Women will return (even if just mentally) to the callous or cavalier Alpha because he arouses her, but she will stay faithful to her well-providing husband because what he offers is attractive to her.

This is why I say, by and large, women love most men for what they represent – once they cease to represent that, once they stumble in maintaining that, hypergamy is free to run. On a personal level this may be you losing a job or how you failed a shit test, on a meta scale it may be women’s social capacity to provide for themselves.

A lot of guys get lost in these definitions. They believe a woman at her word in what she finds attractive in a man, but then conflate this list of qualities (read any woman’s online dating profile) with what a woman finds arousing. While there may be attraction without arousal, there is never arousal by way of what makes a man attractive. Your respectability, sterling character and being good with kids doesn’t make you look any better when your shirt comes off.

The New Nice

There’s an interesting social convention that’s developed as Game-awareness has become more widespread. As with all social conventions it provides a convenient rationale for women to cling to in order to alleviate uncomfortable truths, but the dilemma of the Faux-Nice Guy has picked up a lot of steam in the feminist / feminine-primary set of women. I covered this a while back in Play Nice, but since then I’ve been reading more about how this convention is dovetailing into the re-imagining of a so called Rape Culture.

As women become more aware of Game (even if just peripherally) there’s developed a convenient distrust of men’s ‘Nice’ qualities. The dynamics I put forth in The Savior Schema all become suspect for what in essence is really a tit for tat exchange of services rendered for intimacy at a later date (once his niceties have proven his worth).

The problem with this is twofold, first, the guy’s relying on Beta Game, convinced that what women say they are attracted to is what they are also aroused by, believe that faux Nice Guys are blowing their chances with the women they believe will eventually come to love them for their earnest Niceness. If all these charlatan Nice Guys are jading their pool of prospective nice-appreciating women it ruins their Game. Consequently they get agitated by women doubting any man’s sincerity and by extension their own. This then leads to Nice Guy infighting and greater, more sincere displays of a Niceness that really only ruins their Game that much more.

Second, women’s doubt of a Nice Guy’s sincerity and unsolicited ‘niceness’ is really a red herring meant to distract men employing Nice Guy Game away from the point that they simply don’t find them all that attractive (and certainly not arousing). Being nice, supportive, dutiful and possessing all the intrinsic characteristics on her list of attractive traits in the hope of proving his worth and qualifying for her intimate acceptance is really one long Appeal to a Woman’s Reason. It’s very convenient for a woman to enjoy (and often become dependent upon) the services a Nice Guy renders to her, but when that Nice Guy is discovered to have a sexual interest in her the “you weren’t really nice, you just expected something sexual in return” social convention finds its use.

Women have been aware of this Nice Guy Game, prequalification schema for generations, because it used to actually work in a time and culture where the Beta Bucks / parental investment side of women’s hypergamy was the predominant factor for determining of a man’s intimate acceptability. The problem now is that the deductive reasoning men use – find out what women want in order to become intimate, become it and solve the problem – in order to achieve a woman’s intimacy comes from an old set of books that no woman is still using. However the reliance on the responsibilities outlined in that first set of books are still useful when it comes to control the intents and actions of men.

Chivalry is an anachronism in a post-feminist society, particularly where equalism is concerned, but it’s a liability when it’s useful to the feminine imperative. It may be a man’s duty not to expect sex in exchange for his niceties and services, but when his chivalry is useful to her then it becomes his responsibility.

Nice Like Me

NGOKC

Lib Arts Major:

“Generation AFC” has done a great job of producing Brevik, Cho, Laughner, Sodini, Holmes, and now recently Lanza among scores of others who never got a bodycount high enough to make the news.

Here’s to a new generation of defects.

Or should I say products working as intended?

Furious Ferret:

This is just standard way of tearing down beta males. Most of the guys that are nice are geniuely nice guys but being guys they still want to fuck. They were taught by women that being nice and respectful lead to being attractive so they were brought up to behave this way. It’s no uniqueness or virtue for a woman to call ‘nice guys’ as really horrible digusting perverts while rewarding the bad boy.

Mumtaz elaborates in response to a female commenter:

‘ From my own personal experiences, I’ve found that being nice does not equate to attraction from men. ‘
Actually, it’s being nice man that doesn’t equate to attraction from women. Nice woman means sweet and pleasant , that is attractive.

‘ Nice is boring. ‘
That’s exactly what women think.

‘ And the average person appears to NEED drama or kaybe just more vivacity. ‘
No , it’s average WOMAN who seeks drama . For a man , coming home after day of hard work , drama is the LAST thing he wants…

‘ It seems that a lot of men look to women for something akin to entertainment ‘
Again, swap sexes and it rings true.
Also notice anecdotal evidence…

When I wrote Play Nice I elaborated upon the recent fem-centric trend of ridiculing self-professed Nice Guys. The notion of Nice Guys only using the monicker as a ruse for an assholish reality has been a staple response for Alpha-burned women for decades now. However, an interesting threshold is being crossed when a globalized internet society begins a campaign of mass ridicule of Nice Guys.

