Half Plus Seven

Half+7

Last week Dalrock plumbed the dangerous waters of the Eat, Pray, Love feminine social convention for the geriatric crowd in Grannies Gone Wild! It’s an entertaining piece to be sure. If you believe(ed) in the Soul Mate Myth as some article of your personal faith or your internalized  blue pill conditioning, you’re in for a cold bucket of reality when you read the dating escapades of these Golden Girls once their lifetime soulmates husbands die and the Buffers of online dating and social networking are introduced to them by women of the Pepsi generation.

You see gentlemen, hypergamy trumps the soulmate myth, even for the 68 year old sweetheart you met in high school all those years ago. Sort of puts the Myth of the Lonely Old Man into perspective too.

Anyone with some red pill awareness isn’t shocked by this. The Feminine Imperative and the rigors of hypergamy are always a reality men will have to deal with, and even old age wont diminish the drive for optimization. What does change however is the means by which the Feminine Imperative will fluidly adapt the social conventions it embeds into our  social awareness in order to perpetuate itself. Collectively convincing 70+ year old widows and divorcées that ‘they still got it’ is just a new inroad for an old feminine social convention meant to reach the elderly demographic. It’s almost a future reassurance for the 40+ demographic unable or unwilling to live out the ‘Stella Got Her Groove Back’ script. The message is “Don’t worry, if you can’t get your groove back re-optimize hypergamy at 40, 70 looks pretty good too.

With the exception of ‘mature’ porn (not to be confused with MILF porn), the idea of women aged well past their post-Wall expiration date “exploring their options” might seem dubious,..until you read about the rise in sexually transmitted diseases amongst seniors.

Social Convention Fluidity

I’ve written more than a few articles outlining Feminine Social Conventions, but Dalrock’s piece highlighted the adaptability with which the Feminine Imperative will change those conventions to suit its specific purpose. There are many examples of this, but in this particular instance what we’re seeing here is a reinvention of a similarly useful feminine social convention – that is the Half Plus Seven trope made popular by teenage girls and aging spinsters concerned with their competitive edge in the SMP with the younger women men naturally find more sexually arousing. The Urban Dictionary spells this convention out for us:

“Half, plus seven” is the age-old dating rule for dudes. It justifies the dating of younger women, within reason. The formula begins with each dude’s age (for example, 22). That age is halved (22/2 =11), and 7 is tacked on to the divided result. Therefore, a 22 year old male may legitimately date an 18 year old female, a 25 male may date a female of 19.5, and a 30 male may date a female of 22. While there is no technical ceiling on this social anthropological formula, there is a point at which common sense takes over, and it just becomes disgusting. For instance, this formula should not be used to justify a 60 year old man dating a 37 year old female.
Half plus seven examples:

Guy’s age: 20. Formula: (20/2)+7 = Minimum acceptable age of female: 17.

Guy’s age: 25. Formula: (25/2)+7 = Minimum acceptable age of female: 19.5

As with the most useful of feminine social conventions, the feminine imperative assimilates the ‘insensitive brinksmanship’ of men’s sexual strategies and repurposes them to serve feminine sexual strategies. You see while a man is 25 and his ½+7 acceptability is 19.5 this ratio adjust radically when he’s 40 and his ½+7 acceptability is 27. Forty year old never-married or divorced spinsters looking for a second shot at monogamy with their socio-economic rivals equals shriek in unison at the ½+7 rule they embraced when they were in their mid to late 20’s. Not so coincidentally this age ratio aligns almost perfectly with the optimization of male monogamy on the SMP evaluation scale.

I’ve locked horns with Aunt Giggles about the Half +7 theory on a few occasions and generally the debate ends when she agrees to the Roissy maxim that the most solid LTRs are the result of the Man being 1-2 points higher than the woman’s SMV rating, or perceptually so to her.

As an aside, it’s important to remember the Cardinal Rule of Relationships here:

In any relationship, the person with the most power is the one who needs the other the least.

When a woman perceives (legitimately or not) that your SMV is above her own, the power dynamic in the relationship is one of secure attachment. However, boost that SMV beyond 3 or 4 points and the relationship becomes one based on insecurities and fear of loss (for men and women). While dread is an important underlying element in maintaining a healthy relationship, push it too far and too overtly and you lean over into unhealthy insecurity.

As I addressed in The Mature Man, look at this from the half +7 rule, the older a man the greater the impression that he should have matured into a higher SMV than the younger woman, and thereby is perceptually of 1-2 points above her own by virtue of his experience and hopefully affluence. Principles like Amused Mastery are at their most effective when a woman perceives a man’s SMV is higher than her own.

