I know, I know, Nice Guy vs. Jerk has been done into the ground many times, but I just did a consult with a young man about this and I thought you all might like to read my take on it. I think one of the easiest targets for Game hate is the terminology. It’s far too easy to apply subjective definitions to archetypes like ‘Nice Guy’ or ‘Jerk’. The standard binary response is usually, “So, I gotta be a complete asshole all the time or girls wont be attracted to me? Screw that man, I’m not into game playin'”
You can sift back through any number of forum pages of advice I’ve offered and read me over and over again telling young men to “get in touch with their inner A-Hole.” In any of my posts, never do I state to in fact become an A-Hole. The two most common questions I get asked advice for is “Why do girls love Jerks so much?” and the “How do I get out of the friend-zone?” line. Both of these illustrate different ends of a spectrum. Try to think of it this way: On one end of the spectrum you have the consummate Jerk – he’s obnoxious, an A-Hole, borders on abusiveness, but women flock to the guy in droves. On the opposite end of the scale we have the ultimate Nice Guy who does and embodies everything any girl has ever told him he needs to become in order to achieve their intimacy and has internalized this doormat conditioning into his own personality. This is the guy who’ll spend countless hours on the phone being ‘friends’ with a girl or spend fortunes on gifts for her in order to buy her approval.
I think it’s important to look at the roots of the terms “Jerk” and “Nice Guy.” Lets not forget these characterizations exist because women gave them these names and classifications based on their own common evaluations. Women defined these terms, guys simply made the association with them. We tend to see these as parodies or caricatures now; abusive wife-beating Jerk or doormat Nice Guy. These are two extreme ends of the spectrum and when considering them after candid assessments, the mistake becomes falling into a binary all-or-nothing interpretation.
Now the irony of all this is that the AFC thinks that this situation is in reverse. He believes that Nice Guys are the anomaly in a sea of Jerks. Of course he believes this because it’s all his female-friends talk about; their “Jerk BFs”, and how Nice they are for being good listeners. So his self-image gets validated and he believes he’s unique and valuable for being “not-like-other-guys” and his patience and sensitivity will eventually pay off – which it very well could once the object of his obsession has had her fun (and possibly bred) with the Bad Boy.
Most men WOULD prefer to inch towards the jerk end of the spectrum, if at all, and assuming they come to believing things aren’t as they previously believed. The more common mindset for beta males is to expect that women should appreciate them for being the ‘nice’, dependable, self-sacrificing guy that every woman since his mother has told him he should be. It’s far easier to believe that the world should change for you than to accept the truth that you need to improve yourself to get the things you want. It’s the lazy man’s path to disqualify or cheapen things that he desperately wants, but lacks the motivation to change himself to get. So the hot, ‘quality’ girl he wanted before, becomes the ‘trashy club slut’ after she rejects him. The real quality girl should love/desire him unconditionally, “for who he is” rather than force him into improving himself, which in this instance means he ought to become the caricatured Jerk archetype he’s been taught to hate. Most people resist becoming what they hate, even if it’s a change for the better.
We ought to worry less about social implications of converting nice guys into jerks than making them self-aware to begin with. The risk of creating a bona fide Jerk in an effort is a decent trade off.