Nice Guys of OK Cupid is one such effort.

While I’ve come to expect women’s rationalizations about Nice Guys as foils for their attention needs, what NGOKC illustrates is an escalation in beta male in-fighting. Some have called this ridicule cyber-bullying on a global scale, but there’s more to this than that. The progression from rebuking forum white knight to online attack blogger is evidence of a new comfort level the femosphere has in sowing discord amongst the beta orbiters they rely on for fem-centric male affirmation.

NGOKC is really a clever new twist on Dalrock’s proposition of “lets you and him fight.” In viscerally exposing OKC Nice Guy profile pictures and pairing them up with subjectively contradicting statements about being ‘nice guys’, NGOKC is (perhaps unwittingly) attempting to define what makes a guy genuinely “nice” based on the terms that indicate feminine supremacy.

If you peruse the sampling of ‘nice guy’ case subjects on the blog you’ll begin to see a pattern form. A, most likely out of context, declaration of ‘Nice Guy-ness’ paired with some horribly incongruent statement about expectations of women’s legs being shaved or men being the head of the household. The social experiment that NGOKC is involved in starts with its efforts in qualifying ‘Nice’ as being compliant with what best serves the feminine imperative. Do you like the feel of a woman’s smooth legs that she painstakingly shaves 7 times a week? You’re not a Nice Guy. Do you believe that men should be confident, decisive, heads of the household? You’re not a Nice Guy either. In fact if you indicate on your profile any belief that is inconsistent with absolute, equalitarian gender neutrality, you’re not a nice guy.

For all the semantics debates the manosphere gets into over the proper usage of “Nice” for men, the binary nature of the femosphere is definitive; if a belief is contradictory to the feminine imperative, it is decidedly “not nice”.

Beta Fights

Being that beta men constitute the vast majority of men in modern society, one of the larger problems of being an abject beta is the sheer volume of sexual competition they experience from other betas. When a beta chumps is AMOG’d by an Alpha there’s an almost tacit understanding by the beta that the Alpha held an advantage over him. The Alpha had the physical, Game and status tools the beta does not. However, put two (or more) betas in contention with each other and they will resort to ever escalating feats of greater beta qualification amongst each other. When all you know is Beta Game, only more intense applications of that game is the natural response to competition within Beta Game.

NGOKC is one such escalation in the Beta Game arms race. From Enter White Knight:

Every random chump within earshot of your conversation about Game, about your ‘changed’ way of seeing inter-gender relations, about your most objective critical observations of how women ‘are’, etc. – understand, that chump waits everyday for an opportunity to “correct” you in as public a way as he’s able to muster. That AFC who’s been fed on a steady diet of noble intent, with ambitions of endearing a woman’s intimacy through his unique form of chivalry; that guy, he’s aching for an opportunity to prove his quality by publicly redressing a “villain” like you for your chauvinism.

By essentially doxxing the Nice Guys on OKC, NGOKC is a blog dedicated to beta white knights attempting AMOG other betas while the women of the femosphere egg them on. The social impetus behind the blog is one of beta men jockeying for feminine approval by ever increasing declarations of being more suitable, more feminine identifying betas, than the so-called fraudulent Nice Guys they hope to expose. They’ve made a game of qualifying for the approval of the femosphere by looking for chinks in their competitor’s beta armor:

“I’m a nice guy,..”

“Charlatan! You want to oppress women by expecting to be the head of the household! I’m the real nice guy,..”

“STFU rape apologist, says here you’re open to first date sex, and what type of guy has tats and piercings like that? Rapists, that’s who! I’m the real nice guy,..”

“Misogynist, looks like you expect women to shave their legs,…FOR YOU!,..only fucking patriarchs think women should make themselves ‘acceptable’ for men,..I’m the real nice guy,..”

The feminine influence naturally loves the beta dystopia between guys they’d never want to fuck otherwise because it primes their need for indignation while simultaneously satisfying a woman’s need for attention and affirmation of her own imperative.

Obligation

One of the things that solidified this beta in-fighting for me was reading Hugo Schwyzer’s Jezebel endorsement of NGOKC.

Hugo Schwyzer has a rightly earned reputation in the manosphere for being a manboobed captain amongst the vichy males feminization has made so common through its selective breeding efforts . The lengths to which he’s ego-invested his life, career and personality into a feminine identification schema is truly grandiose. Hugo’s gender self-loathing is a monument to the dictates of the feminine imperative – he is what feminized men would ultimately become in a society defined by the feminine imperative.