That said, if there is any merit to Half +7 it’s more about SMV imbalance and the Cardinal Rule of Relationships than any feminine social doctrine. So when you look at my SMV graph you can also see the age differential between the points where men’s SMV would generally be 1-2 points above a woman’s (35+) and where a woman’s SMV begins to decline (27+).

Repurposing The Convention

When the age ratios of the ½+7 formula are strategically favorable to the feminine sexual strategy, the response by the feminine is one of enthusiastic embracement. Once that ratio progresses to the point it becomes a sexually strategic liability, or even the source of anxiety, the response is one of scorn and shame for men. In light of this you might think the feminine response would be complete abandonment of the ½+7 canard, but as we see, reinventing the formula from a fem-centric perspective becomes not only a source false empowerment (i.e. the Cougar fallacy), but also the motivation for the Eat, Pray, Love schema Dalrock so ably details in his writing. Thus we have 68 year old women ‘amazed’ by their sunset years desirability, inflated courtesy of technology age buffers, and a built in social convention ready to help them abstract and rationalize away any vestige of guilt they may feel about indulging themselves with (comparatively) younger men.

Hypergamy doesn’t care what age a woman is.

I should add here that any social convention that is a sexually strategic benefit for a woman, which later becomes a strategic liability, will be retrofitted to a man’s shame and repurposed to her strategic benefit under her new circumstances. Another illustration of this is the shifting acceptability of inter-gender friendships with women. Prior to locking down a suitably optimal hypergamous monogamy with a man, women will enthusiastically embrace the idea of men and women being platonic ‘friends’. Once she’s monogamous this acceptability shifts to unacceptability in favor of a cautious, measured jealousy, and again reverts back to acceptability while unengaged with a monogamous prospect. Women having male orbiters, women involved in multiple ‘friendships’ with men, is sexually advantageous to her hypergamous assessment of prospective men – however once that assessment is settled upon, inter-gender friendships (for her man) becomes a strategic liability for her.

Published by Rollo Tomassi

Author of The Rational Male and The Rational Male, Preventive Medicine

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Student001
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Student001
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as always, solid gold. Particularly how women’s views of the acceptability of platonic friends changes with their relationship status. I’m a STEM guy and used to thinking in principles that are always true (mostly). It always throws me for a loop when I see something that reminds that women’s principles can turn on a dime. The publicly-expressed ones, anyway. I know that some women do it consciously, but do most women genuinely change their beliefs and actually forget what they thought previously? So: “Platonic friends is totally acceptable/fine/good/etc!” when single and “Platonic friends don’t exist, not really. Sex always gets… Read more »

YaReally
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Completely unrelated to the article topic, the pic reminds me that I highly recommend watching all the seasons of The Girls Next Door, Hef’s reality show about life at the mansion. 1) There’s titties, so yay. But more importantly 2) You can see how Hef structures his harem, where his Primary #1 Girlfriend (Holly) has priority over the other girls and she gets perks/benefits that the other girls don’t, as well as taking on a more Girlfriend role like sleeping in his bed etc. And the other girls down the chain know that while they’re lower than the Primary girl,… Read more »

Wilson
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Wilson
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Student001, those aren’t beliefs, they are rationalizations, if you can even call them more than just “vocalizations”. Women do have a consistent principle: the belief in themselves.

Mark Minter
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There was Psychology Today article a couple of weeks ago that talked about “Nice Guys” vs Nice Guys. The “Nice Guy” is the guy that once he is placed in the Friend Zone, he continues to have romantic hopes but accepts being “Friended” and hangs in there as Beta Orbiter. Once the woman “realizes”, either by the “Nice Guy” later pushing the issue, or him eventually getting fed up that his “Niceness” isn’t reciprocated, then the woman becomes “annoyed” that he wasn’t really nice after all. “He was just being nice because he wanted sex!!”. The actual nice guy is… Read more »

Kate
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Kate
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“No ass, No grass”

HAHAHAHAHAHAHAHAHAHAHAHA!!!!

aneroidocean
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The half plus seven “rule” is actually pretty good as a guideline but I would never consider it a rule. Women are usually annoyed to disgusted by it, but it’s a good guideline. The same women of course who were either jealous of or WERE the girl who dated a 24 year old when she was 19.

Ton
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Ton
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I approach the woman I want to approach. Not sure why I should give a damn what social conventions say about my age/ her age.