While I have patience for the likes of Manboobz and even the information deficient members of the PUA Hate forums, Hugo is a step beyond their simple mockery.

What’s on offer isn’t just an opportunity to snort derisively at the socially awkward; it’s a chance to talk about the very real problem of male sexual entitlement. The great unifying theme of the curated profiles is indignation. These are young men who were told that if they were nice, then, as Laurie Penny puts it, they feel that women “must be obliged to have sex with them.” The subtext of virtually all of their profiles, the mournful and the bilious alike, is that these young men feel cheated. Raised to believe in a perverse social/sexual contract that promised access to women’s bodies in exchange for rote expressions of kindness, these boys have at least begun to learn that there is no Magic Sex Fairy. And while they’re still hopeful enough to put up a dating profile in the first place, the Nice Guys sabotage their chances of ever getting laid with their inability to conceal their own aggrieved self-righteousness.

Nice Guys of OkCupid provides an excellent opportunity to reiterate a basic truth: there is no right to have sex.

This represents the basic disconnect that a feminine conditioned male like Schwyzer can’t grasp. He’s very concerned that self-avowed Nice Guys harbor this endemic, deep expectation of obligatory sex in lieu of ‘being nice’, yet remains willfully ignorant of the nature of exchange inherent in the sexual marketplace. Of the hundreds of self-professed nice guys I’ve known or counseled, not one of them expressed an expectation of reciprocal sex. In fact the genuine ‘nice guys’ are so self-sacrificing that the idea of a social contract of reciprocal sex is alien to them.

The new popularity of Nice Guy demonization that Hugo and the predictable, gender trend vultures piling on at The Atlantic isn’t about expectations or entitlements it’s about the underlying and unspoken reciprocal nature of the sexual marketplace being exposed. When a ‘nice guy’ does express some angst over his sexless and solitary life, or does bring his Savior Schema to the surface in a public fashion it becomes an ugly reminder for the feminine that the SMP is actually that, a marketplace. A fem-centric society doesn’t like the idea of a visceral resource exchange, because it ruins its humanist/equalist social pretense. Solution? Ridicule and marginalize the one doing the exposing.

Besides the near-universal sense that they’ve been unjustly defrauded, the great commonality among these Nice Guys is their contempt for women’s non-sexual friendship. They rage about being “friendzoned,” and complain about the hours spent listening to women without being given so much as a hand job in return for their investment.

Because Hugo has been so well conditioned by his feminization he lacks any frame of reference to understand the reflexive rage these “false-flag nice guys” experience. This rage response isn’t the disappointment of some societal masculine influence convincing these guys of a sex-debt obligation, it was the entirely feminized influence which convince them of myth of Relational Equity:

…I’ve repeatedly read men relate to me when they say how unbelievable their breakups were. As if all of the investment, emotional, physical, financial, familial, etc. would be rationally appreciated as a buffer against hypergamy. The reason for their shock and disbelief is that their mental state originates in the assumption that women are perfectly rational agents and should take all of their efforts, all of their personal strengths, all of the involvement in their women’s lives into account before trading up to a better prospective male. There is a prevailing belief that all of their merits, if sufficient, should be proof against her hypergamous considerations.

For men, this is a logically sound idea. All of that investment adds up to their concept of relationship equity. So it’s particularly jarring for men to consider that all of that equity becomes effectively worthless to a woman presented with a sufficiently better prospect as per the dictates of her hypergamy.

Hugo’s preoccupation with the sex-debt obligations for being ‘nice’ is a convenience for his inability to address the concept of relational equity. In a sense he’s correct, men should never presume that anything they do, any personal sacrifice, any emotional investment they make for a woman will EVER be appreciated, much less reciprocated, because hypergamy doesn’t care about any of it.

If these ‘nice guys’ are guilty of anything, it’s in their ego-investment in the lie that any woman might have the capacity to appreciate his investments in them. That rage isn’t about the disappointment of not getting an expected lay, it’s the self-rage associated with the disillusionment of a belief in a relational equity that women (often times the same women they want to become intimate with) continue to convince them of. It’s a rage that comes from the loss of investment and being ridiculed for ever having invested by the same women who convinced them to invest.

So thank you Hugo, you’ve unwittingly made the manosphere, Game and red pill wisdom all the more attractive for ‘nice guys’ with your exposé. The obvious moral to this story is to drop the pretense of being a ‘nice guy’ and embrace a self-concerned Game perspective. In other words, unplug. Drop any expectations of a mutual respect, shared purpose or infantile visions of an idealistic love – because you have no ‘right’ to something women fundamentally lack the capacity to reciprocate. Your idealized relationship doesn’t exist in a feminine frame, it only exists in a positive masculine frame of your making. The only thing ‘nice guys’ have to lament is not embracing these truths before they posted their profile pic on OK Cupid.