MattC
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MattC
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I agree that it’s a good guideline to have but obviously isn’t a limiting factor. My good friend is 34 and is dating a 21 year old girl. He gets grief from people at work when they find out the ages of the two but he doesn’t get looked at strangely in the street. Looks to me as a case that jealousy (from both women and men) overpowers acceptance of something that isn’t really unnatural. Dating sites are filled with 30-40 year old women seeking men in their 50s. I went on a cougar hunt for a laugh a few… Read more »

Revo Luzione
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Revo Luzione
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I actually enjoy whipping out the 1/2+7 rule amongst women in my social circle who are my age (late 30’s.) It’s great to hear them screech & moan about it. My shit-eating grin tells them that it’s mostly a joke, but I always remind them that a lot of truth is said in jest. In fact, I love to tease women with red pill wisdom in joke form. Among my favorites: -women age like milk, men age like wine. -a key that fits into many locks is a master lock, but a lock that opens to many keys is defective.… Read more »

Deed
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Deed
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I have discovered this blog a few months ago and wanted to say that I find your writing inspiring – posts like this are right on the gold and very accurately describe the feminine imperative I see in my daily life but never recognized. Hell, I didn’t even know the term before I came here.

Mark Minter
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Alright, I got my “half + 7” jokes here. At 85 years of age, Morris married LouAnne, a lovely 25-year-old. Because her new husband was so old, LouAnne decided that on their wedding night, she and Morris should have separate bedrooms. She is concerned that her new husband may overexert himself if they spend the entire night together. After the wedding festivities, LouAnne prepared herself for bed, and waited for the expected “knock” on the door. Sure enough, the knock comes, the door opens, and there is her 85-year-old groom, ready for action. They unite as one. All goes well,… Read more »

Mark Minter
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Sorry but I found three more that are really fucking funny. An elderly couple is enjoying an anniversary dinner together in a small tavern. The husband leans over and asks his wife, “Do you remember the first time we had sex together over fifty years ago? We went behind this tavern where you leaned against the fence and I made love to you from behind?” “Yes,” she says, “I remember it well.” “OK,” he says, “How about taking a stroll ’round there again and we can do it for old time’s sake.” “Oooooooh Henry, you devil, that sounds like a… Read more »

kolo
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kolo
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if a man never matures and stays child-like in mind, never takes control over his life, he will be stay a low value prospect all of his life. with the way things are (civilisation). a man’s potential is severely mitigated by his reliance on the state, employers and whoever else he has come to depend on for his living. the only way to preserve value in personal and business relationships, similar to sexual relationships, is to enter them on your own terms, with strong personal boundaries that will cause the relationship to end if they are breached, this is what… Read more »

deti
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deti
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Mark Minter:

“So I am telling all these old bitches that need their yard mowed.

“No ass, No grass””

Ha. That reminded me of a SolomonGroup post.

“Never argue with a woman you’re not banging. No ass, no sass. Never pay for anything for a woman you’re not banging. No lay, no pay.”

taterearl
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taterearl
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I actually don’t mind mild arguments with women. How else will you practice frame control to fitness tests? It’s easy when she’s calm…the true test is when she isn’t. I used to hate them…now I look forward to them. Now if she is going off the deep end…I’m getting the heck out of dodge.

Paying for stuff and favors…she can get a beta chump for those.

Kate
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Kate
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Oh my goodness, some of those old people stories are hilarious! The only way to deal with aging is to laugh about it smile I wish more people had that perspective.

As far as the “half + seven” rule, I think its fine. What I object to is just “half.” Still completely miffed about being rejecteed by a 54 year old, especially as I am exactly his “half + seven.” Why is that not enough? Why? Why? WHY? smile

itsme
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itsme
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i totally agree with the ‘half plus seven’ rule. i won’t date any girl older than that.

Deep Dish
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Deep Dish
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Warren Beatty once said, “My notion of a wife at 40 is that a man should be able to change her, like a banknote, for two twenties.”

Revo Luzione
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Revo Luzione
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Mintner, those are some classic jokes you posted. Thanks, man.

Revo Luzione
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Revo Luzione
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Minter-SP correction.

Jeremy
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Jeremy
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This wall that women face is certainly covered with flowery vines growing on it. It’s almost like they don’t want anyone to see it. @YaReally …You can see how Hef structures his harem, where his Primary #1 Girlfriend (Holly) has priority over the other girls and she gets perks/benefits that the other girls don’t, as well as taking on a more Girlfriend role like sleeping in his bed etc…. The fact that any woman Holly’s age could see sleeping with Hef at his age as a perk says a lot about male & female dynamics. @Revo Luzione …-a key that… Read more »

Deb
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Deb
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These 70 year old women were in their mid to late twenties when the sexually revolution and widespread contraception use hit in the 1960s. They were already married and raised on the Christian fact of life-long marriage. But they were still aware of younger women being more free and having more partners because it became socially accepted at this time. Fast forward to now. The kids are raised and the husband is gone and there is NO social backlash to having multiple sexual partners. Furthermore, pregnancy is not a concern. And, most importantly, being sexual permissive is ENCOURAGED in our… Read more »

Case
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Case
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Rollo, I am really tired and it could be reading comprehension failure on my part but in this article are you trying to say that older ladies getting back into dating are trying to push back on half plus seven because ig doesn’t suit their interests or do you also mean that they have success in the pushback? If the former then sure of course they do that. Massive attempted shaming on their male peers off dating younger women. If the latter though I’m doubting if. Older men younger women is as strong now as ever and at least by… Read more »

f-close frank
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whaddup ratonal male check this out those chicks are hella fly in that pic but that dude is old as fuck. does he pop vaigra. check us out http://www.bangsomechicks.com

xsplat
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xsplat
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The half plus seven rule is for people who are trying not to make their friends jealous. For entrepreneurs and others who are less beholden to public opinion, we prefer age 19 to 26, no matter how old we are. Older men do not prefer older women. We always prefer the same age bracket. The whole concept of 1/2 plus 7 is only about propriety. Not about what men want. And for me, the only thing about propriety that I enjoy is that without it I could not enjoy the delicious pleasures of impropriety. I love pissing off the matrons… Read more »

YaReally
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YaReally
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@Jeremy “The fact that any woman Holly’s age could see sleeping with Hef at his age as a perk says a lot about male & female dynamics.” I think it’s important to note that sleeping in Hef’s bed isn’t objectively a perk. Same with getting to run parts of his magazine (logically more work/responsibility is worse than not having to do any work or have responsibilities). The only reason it becomes a perk is because the other girls don’t get access to it. ie – its value is relative. Extrapolate that to pickup in general. I might not be the… Read more »

Höllenhund
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Höllenhund
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Rollo, you gotta see this trainwreck!

There’s a new post at HUS about casual sex. Her readers, however, cannot be bothered to give a damn. They prefer to chat about the big, bad, nasty, bitter, jaded…African-American PUAs. I’m not making this up:

hookingupsmart.com/2013/03/07/hookinguprealities/is-no-strings-attached-sex-an-oxymoron/

deti
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deti
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It’s been fun over the past few days at HUS watching Mike C tangle with Susan, and watching Susan work herself into a lather over it.

Rollo Tomassi
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Oh alright, I’ll dig into it.

In other news, WTF?

http://thewomanandthedragon.wordpress.com/

Kate
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Kate
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Huh. That’s a shame. I just recently started reading there and it looked like it was the happening place! Was there any explanation before she deleted it? I imagine running a popular blog is very time consuming. Hopefully everything is alright and she will pop back up at some point.

Rollo Tomassi
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Not really sure, but I did get a takedown notice from chilling effects (spam site I think) this morning.

http://chillingeffects.org/dmca512/faq.cgi#QID130

bios
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bios
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There is a bit of an outcry here in Australia that Russell Crowe’s new girlfriend is only 22. Too many women are trying to apply the male rules to the dating game and assume that it’s mostly looks that should count. I remember an article in Cosmo saying that Russell Crowe was ‘lucky’ to have a woman as ‘beautiful’ as his above average looking wife/girlfriend who was a D-list singer. His SMV was so far above hers that it’s fucking ridiculous, but in the hamster’s eyes, there isn’t much difference; he is the lucky one, not her. What a complete… Read more »

kios
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kios
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here is a woman trying to rationalise why going out with a less attractive man isn’t a good mating strategy. Her digs against game are pathetic:

http://www.broowaha.com/articles/1693/invali-dating-why-men-who-are-unworthy-of-us-get-under-our-skin

Fred Flange the Munificent
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Fred Flange the Munificent
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Is it just me or his her whole point that beta guys must not be allowed to use game because goddammit it works? Especially on her? Which is NOT NOT FAIR? And what’s her cure? I don’t know what that last paragraph even means beyond “if you loved me you’d know what I want already and if you have to ask you’re a loser”.

itsme
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itsme
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http://www.broowaha.com/articles/1693/invali-dating-why-men-who-are-unworthy-of-us-get-under-our-skin

holy hamsterific verbal diarrhea batman!

nearly 7000 words to say that game works.

Boy Toy
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Boy Toy
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Honestly, I dont give a fuck about the “half plus 7 rule”…
Teenage girls are fucking hot. And hot to fuck.
And they dont put up half the drama of women in their mid-twenties that wants a ring on their finger…
Fuck “half plus 7”
My rule is…

“legal plus 0” grin

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[…] to or wanting to settle down with men of 36-38 years old. They titter and giggle about the Half Plus Seven rule while it’s advantageous to their sexual strategy in their phase of life, but only […]

rugby11ljh
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rugby11ljh
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Hypergamy doesn’t care what age a woman is.
Priceless

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